Radhika Bhutani
Senior Strategy Manager at Vaasara- Claim this Profile
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Bio
Credentials
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Fundamentals of Digital Marketing
GoogleSep, 2018- Nov, 2024 -
Google Analytics Advanced
GoogleMar, 2019- Nov, 2024 -
Google Ads Fundamentals
GoogleJan, 2019- Nov, 2024
Experience
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Vaasara
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United Arab Emirates
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Consumer Services
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1 - 100 Employee
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Senior Strategy Manager
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Mar 2019 - Present
Market Intelligence/Research - Conduct research on market developments and competition to identify threats, opportunities and best practicesStrategic Planning & Management - Monitor and analyze sales and key performance indicators providing regular insights - Support the development and maintenance of key performance indicators Product Management - Lay out the strategic product roadmap- Write requirements documents for the next release and socializing them with the teamCustomer Service - Resolve customer queries, recommending solutions and guiding product users through features and functionalities- Gather customer feedback and share with our Product, Sales and Marketing teamProject & Process Management- Project Management of key business projects - Coordinate and monitor progress of priority initiatives- Drive process optimization and documentation
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The Crayons Network
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India
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Advertising Services
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100 - 200 Employee
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Sr. Account Executive
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Jan 2015 - Jun 2017
Consulting clients about campaign requirements & understand the briefPresenting campaign pitches and costs to clientsCoordinating with media/creative staffNegotiating time-scales and budgetsMonitoring work progress and keeping in contact with clients at all stagesDelivering final products for reviewClients Serviced: Fortis Hospital, CII, Ekaya, Khanna Jewellers, Microtek,Meena Bazaar,O3+, Zari Jaipur, Kalpana Sarees, The Leela Ambiance Gurugram Consulting clients about campaign requirements & understand the briefPresenting campaign pitches and costs to clientsCoordinating with media/creative staffNegotiating time-scales and budgetsMonitoring work progress and keeping in contact with clients at all stagesDelivering final products for reviewClients Serviced: Fortis Hospital, CII, Ekaya, Khanna Jewellers, Microtek,Meena Bazaar,O3+, Zari Jaipur, Kalpana Sarees, The Leela Ambiance Gurugram
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Adwintage
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Australia
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Business Consulting and Services
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1 - 100 Employee
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Account Executive
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Mar 2014 - Jan 2015
The major touch point between the client and the teams involved at the back end from the inception till the day of execution. Successfully worked on projects dealing with launch of products via multiple Medias in one shot.Played a lead role on pitches to current and prospective accounts, delivering presentations that won new and increased business to drive multimillion-dollar revenue growth.Handled challenging account known for “agency hopping” and last-minute changes. Clients Serviced: Sarovar Portico, New Africa Hotel, Golden Tulip, Bhoomi Greens
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Executive - School Events
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Aug 2013 - Feb 2014
Conducted workshops about career options, administered an in house developed aptitude test, followed by counselling sessions with students and parents in separate sittings. Involved in promotions and marketing for this Career Counseling Organization.Also hosted a Chess event for all age groups called ‘Chess-Republic’ including students & parents. Conducted workshops about career options, administered an in house developed aptitude test, followed by counselling sessions with students and parents in separate sittings. Involved in promotions and marketing for this Career Counseling Organization.Also hosted a Chess event for all age groups called ‘Chess-Republic’ including students & parents.
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Wizcraft International Entertainment Pvt. Ltd.
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India
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Events Services
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400 - 500 Employee
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Internship
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Feb 2013 - May 2013
Worked with the Creative Department ideating for locations, themes, activities, etc. for events.I was also involved in writing scripts, creating story boards and working on invites for the clients.Part of the launch campaign for clients like Ford Eco-Sport & Adidas - Jeremy Scott Collection Worked with the Creative Department ideating for locations, themes, activities, etc. for events.I was also involved in writing scripts, creating story boards and working on invites for the clients.Part of the launch campaign for clients like Ford Eco-Sport & Adidas - Jeremy Scott Collection
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Perfect Relations
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India
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Public Relations and Communications Services
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200 - 300 Employee
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Internship
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Jun 2012 - Aug 2012
Making and sending the press releases,Tracking the news pre and post the event.Prominent projects such as Honda, Mercedes Benz, Excluzion.com with Shiv Kapoor and Laugh India Laugh with Shekhar Suman were undertaken. Making and sending the press releases,Tracking the news pre and post the event.Prominent projects such as Honda, Mercedes Benz, Excluzion.com with Shiv Kapoor and Laugh India Laugh with Shekhar Suman were undertaken.
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Education
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School of Communication Studies, Panjab University
M.A in Mass Com. And Journalism, Communication and Media Studies -
GGDSD, Chandigarh(Chd.)
Bachelor of Business Administration (B.B.A.), Business Administration and Management, General -
Sacred Heart Sr. Sec. School, Chd.
XII (Commerce), Business/Commerce, General