Rachael Hornbuckle

National Sales Manager at World's Finest® Chocolate
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Contact Information
us****@****om
(386) 825-5501
Location
Green Bay, Wisconsin Metropolitan Area

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Experience

    • United States
    • Food and Beverage Manufacturing
    • 200 - 300 Employee
    • National Sales Manager
      • May 2023 - Present

      Leading the Chocolate for a Cause program, helping both national and regional retailers across all classes of trade raise money for charity through the sale of World’s Finest Chocolate bars. Leading the Chocolate for a Cause program, helping both national and regional retailers across all classes of trade raise money for charity through the sale of World’s Finest Chocolate bars.

    • United States
    • Consumer Goods
    • 300 - 400 Employee
      • 2017 - 2023

      Identified new opportunities to grow business with customer (Meijer). Participated in monthly internal forecast meetings with product category demand planners to estimate for month and year based on current and future business trends. Submitted weekly estimated forecast for account based on PO tracking and future estimated receipts. Served as voice of the customer by communicating process improvements or potential opportunities. Prepared for annual line review meetings to present tocustomer for inline foodcrafting and bakeware business, as well as for seasonal holidays. Analyzed items to drop for low performance and recommended replacements for new items. Built planogram proposals based on how consumers shop to align with customer and company strategies. Set pricing to ensure alignment with company and customer margin goals. Created presentations with product proposals,consumer insights, and business review to present to customer. Worked cross-functionally with marketing manager and provided direction on any signage needed for proposals. Collaborated with customer service rep to ensure PO's dropped on time and correctly. Worked cross-functionally with sales operations manager to ensure timely completion of reporting requests, item setup, and pricing exceptions. Reviewed promotions and Mperk strategies throughout the year based on previous successful promotions. Submitted monthly joint business plan document to Meijer, filling in sales metrics and providing any industry trends. Clients served included K-Mart/Sears, Big Lots, Menards, Fleet Farms, Blains, LTD and Notions. Show less

      • 2013 - 2017

      Managed accounts day-to-day business, including inventory, shipping and backorders, chargebacks, and other sales related issues. Developed accurate sales forecasts based on customer knowledge. Worked closely with sales manager to achieve profitability goals based on sales plan. Used POS information reports effectively. Clients served included Meijer, K-Mart/Sears, Big Lots, and Target. Set up items for new programs for each customer on portal. Completed month-end business review and reports recapping opportunities. Show less

    • United States
    • Retail
    • 700 & Above Employee
    • Replenishment Analyst
      • 2013 - 2013

      Performed weekly analysis of sales and inventory and placed reorders. Maximized profitability by limiting out of stocks. Acted as positive, proactive communication link to merchandise team and vendors. Projected monthly sales by category based off sales trends. Presented quarterly business reviews, recommended markdowns and assortment changes, and identified top and low performers. Created reports and reorder templates in Excel. Performed weekly analysis of sales and inventory and placed reorders. Maximized profitability by limiting out of stocks. Acted as positive, proactive communication link to merchandise team and vendors. Projected monthly sales by category based off sales trends. Presented quarterly business reviews, recommended markdowns and assortment changes, and identified top and low performers. Created reports and reorder templates in Excel.

    • United States
    • Wellness and Fitness Services
    • 1 - 100 Employee
    • Business Analyst
      • 2012 - 2013

      Drove sales by maintaining in-stock standards while achieving planned inventory financials. Communicated with vendors regarding orders arriving on time and complete. Identified and resolved any potential advertising issues. Created purchase orders to set planograms. Reacted to best sellers by allocating merchandise or recommending additional buys. Analyzed unproductive inventory issues and recommend solutions. Managed DC communication around allocation processes to ensure order flow. Established volume groups by class and category for assortment planning and allocation purposes. Show less

    • United States
    • Retail
    • 700 & Above Employee
    • Assistant Buyer
      • 2011 - 2011

      Projected current month’s business based on sales, receipts, and current inventory. Built relationships and communicated with vendors. Updated weekly and seasonal recaps, best sellers, and key item reports. Oversaw purchasing for spring 2012 swim line. Reacted quickly to key items, trends, and slow sellers. Assisted buyer in identifying merchandise for advertising. Filled out pre-plan sheets, requested samples, and corrected and approved ad copy. Assisted buyer with assortment planning. Negotiated product costs, terms, and shipping/return issues. Coached and developed associates to ensure consistency in organization, sizing, and colorization on sales floor. Show less

    • United States
    • Retail Apparel and Fashion
    • 700 & Above Employee
    • Assistant Manager
      • 2010 - 2011

      Analyzed daily sales goals. Developed and motivated employees to provide superior customer service and maximize sales and profit. Interviewed, hired, and trained employees. Displayed visuals to corporate standards. Analyzed daily sales goals. Developed and motivated employees to provide superior customer service and maximize sales and profit. Interviewed, hired, and trained employees. Displayed visuals to corporate standards.

    • United States
    • Retail
    • 700 & Above Employee
    • Department Manager
      • 2009 - 2010

      Acted as role model to employees in delivering customer service. Coached and developed associates to ensure consistency in organization, sizing, and colorization on sales floor. Processed daily cash transactions by reconciling any overages or shortages. Executed markdowns. Acted as role model to employees in delivering customer service. Coached and developed associates to ensure consistency in organization, sizing, and colorization on sales floor. Processed daily cash transactions by reconciling any overages or shortages. Executed markdowns.

Education

  • University of Wisconsin-Stout
    Bachelor of Science - BS, Retail Merchandising & Management
    2005 - 2009

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