Rachel Westbrook
Professional Development Manager at My English School, Singapore- Claim this Profile
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Bio
Credentials
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Google Digital Marketing Certification
GoogleNov, 2019- Nov, 2024 -
Google Analytics for Beginners Certification
GoogleSep, 2019- Nov, 2024
Experience
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My English School, Singapore
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Singapore
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Education Administration Programs
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1 - 100 Employee
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Professional Development Manager
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Feb 2021 - Present
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The Wine Box Singapore
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Singapore
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Independent Business Owner
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Oct 2012 - Present
The Wine Box is currently the most comprehensive wine events calendar in Singapore, making it easy for novices and wine aficionados alike to find tastings, dinners, classes and sales to suit everyone's tastes, budget and schedule. Useful Skills: •Wordpress •Website Design •Self Starting •Wine Knowledge •In Person Presentation Delivery •Copywriting •Social Media www.thewineboxsg.com The Wine Box is currently the most comprehensive wine events calendar in Singapore, making it easy for novices and wine aficionados alike to find tastings, dinners, classes and sales to suit everyone's tastes, budget and schedule. Useful Skills: •Wordpress •Website Design •Self Starting •Wine Knowledge •In Person Presentation Delivery •Copywriting •Social Media www.thewineboxsg.com
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Hungry Hundred Book Club
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Singapore
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Founder
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May 2010 - Present
Started in 2010, the Hungry Hundred Book Club is Singapore's largest and longest running book club. With a heavy focus on classic literature sprinkled with culturally insightful modern novels, we meet monthly to discuss a chosen book. The lively discussions attract a diverse, multi-ethnic audience of avid readers from teenagers to retirees. HHBC is 5,000+ members strong, with each meeting drawing anywhere from 10-40 attendees. •Leadership •Group Discussion Facilitation •Event Organisation •Presentation and Communication Skills Show less
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SINGAPORE STRAITS WINE COMPANY PTE. LTD.
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Singapore
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Food and Beverage Retail
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1 - 100 Employee
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Digital Marketing Manager
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May 2016 - Nov 2019
As Sr Business Development Manager, I was responsible for establishing new sales channels, mainly focusing on internal and external online sales platforms. I managed partner relationships with other online platforms, as well as all aspects of the Straits Wine Company online store. As Digital Marketing Manager, in addition to managing the online store I implemented strategies for all social media channels, designed and sent bi-weekly email campaigns, wrote copy for product descriptions, press releases and EDMs, established and managed relationships with media and influencers, and oversaw all online orders. In addition I organised and hosted regular wine tastings, both weekly wine tastings in our retail outlets or for private/corporate events. What I loved about this position was that every day was different- I was meeting new clients, curating a personalised event, seeking out new connections and sales channels, creating a pop-up store or brain-storming about social media strategies. This was a demanding job that kept me on my toes with learning new skills and keeping up with the latest e-commerce and digital tools, always ready for client interaction, and planning creative ways to make the client experience memorable. Skills:•Communication- Written and Presentation•Digital Marketing•E-commerce•SEO/SEM•Client Relationship Management•Event Organisation and Management•Creative Thinking•Problem Solving•Leadership/Team Management•Wine Knowledge Show less
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New Business Development Manager
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May 2016 - Jun 2019
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Wise Education
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Singapore
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Head Teacher
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May 2010 - May 2016
I taught students between the ages of 4-12 phonics and reading classes, various components and styles of composition, and worked on oral presentation skills. I developed excellent relationships with students, their parents and my colleagues. I was on the Curriculum Development team and assisted in observing, training and mentoring other teachers. By the end of my 6 years I was the most requested teacher with a waiting list for all of my classes. I even created new classes and curriculums due to demand. What I loved: I was constantly fine tuning my teaching strategies in order to convey a message or idea that's entertaining, accurate and easily digestible. I developed patience and listening skills to dive deep into a problem to uncover the student's needs or struggles. I learned to respect the teacher/student relationship, that it's often interchangeable, and made a commitment to pursue both aspects of that relationship throughout my life. Skills: •Organisation •Classroom Management •Discussion Facilitation •Listening •Public Speaking •Written and Verbal Communication •Editing •Copywriting •Curriculum Development •Team Leadership Show less
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Aramark Parks and Resorts
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Denali National Park, Alaska
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Restaurant Manager
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May 2008 - Sep 2009
I was the restaurant manager at beautiful Denali National Park in Alaska, at two different restaurants. I managed the Saloon, coffee bar and restaurant which sat up to 250 guests, with 34 employees and 2 assistant managers in my team. At the end of the dormant winter season I prepared the restaurant for opening, hired employees, acquired equipment and supplies and worked with the Chef and wine distributors to design menus. I was responsible for all training, schedules, reports and all day to day management of the venues, reporting to the Resort Director. The park is only open during the tourist season from mid-May to mid-September, during which time we had over $1 million USD in sales. What I loved: With a team that lives together on campus and works together, we become like family. I was able to build a strong, reliable team with high morale throughout the season. Skills: •Team Management •Venue Management •Leadership •Customer Service •Event Organisation and Management •Sales •Team Training •Attention to Detail Show less
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Crested Butte Mountain Resort
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United States
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Travel Arrangements
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100 - 200 Employee
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Restaurant Manager
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Nov 2007 - Apr 2009
During the financial crisis, I managed a small restaurant at a ski resort with a 40 pax capacity, and managed to reach 125% of our targeted budget. I had a team of 10 employees and created a close-knit, family atmosphere. During the financial crisis, I managed a small restaurant at a ski resort with a 40 pax capacity, and managed to reach 125% of our targeted budget. I had a team of 10 employees and created a close-knit, family atmosphere.
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Education
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University of North Texas
Bachelor's degree, Social Work