Rachel DeLuca

Vice President of Sales at Beach Riot LLC
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Contact Information
us****@****om
(386) 825-5501
Location
Los Angeles Metropolitan Area

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Experience

    • United States
    • Retail Apparel and Fashion
    • 1 - 100 Employee
    • Vice President of Sales
      • Aug 2022 - Present

    • United States
    • Retail Apparel and Fashion
    • 1 - 100 Employee
    • Vice President of Sales
      • Jun 2021 - Aug 2022

      Los Angeles Metropolitan Area

    • Head Of Sales
      • Aug 2017 - Jun 2021

      Los Angeles Metropolitan Area • Managed Key Accounts including: Nordstrom, Neiman Marcus, Shopbop, Equinox, Peloton, Bandier, REI, Whole Foods, Free People, SIX02 (Foot Locker), Bloomingdales, Anthropologie, Rumble, Dicks Sporting Goods, Xponential Group (Pure Barre, Yoga Six, AKT, Row House, Stretch Lab), Core Power Yoga, About You & South Moon Under • Oversaw business with: Revolve, Zappos, FGL, Title Nine, Zalando, ASOS, Amazon, Stitchfix, Yoga Outlet & Yoga Works

    • Senior Account Executive | Majors, International & East Coast
      • Sep 2014 - Aug 2017

      Greater New York City Area • Managed Key Accounts including: Lord & Taylor, Amazon + Anthropologie • Oversaw all International business including Key Accounts like Saks Kazakhstan + Harvey Nichols Riyadh • Covered both East Coast and South East territories

    • United States
    • Retail Apparel and Fashion
    • 1 - 100 Employee
    • International Sales Manager
      • 2013 - 2013

      Greater Los Angeles Area • Worked with Key Accounts including: Harrods, Holt Renfrew, Selfridges, Lane Crawford, Harvey Nichols, Kitson Japan, Planet Blue Japan • Managed 4 international distributors covering: the UK, France, Italy, Greece, the Netherlands, Germany, China, Hong Kong, Taiwan, Japan, Korea, Croatia, Canada, Australia, New Zealand • Oversaw $14M in revenue for the international division of the company • Negotiated all new distributor contracts/terms • Collaborated on international pop ups… Show more • Worked with Key Accounts including: Harrods, Holt Renfrew, Selfridges, Lane Crawford, Harvey Nichols, Kitson Japan, Planet Blue Japan • Managed 4 international distributors covering: the UK, France, Italy, Greece, the Netherlands, Germany, China, Hong Kong, Taiwan, Japan, Korea, Croatia, Canada, Australia, New Zealand • Oversaw $14M in revenue for the international division of the company • Negotiated all new distributor contracts/terms • Collaborated on international pop ups, shop in shops and permanent retail corners with key retailers • Developed international sales plans, tracked in season progress to goal • Created market recaps, competitive analysis and trend reports to understand each countries unique needs/trends. • Worked with directly with overseas & domestic factories to create exclusives for distributors or key partners • Partnered with distributors on marketing and PR initiatives to increase brand awareness in their territory • Sold categories including: Knits, Denim, Swim, Accessories & Eyewear Show less

    • United States
    • Retail Apparel and Fashion
    • 1 - 100 Employee
    • International Sales Account Executive
      • 2009 - 2013

      Greater Los Angeles Area • Partnered with distributors to manage and grow the key account business with: Myer, Kitson Japan, Urrban Research, Journal Standard, Blue Marlin, Citadium, Rue 66, The Bay, Block 60 and Aritza. • Managed eleven international distributors in: Canada, Australia/New Zealand, Japan, Italy, France, Amsterdam, Greece, Switzerland, Israel, Korea, Philippines, Panama, St Barts, Columbia & Mexico • Responsible for $7M of international revenue in 132 countries • Traveled to support… Show more • Partnered with distributors to manage and grow the key account business with: Myer, Kitson Japan, Urrban Research, Journal Standard, Blue Marlin, Citadium, Rue 66, The Bay, Block 60 and Aritza. • Managed eleven international distributors in: Canada, Australia/New Zealand, Japan, Italy, France, Amsterdam, Greece, Switzerland, Israel, Korea, Philippines, Panama, St Barts, Columbia & Mexico • Responsible for $7M of international revenue in 132 countries • Traveled to support distributors, further account relationships and gather market research. Specifically: Japan, Canada, France, Italy and Germany. • Directly ran the business with Myer including: marketing assets, pricing analysis, AP, shipping and customs • Managed quarterly / annual projections for each distributor. Reviewed monthly to ensure sales targets were met • Partnered with distributors to create licensed products that met the individual territory needs • Analyzed business to get an understanding of top selling styles, current product performance and future opportunities • Merchandised distributor specific assortments and marketing/ PR initiatives to meet the unique trends for each country • Collaborated on distributor bulk buys; Created a quarterly inventory plan to ensure our ATS supported their demand • Created and managed an international calendar for: sample deliveries, trade shows and open to buy deadlines Show less

    • United States
    • Public Relations and Communications Services
    • 100 - 200 Employee
    • Junior Publicist
      • 2008 - 2009

      Greater Los Angeles Area • Styled clients for press events, red carpet events, and film festivals. • Developed VIP relations with designers such as Prada, Chanel, Versace, Temperely, Louis Vuitton and Stella McCartney • Pitched clients to national and international press, and managed client bookings • Monitored clients’ press coverage in status documents and press clipping packets • Assistant to Company’s President. Managed schedule, travel, and appointments

Education

  • University of New Hampshire
    BA, Communications

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