Senior Marketing Specialist

• Oct 2021 - Present

Marketing Officer

• Feb 2018 - Oct 2021

Event Day Staff (Casual)

• Feb 2011 - Present

Team Leader from 2019 - Present Team Leader from 2019 - Present

Marketing Coordinator & PA to Director

• Aug 2016 - Jan 2018

• Website content management • Email management • Create excel spreadsheets to summarise data & maintain customer loyalty databases • Social media management • Graphic design (utilising Adobe Indesign and Photoshop) • SMS & Email marketing • Coordination & Execution of Gaming, Bistro & Sports Bar promotions • Competitor research • Run & coordinate competitions & events • Customer relationship management (feedback calls) • Work with Account Managers to book advertising space (including writing scripts & production) • Coordinating local team sponsorship deals (working with external suppliers) • Management meeting agenda’s & reporting • Scheduling meetings & live entertainment within a budget • Manage both internal & external correspondence • Stationary orders • Type memos and correspondence on behalf of director

Marketing Executive

• Apr 2013 - Jun 2016

• Overall property marketing including; print and digital advertising, hotel marketing collateral, website maintenance (both hotel and OTA listings), social channels, food and beverage marketing and photo shoots• Produce and distribute eDM’s • Graphic design (utilising Adobe Indesign and Photoshop)• Proactively manage key relationships with team members to ensure alignment, set strategic direction and to promote the marketing agenda across all departments• Manage strategic relationships and alliances with agencies, stakeholders and partners, including but not limited to; media, advertisers and event organisers• Communications and copywriting; web and social channels and advertisements• Develop and maintain a strategic marketing plan for the year• Market research and analysis • Manage campaigns in market and measure their success (ROI)• Respond to guest reviews on all channels• Ensure brand standards are adhered to• Marketing budget and expenses management • Attend revenue meetings to provide recommendations based on Marketing needs• EOM reportingAchievement: Exceed 2016 budgeted revenue for March and April Weekend Packages through radio & social advertising by a combined $34,000. In Oct-Dec 2015 increased drive market revenue (also through radio & social advertising) by $22,472.

Sales Coordinator

• Mar 2013 - Apr 2013

Guest Service Agent

• Feb 2012 - Mar 2013

- Perform check in, check out and room change procedures - Ensure all data is entered into the hotel systems in accordance with the guest reservation- Greet guests in a friendly and welcoming manner- Attend to guest complaints, inquiries and requests- Build and maintain positive relationships with internal customers and guests- Maintain a high level of product, service and local area knowledge in order to provide an informative and helpful experience to guests- Actively promote and enroll guests in the hotel's loyalty program IHG Rewards Club- Be knowledgeable about all special promotions in market