Rachael Ballhorn

Promotion Coordinator at KGAN TV
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Location
Cedar Rapids, Iowa, United States, US

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Jen Gress

I had the privilege of managing Rachael during the Summer of 2012. Her desire to learn and grow in the field of sales was exciting as she takes her future very seriously- something I wish more young professionals did. Her focus and drive allowed her to become an outstanding rep in a very tough program. Rachael has a strongly-developed value system and showcases rare levels of personal responsibility, accountability, and integrity fairly uncommon this day in age. Rachael is coachable, driven, and self-motivated to follow through on tasks until completed properly. I would highly recommend Rachael to anyone and consider her a strong asset for any team.

McKenna Metcalf

Rachael has been a great part of our organization at ITS-User Services. She has worked her way up to being supervisor of multiple labs, as well as always having suggestions of improving our processes. Rachael has a great work ethic and excels in every aspect of her job. I am very grateful to have had an extraordinary employee to depend on.

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Experience

    • United States
    • Broadcast Media Production and Distribution
    • 1 - 100 Employee
    • Promotion Coordinator
      • May 2013 - Present

      - Event coordinator of the CBS 2 Your Health Expo - Place advertising on social media to drive ratings - Assist in the development of strategy, tactics and goals for social media marketing - Input and approve community events - Conduct station tours to the community - Coordinate and organize events in which the station sponsors - Assist in the ordering and dispersal of promotional materials - Schedule and input promo spots on the daily log - Export and schedule all Public Service Announcements for both stations - Develop press releases Show less

    • United States
    • Higher Education
    • 700 & Above Employee
    • ITS Services - Student Computer Center Supervisor
      • Aug 2010 - May 2013

      - Troubleshoot equipment problems and maintain printing supplies - Provide support to students and oversee student employees - Collect weekly inventory of student computer center supplies - Troubleshoot equipment problems and maintain printing supplies - Provide support to students and oversee student employees - Collect weekly inventory of student computer center supplies

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Event Marketing Manager
      • Aug 2012 - Jan 2013

      - Developed and implemented a marketing campaign for Campus Special coupon books- Hired and trained a team of students for on-campus promotion, building brand awareness, and the distribution of 13,500 books

    • Account Executive
      • May 2012 - Aug 2012

      - Ranked 12th out of almost 400 interns in number of clients and ranked 29th in revenue- Sold $36,000 in total revenue during the summer of 2012- 1 out of 20 interns nationwide selected to sell and travel to additional markets to help boost morale and sales revenue- Marketed advertisement space in student targeted coupon books - Initiated and solidified client relationships by working with 47 local business owners- Managed portfolio of clients, set up meetings, signed contracts, handled accounts receivables, and met production deadlines- Participated in sales meetings, provided written reports, and attended company wide conference calls Show less

    • United States
    • Hospitals and Health Care
    • 1 - 100 Employee
    • Public Relations Intern
      • May 2011 - Aug 2011

      - Assisted with the coordination of public relations/marketing - Designed various marketing and communication materials using Adobe InDesign and Photoshop - Assisted with graphic design for newsletters and web communication - Assisted with the coordination of public relations/marketing - Designed various marketing and communication materials using Adobe InDesign and Photoshop - Assisted with graphic design for newsletters and web communication

Education

  • University of Northern Iowa
    Bachelor of Arts (B.A.), Public Relations Communications
    2009 - 2013

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