Rachel Cooper
Marketing Specialist at PADNOS- Claim this Profile
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French Limited working proficiency
Topline Score
Bio
Credentials
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Google Analytics for Beginners Certification
GoogleFeb, 2023- Nov, 2024 -
Career Development Certification - Marketing EDGE 2020 Summer Series
Marketing EDGEJul, 2020- Nov, 2024 -
Content Marketing Certification
HubSpotFeb, 2023- Nov, 2024 -
Digital Marketing Certification
HubSpotFeb, 2023- Nov, 2024 -
Social Media Marketing Certification
HubSpotFeb, 2023- Nov, 2024
Experience
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PADNOS
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United States
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Wholesale Recyclable Materials
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200 - 300 Employee
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Marketing Specialist
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Oct 2023 - Present
• Manages social media platforms and internal corporate communications with an overall strategy for content that aligns with PADNOS branding and educates followers about company offerings • Supports overall digital marketing and advertising strategy with project management oversight, product marketing, deliverables, and marketing reporting initiatives • Travels periodically to various plant locations to understand cross-functional business models and the impact of marketing program support • Assists with the implementation and design of company branding and merchandise offerings Show less
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Meijer
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United States
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Retail
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700 & Above Employee
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Business Analyst Trainee - Consumables
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Aug 2023 - Oct 2023
• In charge of helping maintaining store forecasts and in-stock levels of 1,000+ category items across Meijer’s superstore chain in the household cleaning and waste bag category • Collaborated with buyer to provide trend analyses, digital and visual strategy, and promotional reporting • Negotiated with vendors to improve product flow, exceed metrics, and partner on promotions • Managed product flow using forecasting and purchase order systems • In charge of helping maintaining store forecasts and in-stock levels of 1,000+ category items across Meijer’s superstore chain in the household cleaning and waste bag category • Collaborated with buyer to provide trend analyses, digital and visual strategy, and promotional reporting • Negotiated with vendors to improve product flow, exceed metrics, and partner on promotions • Managed product flow using forecasting and purchase order systems
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Western Michigan University - Haworth College of Business
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United States
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Higher Education
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1 - 100 Employee
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Co-Instructor for Business Preparation (BUS 1000)
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Sep 2021 - Dec 2022
• Mentored a group of 35 pre-business students during the fall semesters by encouraging them to become acclimated and involved in different opportunities in the Haworth College of Business• Shared advice and personal insights from a student perspective• Reminded students of upcoming due dates and provided assistance on assignments
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Management 3010 - Team Analyst
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Sep 2021 - Dec 2021
• An internship-like experience based on a consulting project with LineDrive, an industrial sales company• Worked with a diverse team to analyze data and determine potential business industry expansion opportunities for LineDrive
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Meijer
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United States
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Retail
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700 & Above Employee
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Merchandising Intern
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May 2022 - Aug 2022
• Researched customer analytics and trends to provide recommendations on an assortment strategy in the Western region alcohol department to over 50 members of the Meijer leadership team • Learned about Meijer’s company culture and values through weekly trainings and meetings with team members and mentors in the alcohol and dairy/frozen department • Acquired knowledge of retail operations, roles, and the industry as a whole • Researched customer analytics and trends to provide recommendations on an assortment strategy in the Western region alcohol department to over 50 members of the Meijer leadership team • Learned about Meijer’s company culture and values through weekly trainings and meetings with team members and mentors in the alcohol and dairy/frozen department • Acquired knowledge of retail operations, roles, and the industry as a whole
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Western Michigan University - Haworth College of Business
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United States
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Higher Education
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1 - 100 Employee
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Business Extern
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Apr 2020 - Sep 2020
• Selected to participate in Business Externship Program, a collegiate job shadowing opportunity with 7 different companies • Gained insight into the fields of marketing and sales (Campbell Ewald, Consumers Credit Union, Kalamazoo Air Zoo, and Thomson Reuters), human resource management (Kellogg Company), business law (Cooley Law School), and supply chain (Mercury Marine) by shadowing business professionals and learning about their daily functions • Immersed into company culture and networked with business professionals and peers Show less
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Education
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2019 - 2023
Western Michigan University - Haworth College of Business
Bachelor of Business Administration - BBA, Major: Marketing | Minors: Leadership and Business Strategy, General Business -
2015 - 2019
Rockford High School
High School Diploma, General
Community
