EMEA Communications Leader

• Oct 2022 - Present

EMEA Marketing & Communications Manager - Industrial Coatings

• Mar 2019 - Oct 2022

- Manage EMEA communications and activity for Industrial Coatings - Manage Industrial Coatings digital activity: website strategy and execution, content creation and positioning, SEO/SEM - Manage, create and execute Industrial Coatings digital events - Manage EMEA events including external exhibitions and internal events - Collateral creation - Co-ordinate activity with PPG Corporate Communications - Strategic communications advisor for the Women's Leadership Network - Manage EMEA communications and activity for Industrial Coatings - Manage Industrial Coatings digital activity: website strategy and execution, content creation and positioning, SEO/SEM - Manage, create and execute Industrial Coatings digital events - Manage EMEA events including external exhibitions and internal events - Collateral creation - Co-ordinate activity with PPG Corporate Communications - Strategic communications advisor for the Women's Leadership Network

Whitford Worldwide Digital Marketing Manager

• Feb 2017 - Mar 2019

- Manage Global Digital Marketing activities - Managed the complete re-design and launch process for the Whitford website: Discovery, Design, Build and Launch - Set, review, analyse and report on Global objectives for all digital activities - Responsible for the management, review and updates for the Whitford website - Responsible for content management, key word management, SEO - Excellent working relationships with Whitford's external digital partner and website build/design company

European Marketing & Communications Manager

• May 2008 - Mar 2019

- Responsible for managing all marketing activity in business sectors including: Industrial, Automotive, Energy, Textiles, Powders, Consumer and new and emerging technological platforms- Manage Global activity for Automotive and Energy sectors- Prepare and ensure full provision of translations of all marketing communications and ensure continuity of brand identity and image for EMEA and global- Responsible for the strategic planning of all marketing programmes from cradle to grave ensuring that; direct marketing, email communications, trade shows, branding, packaging, media relations, hospitality and sponsorship are executed in accordance with internal standards and compliance/legal regulations.- Managerial including budgetary control over global promotional trade shows, corporate hospitality and events.- Have excellent relationships with external partners and publications, allowing; negotiation of preferential rates, floor space, adverts, editorials, adverts and PR – both on and off-line.

Marketing Team Manager

• 2005 - 2008

Responsible for ensuring brand value and image are maintained. Pro-active in the pursuit and maximisation of new opportunities and understanding of competitor activities to ensure the most complete market penetration for “the Morgan Stanley Brand”. Responsibilities included; - Managing a marketing team of five personnel - Preparation of marketing strategies, hospitality and conference events. - The creation and approval of the Morgan Stanley mortgage offer documents for the UK residential market. - The management and implementation of the CRM system. - The promotion and protection of the “Morgan Stanley” brand, including trade marking and registration. - Ensuring that all marketing communications and mortgage-related documents meet defined audit and FSA rules and regulations.