Experience

The Good Guys

• Australia
• Retail
• 700 & Above Employee

• Category Marketing Manager

  • Jun 2022 - Present



Officeworks

• Australia
• Retail
• 700 & Above Employee

• Supplier Program Marketing Lead

  • Oct 2020 - Jun 2022

  Coordinate and deliver the Officeworks supplier funded marketing program, facilitating all vendor investment requests. This role requires high levels of attention to detail, exceptional time management and clear communication.Coordination of incremental Supplier Funded marketing activity in line with Merchandise business objectives and allocated budgets, including briefing, liaising with suppliers/buyers, integration across wider marketing and eCommerce teams, implementation & post-analysis (as required).Implemented a new process that saw campaign numbers rise by 43%.Tracking of all supplier activity with Finance Team to ensure that all campaigns funded, or semi-funded, by a supplier are balanced within the Advertising Budget.Lead Supplier Funded WIP content & planning timelines to facilitate best production outcomes, including accurate maintenance of Supplier Funded Calendar.Communication of confirmed media and marketing plans to internal/external stakeholders in a timely manner.Management of key stakeholders in marketing/merchandise teams to ensure that supplier funded programs are delivered on time and on budget.Assistance with the development of media plans, from briefing to implementation, and channel planning for supplier funded campaigns and (where capacity allows) Customer Themes.(As required) Develop and assist populating campaign message matrix from media plan to aid production deliverables. Show less

• Advertising Coordinator

  • Nov 2018 - Oct 2020

  - Assist in implementation of overall company advertising strategies.- Participated in and lead marketing campaigns.- Briefing agencies for theme and trade focus campaigns.- Consistent execution and communication of all marketing material.- Coordinating and executing all ATL advertising including the national Catalogue, press, TVC, radio, digital and OOH.- Keeping to agreed timelines for all collateral and media requirements.- Ensure all advertising rules & relevant communication guidelines are followed.- Communicating and liaising with a broad range of stakeholders including the merchandise, broader marketing team and external advertising and media agencies as well as suppliers.- Highlights: Received an Officeworks ‘You pinned it’ award, for my work as production lead on a worldwide first, supplier funded campaign promoting Apple within small businesses. Show less



Sportsmart Group

• Australia
• Sporting Goods Manufacturing
• 1 - 100 Employee

• Marketing Coordinator

  • Mar 2017 - Nov 2018

  - Coordinated and successfully communicated marketing campaign activity. - Creation and management of marketing calendar. As well as, developed and executed a social media calendar, including content creation and development. - Constant monitoring of paid social media performance and optimising and editing when necessary. - Regularly produced reports on digital campaigns using Google Analytics. - Successfully managed external media partners. - Coordinating different departments to ensure execution of different marketing campaigns in line with business guidelines. - Coordination of quarterly catalogue campaigns from start to finish. - Regular production and coordination of weekly eDM’s. As well as reporting and providing recommendations for improvement. - Coordinated, monitored and managed the improvement of loyalty programs (Team Smart & Smart Card programs). Show less



Cotton On Group

• Australia
• Retail
• 700 & Above Employee

• Retail Assistant

  • Nov 2012 - Apr 2017

  - Timely and efficient service to customers. - Conduct skills training for new employees - Answer and respond to telephone enquiries from head office, other stores and customers. - Point of Sale operations ie. Processing sales, handling cash, up selling. - Aided visual merchandise set ups by following briefs and using initiative. - Stock management and control. - Participate in and provide feedback on Sales and Marketing initiatives. - Timely and efficient service to customers. - Conduct skills training for new employees - Answer and respond to telephone enquiries from head office, other stores and customers. - Point of Sale operations ie. Processing sales, handling cash, up selling. - Aided visual merchandise set ups by following briefs and using initiative. - Stock management and control. - Participate in and provide feedback on Sales and Marketing initiatives.



ACS Financial

• Australia
• Financial Services
• 1 - 100 Employee

• Marketing Assistant Intern

  • Sep 2016 - Mar 2017

  - Assisted the completion of a national, detailed marketing plan. - Completion of ad hoc, short term marketing tasks under the direction of the marketing manager. - Assisted in conducting market research of a national marketplace, and an in depth analysis of the client segment, reviewed the strengths and weaknesses of the organisation. - Developed and presented to senior management future strategies and tactics to improve business performance. - Assisted the completion of a national, detailed marketing plan. - Completion of ad hoc, short term marketing tasks under the direction of the marketing manager. - Assisted in conducting market research of a national marketplace, and an in depth analysis of the client segment, reviewed the strengths and weaknesses of the organisation. - Developed and presented to senior management future strategies and tactics to improve business performance.



St Leonard's College

• Australia
• Education Management
• 100 - 200 Employee

• Sports Coach

  • Mar 2011 - Jan 2013

  - Working with and being responsible for children ranging from 9yrs – 18yrs - Construction and implementation of training programs - Supervision and responsibility for well being whilst in my care - Ability to direct and if necessary discipline appropriately and effectively - Demonstrated leadership on competition days - Working with and being responsible for children ranging from 9yrs – 18yrs - Construction and implementation of training programs - Supervision and responsibility for well being whilst in my care - Ability to direct and if necessary discipline appropriately and effectively - Demonstrated leadership on competition days