Rachael DePatie
Project Campaign Specialist at Fifth Avenue Real Estate Marketing- Claim this Profile
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English Native or bilingual proficiency
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French Elementary proficiency
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Bio
Jordan Wessels
Rachael is a dedicated, caring and inspirational leader. During my time reporting to her, she was supportive, knowledgeable and committed to my professional growth as her direct report. Rachael has extensive knowledge in the pre-sale real estate industry and has strong communication skills allowing her to excel in her role as a marketing professional and team leader.
Brad Laviolette
I am pleased to write a LinkedIn recommendation for Rachael based on her outstanding work at MLA Canada. As someone who has had the pleasure of seeing the deliverables contributed by Rachael, I can attest to her exceptional marketing skills and impressive accomplishments. Rachael simultaneously directed marketing and sales strategies for multiple projects, and she consistently delivered exceptional results. Her team's work was always of the highest quality, and it resonated with the target audience. I highly recommend Rachael for any role that requires exceptional leadership, analytical, and strategic storytelling skills. Not only is she commited to excellence, attention to detail, and has a talent for delivering results, she is a kind, compassionate human being that is a pleasure to work alongside.
Jordan Wessels
Rachael is a dedicated, caring and inspirational leader. During my time reporting to her, she was supportive, knowledgeable and committed to my professional growth as her direct report. Rachael has extensive knowledge in the pre-sale real estate industry and has strong communication skills allowing her to excel in her role as a marketing professional and team leader.
Brad Laviolette
I am pleased to write a LinkedIn recommendation for Rachael based on her outstanding work at MLA Canada. As someone who has had the pleasure of seeing the deliverables contributed by Rachael, I can attest to her exceptional marketing skills and impressive accomplishments. Rachael simultaneously directed marketing and sales strategies for multiple projects, and she consistently delivered exceptional results. Her team's work was always of the highest quality, and it resonated with the target audience. I highly recommend Rachael for any role that requires exceptional leadership, analytical, and strategic storytelling skills. Not only is she commited to excellence, attention to detail, and has a talent for delivering results, she is a kind, compassionate human being that is a pleasure to work alongside.
Jordan Wessels
Rachael is a dedicated, caring and inspirational leader. During my time reporting to her, she was supportive, knowledgeable and committed to my professional growth as her direct report. Rachael has extensive knowledge in the pre-sale real estate industry and has strong communication skills allowing her to excel in her role as a marketing professional and team leader.
Brad Laviolette
I am pleased to write a LinkedIn recommendation for Rachael based on her outstanding work at MLA Canada. As someone who has had the pleasure of seeing the deliverables contributed by Rachael, I can attest to her exceptional marketing skills and impressive accomplishments. Rachael simultaneously directed marketing and sales strategies for multiple projects, and she consistently delivered exceptional results. Her team's work was always of the highest quality, and it resonated with the target audience. I highly recommend Rachael for any role that requires exceptional leadership, analytical, and strategic storytelling skills. Not only is she commited to excellence, attention to detail, and has a talent for delivering results, she is a kind, compassionate human being that is a pleasure to work alongside.
Jordan Wessels
Rachael is a dedicated, caring and inspirational leader. During my time reporting to her, she was supportive, knowledgeable and committed to my professional growth as her direct report. Rachael has extensive knowledge in the pre-sale real estate industry and has strong communication skills allowing her to excel in her role as a marketing professional and team leader.
Brad Laviolette
I am pleased to write a LinkedIn recommendation for Rachael based on her outstanding work at MLA Canada. As someone who has had the pleasure of seeing the deliverables contributed by Rachael, I can attest to her exceptional marketing skills and impressive accomplishments. Rachael simultaneously directed marketing and sales strategies for multiple projects, and she consistently delivered exceptional results. Her team's work was always of the highest quality, and it resonated with the target audience. I highly recommend Rachael for any role that requires exceptional leadership, analytical, and strategic storytelling skills. Not only is she commited to excellence, attention to detail, and has a talent for delivering results, she is a kind, compassionate human being that is a pleasure to work alongside.
Credentials
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Marketing Management Diploma
Kwantlen Polytechnic UniversityMay, 2020- Nov, 2024 -
Applied Business Technology Certificate
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Mimic Pro Certificate of Completion
Stukent
Experience
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Fifth Avenue Real Estate Marketing
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Canada
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Real Estate
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1 - 100 Employee
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Project Campaign Specialist
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Apr 2023 - Present
→ Contributing to the success of high-profile projects and working with remarkable clients in the real estate industry. → Embracing Fifth Avenue's social purpose of "Bringing People Home," shaping communities, and making a positive impact. → Driving data-driven marketing and sales decisions through comprehensive market research and analysis. → Fostering seamless collaboration between marketing and sales teams for optimal results. → Maintaining brand consistency and excellence across all marketing materials and communications. → Building strong client relationships through effective communication and presentation of marketing strategies. → Guiding organic social media presence and online platform management for enhanced brand visibility. → Directing creative agencies in the design of captivating marketing collateral to elevate the brand image. → Representing Fifth Avenue at industry events, showcasing our expertise and expanding our network. Show less
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Rachael DePatie Consulting & Design
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Canada
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Advertising Services
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1 - 100 Employee
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Principal & Creative Director
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Jun 2020 - Present
→ Go-To-Market Strategy: Conducting SWOT, competition, and target audience analyses, creating compelling brands with a unique selling proposition, and executing the overarching vision through project management. → Account Management: Assessing customer needs and identifying solutions to improve client experience. → Contract Negotiation: Identifying stakeholder interests, resolving differences, and preventing disputes. → Brand Positioning: Staying curious and getting creative to enhance and create unique selling propositions. → Automation & Analytics: Hands-on experience in HubSpot and Mail Chimp setup and management. → Web, Graphic & Interactive Design: Proficient in Adobe Creative Suite, Wix, and WordPress. Show less
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MLA Canada
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Canada
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Real Estate
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1 - 100 Employee
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Marketing Manager | Multi-Family Residential | Pre-Sale Real Estate
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Sep 2021 - Oct 2022
→ Simultaneously directed marketing and sales strategies for three multi-family pre-sale projects with multimillion-dollar revenue projections and marketing budgets upwards of $1M. → Led a diverse team of 20+ employees and external vendors in producing highly engaging CGI, photography, and videography from brief to publication. → Analysed multiple data sources, including CRM software and industry statistics, to present comprehensive recommendations on go-to-market strategy to key stakeholders. → Developed strategic storytelling that deeply resonated with target audiences' needs, fears, and frustrations to improve content planning and asset production efficiency. Show less
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Marketing and Customer Relations Manager
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Dec 2020 - Sep 2021
→ Generated 3,000+ cost-effective leads to achieve revenue objectives of upwards of $50 million per project.→ Reported on and analyzed project timelines and key performance metrics including but not limited to revenue targets, conversion rates, and cost-per-acquisition.
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Administrative Assistant
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Feb 2018 - Dec 2020
→ Facilitated project coordination for multi-family construction, marketing, and finance departments to aid in effective internal communication and delivering on corporate objectives.
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Frontline Real Estate Services Ltd.
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Canada
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Real Estate
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1 - 100 Employee
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Show Home Hostess
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May 2018 - Sep 2018
→ Oversaw CRM database management, generated presentation centre traffic via cold calling, and provided visitors with a thorough project overview. → Oversaw CRM database management, generated presentation centre traffic via cold calling, and provided visitors with a thorough project overview.
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CORIX Group of Companies (Canada)
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Canada
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Utilities
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300 - 400 Employee
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Administrative Assistant
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Feb 2016 - Dec 2017
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University of the Fraser Valley
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Canada
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Higher Education
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700 & Above Employee
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ABT Practicum Student
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Mar 2015 - Apr 2015
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Education
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2015 - 2025
Kwantlen Polytechnic University
Bachelor of Business Administration (BBA) in Marketing Management, Marketing -
2015 - 2020
Kwantlen Polytechnic University
Diploma, Marketing Management -
2014 - 2015
University of the Fraser Valley
Applied Business Technology Certificate Program, Applied Business Technology
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