Rachel Askenazi
Senior Digital Media Manager at Allytics- Claim this Profile
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Bio
Spencer Martenson
I was immediately impressed by Rachel's attention to detail and willingness to do whatever it takes to deliver excellence for clients. She makes an entire project team better by bringing an infectious positive attitude and identifying ways to magnify the talents of those around her. Don't pass up an opportunity to work with Rachel. I am excited to see what she accomplishes in the years to come.
Jordan Webb
Rachel is one of the most intelligent, intuitive, driven, and authentic students that I’ve had the pleasure of managing during my time at LMU. She excels in anticipating the needs and potential issues in work situations, communicating expectations and managing conflict in the workplace, and actively strives to improve working relationships between her peers and subordinates. Her painstaking attention to detail in her work shows a huge level of maturity, responsibility, and care. She has been a positive influence on our team and is the perfect role model for other young leaders to look up to. I will be sad to see her go in May!
Spencer Martenson
I was immediately impressed by Rachel's attention to detail and willingness to do whatever it takes to deliver excellence for clients. She makes an entire project team better by bringing an infectious positive attitude and identifying ways to magnify the talents of those around her. Don't pass up an opportunity to work with Rachel. I am excited to see what she accomplishes in the years to come.
Jordan Webb
Rachel is one of the most intelligent, intuitive, driven, and authentic students that I’ve had the pleasure of managing during my time at LMU. She excels in anticipating the needs and potential issues in work situations, communicating expectations and managing conflict in the workplace, and actively strives to improve working relationships between her peers and subordinates. Her painstaking attention to detail in her work shows a huge level of maturity, responsibility, and care. She has been a positive influence on our team and is the perfect role model for other young leaders to look up to. I will be sad to see her go in May!
Spencer Martenson
I was immediately impressed by Rachel's attention to detail and willingness to do whatever it takes to deliver excellence for clients. She makes an entire project team better by bringing an infectious positive attitude and identifying ways to magnify the talents of those around her. Don't pass up an opportunity to work with Rachel. I am excited to see what she accomplishes in the years to come.
Jordan Webb
Rachel is one of the most intelligent, intuitive, driven, and authentic students that I’ve had the pleasure of managing during my time at LMU. She excels in anticipating the needs and potential issues in work situations, communicating expectations and managing conflict in the workplace, and actively strives to improve working relationships between her peers and subordinates. Her painstaking attention to detail in her work shows a huge level of maturity, responsibility, and care. She has been a positive influence on our team and is the perfect role model for other young leaders to look up to. I will be sad to see her go in May!
Spencer Martenson
I was immediately impressed by Rachel's attention to detail and willingness to do whatever it takes to deliver excellence for clients. She makes an entire project team better by bringing an infectious positive attitude and identifying ways to magnify the talents of those around her. Don't pass up an opportunity to work with Rachel. I am excited to see what she accomplishes in the years to come.
Jordan Webb
Rachel is one of the most intelligent, intuitive, driven, and authentic students that I’ve had the pleasure of managing during my time at LMU. She excels in anticipating the needs and potential issues in work situations, communicating expectations and managing conflict in the workplace, and actively strives to improve working relationships between her peers and subordinates. Her painstaking attention to detail in her work shows a huge level of maturity, responsibility, and care. She has been a positive influence on our team and is the perfect role model for other young leaders to look up to. I will be sad to see her go in May!
Experience
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Allytics
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United States
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Advertising Services
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1 - 100 Employee
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Senior Digital Media Manager
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Apr 2022 - Present
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Senior Marketing Program Manager & Go-To-Market Lead
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Mar 2021 - May 2022
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Marketing Program Manager II & Go-To-Market Lead
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Apr 2020 - Mar 2021
In addition to my role as a Marketing Program Manager II, I spearhead strategic Go-To-Market (GTM) initiatives with agency executive and leadership teams. I create agency-wide resources and provide support to our team to successfully execute campaigns for our clients. This includes:- Strategizing multi-channel campaign plans and customer journeys, with details on targeting and tactics- Creating campaign assets, from landing pages to ad content- Executing paid media through third-party publishers, social media, Google Ads, and Microsoft Ads- Analyzing, interpreting, and reporting campaign performance data to gain insights into key optimizations
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Marketing Program Manager II
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May 2019 - Apr 2020
- Key liaison with clients in the strategic planning and execution of complex marketing campaigns- Manages and communicates project components with focuses in go-to-market, digital marketing, brand, and design- Collaborates effectively with the internal team and clients to deliver projects on time and under budget- Owns and nurtures client relationships with Fortune 1000 technology companies
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Marketing Program Manager
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Jul 2018 - May 2019
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RPA
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France
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Machinery Manufacturing
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1 - 100 Employee
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Account Management Intern
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Jan 2018 - May 2018
- Supported ARCO, Dole, and Intercontinental Hotels client service teams- Assisted in strategic and creative briefings for traditional and digital media- Worked proactively on competitive analyses and administrative tasks - Supported ARCO, Dole, and Intercontinental Hotels client service teams- Assisted in strategic and creative briefings for traditional and digital media- Worked proactively on competitive analyses and administrative tasks
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Interactive Marketing Student
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Sep 2016 - May 2018
- One of 20 students chosen for an exclusive Marketing program- Extensive course work on digital marketing and brand strategy- Creation of a nonprofit organization and implementation of a marketing campaign - One of 20 students chosen for an exclusive Marketing program- Extensive course work on digital marketing and brand strategy- Creation of a nonprofit organization and implementation of a marketing campaign
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Loyola Marymount University
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United States
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Higher Education
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700 & Above Employee
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Malone Student Facilities - Manager
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Apr 2016 - May 2018
- Managed 30 employees, including weekly scheduling, work ethic, and discipline- Created a positive work environment while ensuring office efficiency
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Malone Student Facilities - Supervisor
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Nov 2015 - Apr 2016
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Malone Student Facilities - Staff
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Sep 2014 - Dec 2015
- Set up events across campus that maximize customer satisfaction- Enhanced employee happiness while working as an optimistic team member
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Propaganda GEM
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United States
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Advertising Services
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1 - 100 Employee
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Product Placement Intern
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Sep 2017 - Jan 2018
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HDR
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Software Development
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Marketing Intern
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May 2017 - Aug 2017
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Smith Not Smith
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United States
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Advertising Services
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Marketing Specialist
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Aug 2015 - Sep 2016
- Recruited and managed client accounts- Created videos and high quality pictures for accounts- Maintained company and client social media accounts- Continued design contract work - Recruited and managed client accounts- Created videos and high quality pictures for accounts- Maintained company and client social media accounts- Continued design contract work
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Fundly
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Canada
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Software Development
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1 - 100 Employee
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College Ambassador
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Sep 2015 - May 2016
- Creatively promoted the brand to various organizations- Increased community involvement through encouragement of fundraising- Followed university policies surrounding brand promotion - Creatively promoted the brand to various organizations- Increased community involvement through encouragement of fundraising- Followed university policies surrounding brand promotion
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Advertised Media Group
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United States
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Advertising Services
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1 - 100 Employee
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Online Marketing Intern
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Jun 2015 - Aug 2015
- Wrote quality website content that entertains and informs, increasing customer interest- Raised business reliability by ensuring that all information fulfills the legal boundaries of the web - Wrote quality website content that entertains and informs, increasing customer interest- Raised business reliability by ensuring that all information fulfills the legal boundaries of the web
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Miller Laine Properties
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United States
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Real Estate
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Marketing Intern
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Jun 2015 - Aug 2015
- Organized market research to improve search engine advertising- Helped create personal advertisement websites to increase customer involvement and satisfaction- Constructed social media content to increase customer interest and loyalty - Organized market research to improve search engine advertising- Helped create personal advertisement websites to increase customer involvement and satisfaction- Constructed social media content to increase customer interest and loyalty
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Education
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Loyola Marymount University
Bachelor of Business Administration (BBA), Marketing
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