Rachael Moss
Communication Designer at Covenant Eyes- Claim this Profile
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Bio
Experience
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Covenant Eyes
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United States
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Software Development
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100 - 200 Employee
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Communication Designer
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Sep 2019 - Present
As a Communication Designer, I combine Graphic Design, UX, and Design Strategy to craft designs and messages that resonate and expand the core strategies of my marketing team. - Lead strategist and key designer for Creative Team, a cross departmental group responsible for crafting the highest quality advertising initiatives pushed out of the company. Responsible for crafting scope, phases of work, and tracking metrics to ensure well-spent ad dollars and creative growth. - Design… Show more As a Communication Designer, I combine Graphic Design, UX, and Design Strategy to craft designs and messages that resonate and expand the core strategies of my marketing team. - Lead strategist and key designer for Creative Team, a cross departmental group responsible for crafting the highest quality advertising initiatives pushed out of the company. Responsible for crafting scope, phases of work, and tracking metrics to ensure well-spent ad dollars and creative growth. - Design lead on several large scale projects including the company's Annual Report (an over 100 page, highly crafted print document), conference booth designs, multiple print and digital educational publications, and a recruitment billboard. - Key designer in cross-departmental research team investigating new product opportunities. Design liaison for new product research, including a multi-week diary study.
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Communication Designer I
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Nov 2015 - Sep 2019
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Saginaw Valley State University
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United States
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Higher Education
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700 & Above Employee
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Investigative Reporter
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Nov 2012 - May 2015
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Graphic Designer
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Sep 2012 - May 2015
• piloted and advertised an art competition that led to a 75% increase in art student walk-in sessions over the next two semesters • developed a cohesive brand identity that distinguished the center within the larger university brand • designed advertising that resulted in over $2000 in new funding
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Writing Mentor
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Sep 2011 - May 2015
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2D Concept Artist
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Jul 2014 - Oct 2014
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Blue Thumb INC.
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United States
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Manufacturing
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1 - 100 Employee
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Graphic Design Intern
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May 2014 - Sep 2014
• created more than 40 weekly social media posts that led to the company gaining Dow Chemical Employees’ Credit Union as a major client • designed a branding system for the company's annual expo including logo, apparel, direct mail, and poster materials
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Education
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Saginaw Valley State University
Bachelor of Arts - BA, Graphic Design