Rachael Smith
Medical Assistant at Lenahan Dermatology- Claim this Profile
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French Limited working proficiency
Topline Score
Bio
Experience
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Lenahan Dermatology
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United States
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Medical Practices
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1 - 100 Employee
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Medical Assistant
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Nov 2018 - Present
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ICR
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United States
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Public Relations and Communications Services
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400 - 500 Employee
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Senior Associate, Public Relations
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Dec 2017 - Aug 2018
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Associate, Public Relations
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Apr 2016 - Dec 2017
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Laughlin Constable
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United States
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Advertising Services
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100 - 200 Employee
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Public Relations Intern
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Aug 2015 - Dec 2015
• Assisted with events and media relations for McDonald’s All Day Breakfast campaign• Orchestrated internal United Way fundraising campaign by producing promotional copy, planning events and tracking donations• Managed multiple independent tasks including media placement tracking, keyword and competitor research reports and the creation of social media content• Assisted in crisis management efforts through brainstorming sessions and the production of communications materials • Assisted with events and media relations for McDonald’s All Day Breakfast campaign• Orchestrated internal United Way fundraising campaign by producing promotional copy, planning events and tracking donations• Managed multiple independent tasks including media placement tracking, keyword and competitor research reports and the creation of social media content• Assisted in crisis management efforts through brainstorming sessions and the production of communications materials
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Be Social
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United States
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Public Relations and Communications Services
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1 - 100 Employee
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Publicity Intern
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May 2015 - Aug 2015
• Pitched lifestyle products to influencers for sponsored posts on blogs and social media• Wrote creative copy for client blogs and social media accounts• Aided in event coordination and coverage for several lifestyle clients by writing call sheets and maintaining communication between clients and media up to the event• Tracked editorial calendars for effective pitching and contact list creation • Pitched lifestyle products to influencers for sponsored posts on blogs and social media• Wrote creative copy for client blogs and social media accounts• Aided in event coordination and coverage for several lifestyle clients by writing call sheets and maintaining communication between clients and media up to the event• Tracked editorial calendars for effective pitching and contact list creation
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Public Relations Intern
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Sep 2014 - May 2015
• Wrote news materials including press releases, media advisories and interview talking points• Pitched and secured client coverage on radio, TV, print and social media outlets• Created and maintained effective media contact lists through use of Cision• Proofed and contributed copy and headlines for regional advertisements using AP style• Tracked media clippings and PR value for multiple clients • Wrote news materials including press releases, media advisories and interview talking points• Pitched and secured client coverage on radio, TV, print and social media outlets• Created and maintained effective media contact lists through use of Cision• Proofed and contributed copy and headlines for regional advertisements using AP style• Tracked media clippings and PR value for multiple clients
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Social Media Director
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Sep 2013 - Dec 2013
-Revived Facebook page by consistently posting current, relevant and engaging content-Grew Facebook post reach from zero to 1,000 views per week and increased likes by 20 percent-Improved social media presence, contributing to one of the chapter's most successful recruitment periods, which resulted in a pledge class that doubled chapter membership -Revived Facebook page by consistently posting current, relevant and engaging content-Grew Facebook post reach from zero to 1,000 views per week and increased likes by 20 percent-Improved social media presence, contributing to one of the chapter's most successful recruitment periods, which resulted in a pledge class that doubled chapter membership
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Alzheimer's Association®
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United States
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Non-profit Organizations
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700 & Above Employee
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Marketing-Communications Intern
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Jun 2013 - Oct 2013
• Spearheaded social media campaign to raise participation for Walk to End Alzheimer’s• Published featured articles, which included in-depth interviews, for monthly newsletter with audience of over 7,000 subscribers• Updated and streamlined media contact list• Drafted and distributed weekly press releases for upcoming events and educational programs • Spearheaded social media campaign to raise participation for Walk to End Alzheimer’s• Published featured articles, which included in-depth interviews, for monthly newsletter with audience of over 7,000 subscribers• Updated and streamlined media contact list• Drafted and distributed weekly press releases for upcoming events and educational programs
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Education
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University at Buffalo
Pre-PA/Pre-PA Studies -
University of Wisconsin-Milwaukee
Bachelor of Business Administration (B.B.A.), Marketing -
Novancia Business School-Paris
Study Abroad: Business Topics, Immersion in European Business -
University of Minnesota-Twin Cities
Fine and Studio Arts