Rachel Roberts

Social Media and Communcations Associate at Paper Mill Playhouse
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Contact Information
us****@****om
(386) 825-5501
Location
Millburn, New Jersey, United States, US

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Credentials

  • Hootsuite Platform Certification
    Hootsuite Academy
    Apr, 2021
    - Nov, 2024
  • Google Analytics for Beginners
    Google Analytics
    Apr, 2021
    - Nov, 2024
  • Email Marketing Certification
    HubSpot Academy
    Apr, 2021
    - Nov, 2024
  • Social Media Marketing Certification
    HubSpot Academy
    Apr, 2021
    - Nov, 2024

Experience

    • United States
    • Performing Arts
    • 1 - 100 Employee
    • Social Media and Communcations Associate
      • Feb 2022 - Present

    • United States
    • Performing Arts
    • 100 - 200 Employee
    • Marketing Team Member
      • Jan 2021 - Apr 2021

      •Produced Facebook and Instagram content, contributing to a schedule of posts and stories with the goal of informing a targeted audience of a music theater improv production entitled BARS•Created and executed an email marketing campaign to drive interest and sales•Contributed to brand development process•Executed on-campus marketing promotion including posters and digital signs •Produced Facebook and Instagram content, contributing to a schedule of posts and stories with the goal of informing a targeted audience of a music theater improv production entitled BARS•Created and executed an email marketing campaign to drive interest and sales•Contributed to brand development process•Executed on-campus marketing promotion including posters and digital signs

    • Student Producer
      • Aug 2020 - Dec 2020

      •Constructed and maintained ticketing system using ShowTix4U, determined ticket prices, and tracked ticket sales for groundbreaking virtual production of Spring Awakening that reached over 2,000 households•Conceptualized and executed VIP Ticket Program with the goal of increasing patron engagement•Ensured that the contract with Music Theatre International was properly followed for regularly scheduled and encore productions •Constructed and maintained ticketing system using ShowTix4U, determined ticket prices, and tracked ticket sales for groundbreaking virtual production of Spring Awakening that reached over 2,000 households•Conceptualized and executed VIP Ticket Program with the goal of increasing patron engagement•Ensured that the contract with Music Theatre International was properly followed for regularly scheduled and encore productions

    • House Manager
      • Sep 2018 - Dec 2019

      •Coordinated student ushers for all Baldwin Wallace Theatre & Dance performances•Ensured the comfort and safety of patrons during their time in the theatre•Partnered with Box Office and Stage Management to ensure performances and events started on time and ran smoothly•Directed and monitored lobby traffic•Maintained attendance reports of productions •Coordinated student ushers for all Baldwin Wallace Theatre & Dance performances•Ensured the comfort and safety of patrons during their time in the theatre•Partnered with Box Office and Stage Management to ensure performances and events started on time and ran smoothly•Directed and monitored lobby traffic•Maintained attendance reports of productions

    • Educational Surround Production Team Member
      • Aug 2019 - Nov 2019

      •Planned and executed educational and marketing surround for the Academic Premiere of Kinky Boots with a team of students and advisors•Organized and managed eight post-show talkbacks and events & personally led one talkback event•Created and monitored educational and entertaining lobby experiences for audience members •Planned and executed educational and marketing surround for the Academic Premiere of Kinky Boots with a team of students and advisors•Organized and managed eight post-show talkbacks and events & personally led one talkback event•Created and monitored educational and entertaining lobby experiences for audience members

Education

  • Baldwin Wallace University
    Bachelor of Arts, Arts Management & Entrepreneurship
    2017 - 2021
  • York St. John University
    2020 - 2020

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