Rachel Tonkin CMktr

Senior Marketing Manager at eLife Sciences Publications, Ltd.
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Location
United Kingdom, UK

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Credentials

  • Chartered Marketer
    CIM | The Chartered Institute of Marketing
    Feb, 2023
    - Sep, 2024
  • Professional Postgraduate Diploma in Marketing
    CIM | The Chartered Institute of Marketing
    May, 2015
    - Sep, 2024

Experience

    • United Kingdom
    • Book and Periodical Publishing
    • 1 - 100 Employee
    • Senior Marketing Manager
      • Jul 2023 - Present

    • Marketing Manager
      • Oct 2021 - Jul 2023

    • United Kingdom
    • Utilities
    • 700 & Above Employee
    • Marketing Executive (Parks)
      • May 2021 - Oct 2021
    • United Kingdom
    • Publishing
    • 100 - 200 Employee
    • Marketing Executive
      • Jan 2020 - May 2021
    • United Kingdom
    • Education Administration Programs
    • 1 - 100 Employee
    • Marketing Executive
      • Sep 2017 - Jan 2020

      • Planning, content gathering and monthly analysis of social media accounts. • Use of CMS to maintain company website. • Writing news stories for the website. • Production and dissemination of emails through MailChimp. • Planning e-campaigns to ensure consistent messaging through social media, emails and website. • Conduct interviews with students to gather information about their experiences, and then writing blog posts. • Production of video using imovie. • Use of Google Analytics to report on monthly website usage to identifying trends. • Production of marketing collateral working with external and in-house designers. • Copywriting and proof reading documents for web and print. • Assist on video and photo shoots at Bell's schools. Show less

    • United Kingdom
    • Higher Education
    • 1 - 100 Employee
    • Events Officer
      • Aug 2015 - Aug 2017

      • Successful organisation of all events for the College's Alumni, including Conferences, dinners, drinks receptions and the annual Reunion weekend. • Build event invitation lists and manage the invitation process • Update events content on the website, ensuring event and payment details are correct • Process all event bookings • Manage the College's social media accounts pre-and post event • Budgetary management • Accurate use of Raisers Edge database • Venue finding and working with external venues, as well as sourcing speakers for events. Show less

    • Events Services
    • 1 - 100 Employee
    • Conference, Events and Weddings Co-ordinator
      • Dec 2014 - Aug 2015

      • Working with external clients to manage their events, including Weddings held at the College.• Ensure good attention to detail and effective communication with internal teams to ensure client’s needs are met.• Pitching for business, putting together proposals for client events.• Client show-rounds and on-site meetings to discuss events and Weddings.• Production of accurate invoices post-event.

    • Conference Office (Temporary Contract)
      • Dec 2013 - Dec 2014

      • Provide comprehensive administrative support to the conference team• Reception duties such as dealing with daily enquiries and greeting visitors• Use of Kinetics (event management programme)

    • United States
    • Libraries
    • 700 & Above Employee
    • Marketing Administrator (Temporary Contract)
      • Sep 2013 - Nov 2013

      • Administrative support within the marketing department. • Co-ordinate shipping of exhibition supplies internationally. • Production and proof reading of copy for conference flyers. • Work with external agency to design flyers. • Administrative support within the marketing department. • Co-ordinate shipping of exhibition supplies internationally. • Production and proof reading of copy for conference flyers. • Work with external agency to design flyers.

    • United Kingdom
    • Law Practice
    • 700 & Above Employee
    • Event Coordinator
      • May 2013 - Aug 2013

      • Project management of a variety of events, including seminars, webinars, drinks receptions and dinners. • Budget management for events. • Use of InterAction database ensuring all event details are accurately recorded. • Working with an external design company to produce invitations and event documentation. • Proof reading event documents, and checking they are within the brand guidelines. • Production and circulation of electronic invitations. • Production of follow-up material from events. • Working with event management companies to source external events. • Successful time management and personal organisation so concurrent events are planned effectively and successfully. Show less

    • United Kingdom
    • Event Planning Executive
      • Feb 2012 - Mar 2013

      • Responsible for the successful project management of a multitude of client events. • Leading client show-rounds of the venue. • Advise clients on the best solution for running their event successfully within the venue. • Dealing with third party suppliers to arrange social activities for groups. • Ensure internal teams within the Møller Centre are briefed comprehensively about events. • Accurate capture of event data within Kinetics (KX). • Producing accurate and punctual invoices. Show less

    • United Kingdom
    • Law Practice
    • 700 & Above Employee
    • Events & Hospitality Executive
      • Jul 2010 - Feb 2012

      • Project managed a variety of events commissioned by the firm's Cambridge and London offices.• Sourcing external venues and analysing its suitability.• Collation of targeting invitation lists using InterAction database.• Design of event invitations, some produced in-house, but also working with external agencies.• Logging of responses, as well as attendance at events using InterAction database.• Co-ordination of national seminar programmes.

    • Marketing Co-Ordinator
      • Feb 2008 - Jul 2010

      • Provided administrative support to the firm's marketing department.• Assisted in the running of events within the firm's Birmingham office.• Proof reading documents to ensure the language and formatting was within brand guidelines.• Co-ordination of large print and email mailings.• Implemented data protection systems when using the firm's InterAction database.• Trained colleagues on best practice when using InterAction• Created targeted contact lists on InterAction for event invitations and other communications. Show less

    • United Kingdom
    • Higher Education
    • 700 & Above Employee
    • Project Administrator (WMTN)
      • Oct 2006 - Feb 2008

Education

  • Cambridge Marketing College
    CIM, Postgraduate Diploma in Marketing
    2016 - 2018
  • The University of Wolverhampton
    CIM, Professional Diploma in Marketing
    2005 - 2006
  • The University of Glamorgan
    BA (Hons), Media Practice
    2001 - 2004

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