Rachel Lyons

Social Media Manager at HOOSIER HIGHLANDER
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Contact Information
us****@****om
(386) 825-5501
Location
Greater Chicago Area

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Bio

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Experience

    • United States
    • Airlines and Aviation
    • 1 - 100 Employee
    • Social Media Manager
      • Jun 2022 - Present

    • Advertising Services
    • Social Media Designer
      • May 2022 - Present

    • Graphic Designer
      • Aug 2020 - Present

      Self Employed Freelance Designer. I do logos, short animations, and artistic design work. Self Employed Freelance Designer. I do logos, short animations, and artistic design work.

    • Graphic Design
    • 700 & Above Employee
    • Artist
      • Jan 2018 - Present

      I curate my art for local markets, events, and art shows/galleries. Additionally, I sell my work online through Etsy (RachelsCustomCanvas) and create custom commissions. I curate my art for local markets, events, and art shows/galleries. Additionally, I sell my work online through Etsy (RachelsCustomCanvas) and create custom commissions.

    • United States
    • Retail
    • 100 - 200 Employee
    • Social Media Coordinator
      • Jun 2022 - May 2023

    • United States
    • Retail
    • 700 & Above Employee
    • VSPINK Campus Rep
      • Jul 2021 - May 2023

      VSPINK Reps are social media managers, content creators, and event planners for groups of upwards of 100+ people. VSPINK Reps are social media managers, content creators, and event planners for groups of upwards of 100+ people.

    • United States
    • Higher Education
    • 700 & Above Employee
    • Social Media and Marketing Assistant
      • Jul 2021 - May 2023

      Social media manager for the University of Illinois at Urbana-Champaign’s school of Fine and Applied Arts

    • Fine and Applied Arts Tour Guide
      • Mar 2021 - May 2023

      Undergraduate tour guide for the school of art and design. Tours school to prospect and transfer students.

    • Fine Arts 101 Discussion Leader
      • Aug 2020 - Oct 2022

    • United States
    • Manufacturing
    • 100 - 200 Employee
    • Pentel Student Ambassador (2020-2021)
      • Aug 2020 - May 2023

      Being a Pentel Rep consists of creating social media and blog content for the brand, conducting events on campus, distributing samples, and using product in artworks. Being a Pentel Rep consists of creating social media and blog content for the brand, conducting events on campus, distributing samples, and using product in artworks.

    • France
    • Software Development
    • 1 - 100 Employee
    • BeReal Ambassador
      • Jul 2022 - Dec 2022

      Marketing and Sales position on behalf of the brand; localized to Illinois Students Marketing and Sales position on behalf of the brand; localized to Illinois Students

    • United States
    • Higher Education
    • 1 - 100 Employee
    • Marketing and Events Intern
      • Oct 2021 - Jul 2022

    • United States
    • Retail Luxury Goods and Jewelry
    • 700 & Above Employee
    • Kendra Scott Gem
      • Aug 2021 - Jun 2022

      Representing Kendra Scott on campus by planning events and generating social media content. Representing Kendra Scott on campus by planning events and generating social media content.

    • United States
    • Construction
    • 1 - 100 Employee
    • Graphic Design Intern
      • Nov 2020 - Feb 2021

      Through AMAST, I created graphics for the company’s instagram. Beyond this, I have worked on follower retention and engagement for the company as well as other design projects, such as training manuals. Through AMAST, I created graphics for the company’s instagram. Beyond this, I have worked on follower retention and engagement for the company as well as other design projects, such as training manuals.

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Social Media Manager Intern
      • Feb 2020 - Feb 2021

      Content creation for UIUC BlackSheep social media. I manage a team of 6 social media contributors and meet weekly with my national manager. After only being in the position for three months, our engagement rate went from 6.4% to 8.06%. Now, we have a weekly average of 10.5% with an all time high of 14%. This was done by scheduling times for content posts based on our 10,300 follower audience’s activity and upping the frequency of posting.

    • Microinfluencer
      • Jun 2020 - Oct 2020

      Independent content creation for brand’s Ad content. Paid Position.

    • United States
    • Internet Publishing
    • 1 - 100 Employee
    • Qatch College Ambassador
      • Aug 2020 - Nov 2020

      During my time with QATCH, I created social media content and met subscription quotas. During my time with QATCH, I created social media content and met subscription quotas.

Education

  • University of Southern California
    Master of Science - MS, Digital Media Management
    2023 - 2024
  • University of Illinois at Urbana-Champaign
    Bachelor of Fine Arts - BFA, Graphic Design (Journalism and Public Relations Minors)
    2019 - 2023

Community

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