Rafaelle White MIH
Event & Sales Manager at The Royal Crescent Hotel & Spa- Claim this Profile
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English Native or bilingual proficiency
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Spanish Native or bilingual proficiency
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French Limited working proficiency
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Bio
LinkedIn User
I work closely with Rafi in the Sales and Commercial Team here, and I've witnessed first-hand how her sharp wits and sociable nature make her ideally suited to her role. From generating contacts and developing relationships, to her knowledge and eloquence when speaking about the hotel, Rafi has that magic combination of passion and ability, and she is a total asset to the team here in terms of the people she connects us with and the business she delivers.
LinkedIn User
I work closely with Rafi in the Sales and Commercial Team here, and I've witnessed first-hand how her sharp wits and sociable nature make her ideally suited to her role. From generating contacts and developing relationships, to her knowledge and eloquence when speaking about the hotel, Rafi has that magic combination of passion and ability, and she is a total asset to the team here in terms of the people she connects us with and the business she delivers.
LinkedIn User
I work closely with Rafi in the Sales and Commercial Team here, and I've witnessed first-hand how her sharp wits and sociable nature make her ideally suited to her role. From generating contacts and developing relationships, to her knowledge and eloquence when speaking about the hotel, Rafi has that magic combination of passion and ability, and she is a total asset to the team here in terms of the people she connects us with and the business she delivers.
LinkedIn User
I work closely with Rafi in the Sales and Commercial Team here, and I've witnessed first-hand how her sharp wits and sociable nature make her ideally suited to her role. From generating contacts and developing relationships, to her knowledge and eloquence when speaking about the hotel, Rafi has that magic combination of passion and ability, and she is a total asset to the team here in terms of the people she connects us with and the business she delivers.
Experience
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The Royal Crescent Hotel & Spa
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United Kingdom
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Hospitality
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1 - 100 Employee
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Event & Sales Manager
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Sep 2022 - Present
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Business Development Manager
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Aug 2016 - Present
- Prepare and implement sales plans and strategies- Source new business opportunities through research, company visits, site inspections, educational and sales calls. Recently introducing blue chip companies, such as; Burberry, Microsoft, Dell, Red Bull, Universal and PlayStation to the hotel- Maintain and strengthen relationships and annual revenues with existing accounts through extensive account penetration. - Host site inspections, familiarisation trips and client entertainment- Responsible for developing and promoting sales initiatives and maximising sales opportunities- Generate business via all feeder markets, from tradeshows, exhibitions and undertake business development trips- Conduct hotel presentations to TMC’s, conference and incentive agencies and corporate companies - Submit weekly sales reports- Represent the hotels at relevant industry networking events- Work closely with the events team with regards to client interface Show less
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Sales Researcher & Coordinator
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Aug 2015 - Aug 2016
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Zen Consulting
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United Kingdom
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Human Resources
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1 - 100 Employee
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Recruitment Administrator
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Jan 2015 - Mar 2015
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Browns Restaurant
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United States
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Transportation/Trucking/Railroad
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1 - 100 Employee
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Christmas Co-Ordinator
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Oct 2014 - Dec 2014
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LighterLife
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United Kingdom
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Health, Wellness & Fitness
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1 - 100 Employee
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Centre Manager
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Jul 2012 - Mar 2014
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Pinkstripes
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Bath, United Kingdom
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Proprietor
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Mar 2004 - Mar 2012
- Created and set up an innovative and high quality fashion business. - Designed and launched a successful marketing campaign to promote the business; maintained a constant presence via the local press and use of social media channels. - Ensured all visitors received the highest level of customer service; uniquely offered free alterations, a home delivery service and loyalty cards; awarded Best Retailer 2009 by a local magazine. - Identified as one of the top 50 places to shop in Bath by Vogue magazine 2011. - Researched brands and attended buying trips; ensured stocked all the latest trends; well-known brands included Nougat, Fenn Wright & Manson and Sticky Fingers. - Regular customer contact to build relationships and ensure loyalty and retention; provided a point of ‘excellence’ for queries. - Planned and marketed special evening events in the shop; organised fashion shows at local schools, restaurants and Women’s business associations. Show less
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Gary Hatto Barbershop
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Malmesbury, Wiltshire
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Marketing Co-ordinator ( temporary role )
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Feb 2009 - Jun 2009
- Responsible for marketing the entire launch of a new branch of a multi award winning hairdressing organisation from its conception through to opening. - Produced and implemented a vibrant marketing strategy with the use of social media channels such as Facebook, Twitter and Google+; designed direct marketing leaflets and mail drops within the local vicinity. - Managed the website and online content to increase awareness and sales. - Liaised and networked with all external resources, stakeholders, trade Press and local media. Show less
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E-Business South West
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Bristol, United Kingdom
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Internet Marketing Co-Ordinator ( One year contract )
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Oct 1990 - Oct 2000
- Responsible for marketing and administrative functions of a new start up e-commerce business. - Produced and conducted a market research process to achieve a better understanding of the e-commerce industry and future product development. - Responsible for writing press releases and a monthly e-commerce column for the ‘BS’ Bristol Magazine. - Coordinated and participated in all seminars and events; organised location, literature, equipment and visual aids. - Liaised with the Design and Technical Departments on the development of client websites; developed key relations with colleagues and customers. - Managed diary; prepared and organised complex itineraries and client presentations; attended meetings, took minutes; undertook administration and PA duties to the General and Sales Managers as required. Show less
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Stakis Hotel
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Bath, United Kingdom
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Events Management Co-ordinator
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Sep 1998 - Feb 1999
- Primarily responsible for the preparation and management of conferences, exhibitions and events within a busy hotel close to the centre of Bath. - Organised events for every occasion; weddings, anniversaries, birthdays, christenings, functions and corporate events. - Liaised with private and corporate customers; ensured a seamless and professional service at all times. - Responsible for managing the entire lifecycle of an event from its conception, through consulting and design, to service and supply; advice provided on all aspects of event planning, preparation and management. Show less
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Specialised Travel
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Leisure, Travel & Tourism
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1 - 100 Employee
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Tour Operator ( University placement )
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Jul 1994 - Jun 1995
- Primarily responsible for researching, marketing and organising specialised international rugby and corporate wine tours; promoted and publicised the Rugby World Cup 1995, primarily via local media. - Translated documents, updated database, and other carried out administrative duties as required. - Primarily responsible for researching, marketing and organising specialised international rugby and corporate wine tours; promoted and publicised the Rugby World Cup 1995, primarily via local media. - Translated documents, updated database, and other carried out administrative duties as required.
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Education
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University of the West of England
Bachelor's Degree, Business Administration