Rachel Keen
Head of Audio Visual & Marketing at Olympia Sports Camp- Claim this Profile
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Experience
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Olympia Sports Camp
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Canada
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Recreational Facilities
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1 - 100 Employee
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Head of Audio Visual & Marketing
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Jun 2023 - Sep 2023
Huntsville, Ontario, Canada • Creating exciting and relevant content for TikTok, Instagram & Facebook • Supporting, guiding and training staff working on the AV team • Organising AV staff schedule and creating a positive working environment • Working with the other Head of AV to ensure our end of week video is delivered on time and to a high standard • Gathering content for the off season and organising into the appropriate location • Supporting the outdoor education director in reviewing and updating… Show more • Creating exciting and relevant content for TikTok, Instagram & Facebook • Supporting, guiding and training staff working on the AV team • Organising AV staff schedule and creating a positive working environment • Working with the other Head of AV to ensure our end of week video is delivered on time and to a high standard • Gathering content for the off season and organising into the appropriate location • Supporting the outdoor education director in reviewing and updating marketing material • Working with the wider senior staff team to ensure the smooth operation of camp Show less
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Outdoor Education Facilitator
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Sep 2022 - Oct 2022
Huntsville, Ontario, Canada • Plan and facilitate a range of programs such as co-operative games, trust activities, canoeing, different ropes elements, outdoor life skills and orienteering
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Camp Counsellor/Ropes Instructor
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Jun 2022 - Aug 2022
Huntsville, Ontario, Canada • Building relationships with all campers by showing compassion, empathy and understanding • Support coaches in different activities such as self-defence, stand-up paddle boarding, tri-sports. • Fit ropes course gear correctly and supervise the use of all personal safety equipment. • Conduct a complete inspection of all ropes course components and all course gear. • Clearly communicate safety procedures and guidelines to large groups of children.
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Johnsons Cars Ltd
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United Kingdom
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Motor Vehicle Manufacturing
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200 - 300 Employee
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Senior Design and Digital Marketing Executive
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Oct 2021 - Jun 2022
Responsibilities included: • Working with the website provider and agencies to develop content, improve site SEO, and implement technical improvements • Tracking website performance and the performance of digital campaigns • Attending marketing meetings in order to develop quarterly plans • Reporting to our car manufacturers to show our planned activity and evidencing results • Supporting the group marketing manager in implementing activity • Working with agencies and the… Show more Responsibilities included: • Working with the website provider and agencies to develop content, improve site SEO, and implement technical improvements • Tracking website performance and the performance of digital campaigns • Attending marketing meetings in order to develop quarterly plans • Reporting to our car manufacturers to show our planned activity and evidencing results • Supporting the group marketing manager in implementing activity • Working with agencies and the internal team to implement PPC, GDN, Social and Life Cycle journey campaigns
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Design and Digital Marketing Assistant
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Jun 2019 - Sep 2021
Responsibilities included: • Creating and testing of responsive emails, maximising of inbox deliverability and minimising unsubscribe rates. • Design and build of visually and technically compelling digital marketing material, while ensuring all artwork adheres to brand guidelines and quality assurance. • Assisting in improving key metrics including open, click and bounce rates and enhancing customer engagement across sales and aftersales e-mails. • Monitoring e-mail outcomes and… Show more Responsibilities included: • Creating and testing of responsive emails, maximising of inbox deliverability and minimising unsubscribe rates. • Design and build of visually and technically compelling digital marketing material, while ensuring all artwork adheres to brand guidelines and quality assurance. • Assisting in improving key metrics including open, click and bounce rates and enhancing customer engagement across sales and aftersales e-mails. • Monitoring e-mail outcomes and providing guidance on making the Johnsons digital communications more effective.
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Vantage Resourcing Ltd
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United Kingdom
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Staffing and Recruiting
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1 - 100 Employee
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Digital Marketing Apprentice
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Oct 2017 - Dec 2018
Digital Marketing Apprentice for a recruitment consultancy that specialises in the Document Management, I.T. and Engineering sectors. During my time at Vantage Resourcing I completed my apprenticeship and gained a distinction grade. My responsibilities included: • Updating and creating new content for the website using WordPress • Creating email campaigns using Salesforce & MailChimp • Using LinkedIn and email campaigns for client development • Content creation for… Show more Digital Marketing Apprentice for a recruitment consultancy that specialises in the Document Management, I.T. and Engineering sectors. During my time at Vantage Resourcing I completed my apprenticeship and gained a distinction grade. My responsibilities included: • Updating and creating new content for the website using WordPress • Creating email campaigns using Salesforce & MailChimp • Using LinkedIn and email campaigns for client development • Content creation for LinkedIn, Facebook, Twitter & Instagram • Using LinkedIn to contact potential candidates for job roles • Responding to inquires on social media & the company website • Creating surveys to gain information from the company’s target audience • Using Google Analytics to monitor the website’s performance • PPC and SEO experience Show less
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MADE IN BIRMINGHAM LTD
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Broadcast Media Production and Distribution
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1 - 100 Employee
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Work Experience
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Aug 2017 - Aug 2017
Birmingham, United Kingdom I completed some work experience at this TV station. This allowed me to shadow the Lowdown team as they went out on different shoots and I was able to post on their Twitter & Instagram accounts. Responsibilities: • Post content on their Twitter & Instagram accounts from the different shoots attended • Learn about the editing process of the show, as well as doing a small amount of editing myself using Premiere Pro • Communicated with different individuals on shoots and acted as a… Show more I completed some work experience at this TV station. This allowed me to shadow the Lowdown team as they went out on different shoots and I was able to post on their Twitter & Instagram accounts. Responsibilities: • Post content on their Twitter & Instagram accounts from the different shoots attended • Learn about the editing process of the show, as well as doing a small amount of editing myself using Premiere Pro • Communicated with different individuals on shoots and acted as a host to visiting guests for the programme Show less
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Ideas Foundation
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United Kingdom
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Education
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1 - 100 Employee
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Creative Media Course
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Jul 2017 - Jul 2017
London, United Kingdom I spent a week creating a campaign with a group of people I had never met before, culminating in us having to pitch our campaign to Canon at their headquarters. This shows my ability to communicate and work with people I did not know. We produced a short video which involved learning new skills such as filming, directing and editing.
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Education
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Woodrush Sixth Form
3 A Levels -
Woodrush High School
English Language and Literature, General, 10 A-C Grade GCSE's