Rachel Mizon
Project & Ad Ops Manager at Fluid Ads- Claim this Profile
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Bio
Credentials
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Simpli.fi Platform Certification
Simpli.fiMar, 2023- Nov, 2024 -
Project Management Foundations: Requirements
LinkedInJan, 2023- Nov, 2024 -
Project Management Foundations: Communication
LinkedInSep, 2022- Nov, 2024 -
Google Ads Display Certification
Google Ads (Google Partner)Sep, 2022- Nov, 2024
Experience
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Fluid Ads
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United Kingdom
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Advertising Services
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1 - 100 Employee
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Project & Ad Ops Manager
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Aug 2021 - Present
Within this small business, I have multiple touch points across the departments. My main role is Project Management, which includes the development of projects to completion, management of the technical team, roadmap planning and internal communication. For my Ad Ops role, I manage the Reseller clients and their digital campaigns, advising on the best tactics for their customers, the set up and delivery of their campaigns, and reporting the results with advice on upselling. Within marketing, I assist with social media planning and scheduling, as well as email marketing. Show less
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Modshoes Ltd
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United Kingdom
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Retail Apparel and Fashion
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Online Marketing Manager
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Nov 2020 - Aug 2021
Responsible for all social media management and post scheduling, email marketing, facebook ads, liaising with ambassadors, google ads, building brand awareness, reaching cold audience, google analytics, business strategy. Responsible for all social media management and post scheduling, email marketing, facebook ads, liaising with ambassadors, google ads, building brand awareness, reaching cold audience, google analytics, business strategy.
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Johnston Press
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United Kingdom
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Book and Periodical Publishing
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700 & Above Employee
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Optimisation Specialist
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Mar 2013 - Nov 2020
Our team look after the bespoke online campaigns for clients to include trafficking, optimisation and reporting on individual campaigns. My main role objective is to manage live campaigns to achieve optimum results. We work closely with the sales teams, monitor bookings regularly and keep in touch with updates or issues. I currently look after 2 out of the 7 publishing units across the entire group. Each day I prioritise my workload in order to meet daily deadlines and have also been involved with the launch of mobile adverts, tablet sponsorship adverts, the launch of the first responsive site for Johnston Press and the new launch for iNews which is the most recent group acquisition. I have also been involved with data analysis on WebTrends and Hitwise, creating monthly reports for the business. My latest project has been the management and organisation of key data that will be used to target audience segments. I am also responsible for the training and development of new individuals to my team and have been seconded to other teams for this purpose during my time with Johnston Press. Previous to this role, I was a Senior Trafficker in the Delivery Team and have been promoted twice in order to reach my current position. I am part of the winning UK Ad Ops team of the year in 2013. Show less
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Senior Trafficker
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Jan 2010 - Mar 2013
I was responsible for trafficking and delivering all campaigns sold by local JP sales centres for local news websites across the UK and Republic of Ireland. Provided availability forecasts, end of campaign reportsOver the 3 years in this position, I have looked after the following divisions - North West, NMSY (North Midlands, South Yorkshire), South and Scotland. I have worked closely with the teams in each area to provide the support and advice for all campaigns.
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Nucleus Agency Ltd
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United Kingdom
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Advertising Services
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Live Events & Promotions Executive
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Sep 2015 - Sep 2016
Thiswass a part time and project specific work role to develop my knowledge and experience within project management and marketing with a strong focus in the events and creative industries. My key aim was to undertake and deliver the marketing strategy and administration for creative projects within the business. Tasks have involved the engagement and sourcing of artists and performers as well as bookings and liaison activities pre, during and post campaign. In addition to this, I was also responsible for project specific business administration, traditional and digital marketing and event promotion including the deliverance of key partnership and stakeholder campaigns. Through this company I have been privileged to receive investment in my professional development and have attended a presentation skills course, achieved a distinction grade in an accredited CPD marketing diploma, have attended a press release and communications course to advance my skills in this area and, most recently, a communications styles and effective social media course. Show less
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THE WILLOW FESTIVAL C.I.C.
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Events Services
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Band Co-Ordinator
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Feb 2014 - Apr 2016
I was fully responsible for the programme marketing and management for The Willow Festival in 2014 and up to the cancellation point in 2015. Responsibilities included the applications marketing campaign and administration, both online and via post, the full application process design and management and all pre, during and post liaison activities. I was responsible for organising over 180 artists/bands details onto a purpose built database that I created, ensuring all vital information for acts were received, artist logistics and slot allocation was run efficiently and responsible for the marketing promotion of the application process and programme confirmation and public communications. This was a part time, project specific role despite the huge undertaking of project scale. Show less
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Education
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2006 - 2008
Peterborough Regional College
BTEC National Diploma in Music Practice, Music Performance, General -
2015 - 2015
DoubleClick for Publishers
DFP Fundamentals For Traffickers -
2015 - 2015
Shaw Academy
Accredited CPD diploma in online digital marketing, Distinction -
2000 - 2006
St John Fisher School
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Google Analytics for Beginners
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St John Fisher Catholic College
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