Experience

Foodscape Group, LLC

• United States
• Business Consulting and Services
• 1 - 100 Employee

• Founder & CEO

  • Jul 2013 - Present

  Rachel Cheatham, PhD, is a former commercial television producer turned nutritional biochemist turned PR professional prior to launching Foodscape Group, a nutrition marketing consultancy focused on helping companies conceptualize and market healthier products. Having worked as a Director at the International Food Information Council in Washington, DC followed by her role as Senior Vice President, Director of Nutrition Science Communications at Weber Shandwick, Rachel is adept at leveraging the sometimes disparate worlds of nutrition and health science on one hand, and product marketing and communications on the other. In addition, Rachel is an adjunct Professor of Food and Nutrition Marketing at Tufts University in Boston, MA where she completed her doctorate in nutritional biochemistry.



Tufts University, Friedman School of Nutrition Science & Policy

• Research
• 1 - 100 Employee

• Adjunct Assistant Professor

  • Aug 2010 - Present

  Rachel serves as adjunct assistant professor at Tufts University where she teaches online courses in food and nutrition marketing and communications as part of a certificate program. Rachel serves as adjunct assistant professor at Tufts University where she teaches online courses in food and nutrition marketing and communications as part of a certificate program.



Institute of Food Technologists

• United States
• Non-profit Organizations
• 100 - 200 Employee

• Professional Member

  • Sep 2013 - Present

  Rachel has served as a volunteer and professional member of IFT over many years. Roles have included being the chairperson for the Food Science Research Agenda Summit looking at the next decade of food science and technology, innovation awards juror, IFT 2012-2014 Wellness planning committee member, and Nutrition Committee Chair 2015-2016. Rachel has served as a volunteer and professional member of IFT over many years. Roles have included being the chairperson for the Food Science Research Agenda Summit looking at the next decade of food science and technology, innovation awards juror, IFT 2012-2014 Wellness planning committee member, and Nutrition Committee Chair 2015-2016.



Food Product Design, Virgo Publishing

• Contributing Editor, FoodTechToolbox

  • Sep 2013 - Sep 2015

  Research, write and create content which addresses how nutrition is playing a role in food product design. Recent articles include topics like sodium reduction and gluten-free formulation. Research, write and create content which addresses how nutrition is playing a role in food product design. Recent articles include topics like sodium reduction and gluten-free formulation.



Weber Shandwick

• United States
• Public Relations and Communications Services
• 700 & Above Employee

• Senior Vice President, Director of Nutrition Science Communications

  • May 2012 - Jun 2013

  Worked as strategist for food, beverage and commodity clients to position science-based information on food and health in a credible and accurate manner. Designed and recommended integrated communications strategies across social and traditional media platforms with emphasis on B2B channels, influencer outreach and regulatory considerations. Work included food ingredient claims, comparative product portfolio analysis and positioning as well as issues management in areas like sodium, sweeteners and genetically modified organisms.

• Vice President, Nutrition Communications

  • Jan 2010 - Apr 2012

• Director, Nutrition Communications

  • Jul 2008 - Dec 2009



Virilion

• United States
• Technology, Information and Internet
• 1 - 100 Employee

• Vice President, Food, Agriculture and Nutrition

  • Mar 2008 - Jul 2008

  Worked with food clients in the social and digital media space to communicate their business objectives with both consumer and corporate audiences and influencers. Worked with food clients in the social and digital media space to communicate their business objectives with both consumer and corporate audiences and influencers.



International Food Information Council

• United States
• Food and Beverage Services
• 1 - 100 Employee

• Director, Science & Health Communications

  • Mar 2007 - Mar 2008

  Broadly disseminated credible, science-based information to consumers in the areas of food, agriculture, nutrition and health. Conducted consumer research on attitudes towards diet, sustainability and related issues. Presented at national and international conferences. Monitored traditional and social media. Predicted attitudinal trends on diet and health. Broadly disseminated credible, science-based information to consumers in the areas of food, agriculture, nutrition and health. Conducted consumer research on attitudes towards diet, sustainability and related issues. Presented at national and international conferences. Monitored traditional and social media. Predicted attitudinal trends on diet and health.