Rafael Portilla Collada

Account Manager Key Account at epay, a Euronet Worldwide Company
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Contact Information
us****@****om
(386) 825-5501
Location
ES

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5.0

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Penelope Valdes Boy

Crossing paths with Rafa during our years working at Microsoft, was a real pleasure. Rafa is a truly empathic and professional person, he is always reading the mood in the environment and this makes him a great change driver, building trust and real teamwork. He has a high capacity to adapt to changes and with his positive attitude he is always leading the way. He is great building relationships with partners, customers and internal stakeholders, he has a deep understanding on the IT industry and also into retail, he has a deep understanding of the market, he is solid when building and driving business strategy and also executing in a pragmatic way. Rafa holds great skills, he is a very solid professional who brings strategic vision and deep knowledge but also strong leadership when it comes to team work and people engagement. Thank you Rafa for all the learnings!

Edurne Catalán - Digital Transformation

Tuve el placer de trabajar con Rafa en mi etapa con Microsoft y fue toda una suerte para mi. Proactivo, luchador,motivador,buen compañero y gran profesional. Trato excelente con los clientes y compañeros . Gran conocedor de las soluciones de Microsoft . Le deseo lo mejor en su nueva etapa. :)

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Experience

    • United States
    • Financial Services
    • 700 & Above Employee
    • Account Manager Key Account
      • Oct 2021 - Present

    • United States
    • Software Development
    • 700 & Above Employee
    • Senior Key Account Manager, BDM & Division Manager
      • Oct 2008 - Oct 2019

      Reporting to the General Sales Manager, developing business plans of the several strategic units to achieve the objectives, billing, profitability, metrics, compliance policy and ensure QFA. Coordination with the sales force team and alignment with Channel and Marketing departments, implementing the business plan developed in big partners accounts (Big Retailers, Resellers, Wholesalers). * LOCAL DEVICES MANAGER: In the last 3 years I was developing and implementing our business strategy in devices & services (Office, Windows, Server) in our local partners and resellers. Reached strategic agreements with Asian manufacturers (ODM) to develop the best corporate, education and consumer market portfolio. Coordinated and handled the new Digital Business model strategy through tools, processes, and services. Developing CSP- Cloud solution provider in our partner as a part o DaaS philosophy. * KEY ACCOUNT MANAGER: 2013-2016 Up to 2016 reporting to the sales manager, developing business plans in big retailers accounts. Coordinating with the commercial network (14 people) and align with channel and marketing departments, implementation of the business plan developed for top retailer’s different business units of Microsoft. * KEY ACCOUNT MANAGER: 2010-2013 During this time, I have been in charge of developing, promoting and coordinating sales of business units of Microsoft, related to the Windows ecosystem (Surface, Office, peripherals, accessories and Windows devices) to ECI, Fnac, Worten, Carrefour, Alcampo, GTI. I managed to overcome the sales target of 12 million euros and profitability set by the company. * CATEGORY MANAGER: 2008-2010 I carried out the marketing strategy of this business category Windows and Windows Devices in the Spanish market. During this stage I developed the marketing strategy of Windows and Windows Devices for the following retailers: ECI, Media Markt, Fnac, Worten, Carrefour and PC City.

    • Spain
    • Computers and Electronics Manufacturing
    • 200 - 300 Employee
    • Retail Sales Manager. ( Monitors and Laptops)
      • Jan 2008 - Oct 2008

      In coordination with the Korean strategy manager, I got a turnover of 23 million euros, achieving double digits in growth. I was in charge of developing, promoting, coordinating sales and business strategy of laptops monitors in retail market leading my team. (Top retailers/etailers: Eci, Fnac, M.Markt, Carrefour, Pc City and Amazon managing 5 sales people). Negotiated prices, portfolio, product range differentiation by class of trade. In coordination with the Korean strategy manager, I got a turnover of 23 million euros, achieving double digits in growth. I was in charge of developing, promoting, coordinating sales and business strategy of laptops monitors in retail market leading my team. (Top retailers/etailers: Eci, Fnac, M.Markt, Carrefour, Pc City and Amazon managing 5 sales people). Negotiated prices, portfolio, product range differentiation by class of trade.

    • United States
    • Computers and Electronics Manufacturing
    • 700 & Above Employee
    • Retail Sales Manager
      • Apr 2001 - Jan 2008

      Reporting to the CEO, I was responsible for creating the sales department, developing and implementing the strategy established by the company. Meeting the billing goals set for the retailers: El Corte Ingles, Media Markt , Fnac, Carrefour, Alcampo, PC City and Electro Canal. Main achievements: Increase in company turnover from 5 million euros in FY02 to 20 million euros in FY 08 growing above double digits every year. Logitech Spain positioned amongst top three European subsidiaries, the company awarded me with international recognition. Logitech positioned in Spain as the country as greater penetration of cordless technology in accessories.

    • Key Account Manager
      • May 1997 - Mar 2001

      The group ADLI -Iberia wholesaler. During the last stage in this company I performed Computer Consumer Division in retail as key account manager for large accounts (Fnac, El Corte Ingles, Carrefour, PC City, Master Cadena, Tien 21, etc.), managing a sales team. Previously, my work focused on the professional market selling channel VARs (value added resellers). The group ADLI -Iberia wholesaler. During the last stage in this company I performed Computer Consumer Division in retail as key account manager for large accounts (Fnac, El Corte Ingles, Carrefour, PC City, Master Cadena, Tien 21, etc.), managing a sales team. Previously, my work focused on the professional market selling channel VARs (value added resellers).

Education

  • ThePowerMBA
    TP MBA . Administración y dirección empresas, Bussines expert. Adminisacion y direccion de empresas
    2019 - 2020
  • Universidad Autónoma de Madrid
    Licenciatura, Ciencias

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