Rafida Liris W.
KOL Executive at ELSHE Group- Claim this Profile
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Bio
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Credentials
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Consumer Relationship Management
Indonesian Professional Certification AuthorityNov, 2021- Sep, 2024 -
Online Marketing Design
Job Training Institute Malang Merdeka UniversityOct, 2021- Sep, 2024
Experience
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ELSHE Group
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Indonesia
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Personal Care Product Manufacturing
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1 - 100 Employee
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KOL Executive
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Jan 2023 - Present
Tasks: - Successfully handle new launch product campaign related to KOL (Exfolicare Solution & Radiant Advance Serum) - Succesfully generates sales up to 70mio from only 1x Instagram Story Session by KOL @paolaserena - Involved on end-to-end KOL (Influencers) process, from sourcing, handling, briefing, and maintaining relationships. - Determine scope of work, negotiating price, and determine timeline related partnerships contract with selected KOL - Managed well-connected relationships with KOL - Create creatives briefs with different angles - Monitor partnership process on daily basis - Engage in the creation of campaigns with KOLs to increase engagement - Analysis reports and collaboration results (sales, reach, engagement, etc) - Assist on developing and growing Tiktok Affiliates Livestream - Assist on developing and growing Elshesquad Communities Show less
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Pekerja Lepas
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Indonesia
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Construction
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1 - 100 Employee
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Professional Makeup Artist
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2018 - Present
As a certified makeup artist, I provide makeup services for various events such as graduations, parties, commercial photoshoots, beauty photoshoots, and intimate events such as engagements. I use the best-selected makeup products to maintain the quality of the makeup As a certified makeup artist, I provide makeup services for various events such as graduations, parties, commercial photoshoots, beauty photoshoots, and intimate events such as engagements. I use the best-selected makeup products to maintain the quality of the makeup
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SKINTIFIC Indonesia
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Indonesia
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Business Supplies & Equipment
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1 - 100 Employee
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KOL Specialist
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Sep 2022 - Jan 2023
Tasks: - Construct end-to-end full-scale key-influencer campaigns that support brand initiatives, objectives and KPIs - Manage P&L on KOL related activities and events - Liaise on new product launches by ensuring consistent press in core media categories - Increase brand awareness, brand buzz, and skincare SOV Tasks: - Construct end-to-end full-scale key-influencer campaigns that support brand initiatives, objectives and KPIs - Manage P&L on KOL related activities and events - Liaise on new product launches by ensuring consistent press in core media categories - Increase brand awareness, brand buzz, and skincare SOV
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PT. Sewu Segar Nusantara
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Indonesia
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Manufacturing
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200 - 300 Employee
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Digital Marketing
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Jan 2022 - Mar 2022
Tasks: - Assist with an administrative job - Assist in packing items for marketing purposes - Recapitulate data reports on a consumer satisfaction survey - Sorting marketing team schedules and agenda - Research, contact, and build relationships with potential KOL for partnership - Developing questionnaire for campaign survey Tasks: - Assist with an administrative job - Assist in packing items for marketing purposes - Recapitulate data reports on a consumer satisfaction survey - Sorting marketing team schedules and agenda - Research, contact, and build relationships with potential KOL for partnership - Developing questionnaire for campaign survey
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Education
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IPB University
Bachelor of Economics, Marketing/Marketing Management, General -
SMAN 2 Bandarlampung
Science