Raajeev Dattana

Head Of Sales & Marketing at Impact Public Relations Pvt. Ltd.
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Contact Information
Location
New Delhi, Delhi, India, IN
Languages
  • English, Old (ca.450-1100) -
  • Hindi -
  • Punjabi -

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I have known Rajeev Dattana for more than 22 years now. Over the years I have seen Rajeev grow into a mature, talented and capable professional. I see him working hard and striving for the best to remain at the top of his game. With his calm and composed demeanor, excellent negotiations skills coupled with superior communication skills to connect with people at all levels, he can be an asset to any organization. He has a natural talent on marketing, brand building and leading large teams on ground with challenging objectives. For me he is focused, has a clear thought process and a go-getter who can achieve the most difficult objectives with out of the box solutions. I wish him the very best in future.

Nitin Sharma

Rajeev and I worked for a short stint at my career inception with banking. A thorough professional with an intense skill set for follow up; resulting In perfection; is the Wright phrase and defines it all for him. A highly recommended resource that any organization would be fortunate to have. Wishing him all the best.

Vishal Khanna

Rajeev is extremely talented professional combined by his never ending zeal of success makes him a great team player . I truly admire his skill of Team management & Channel Management. He believes in Leadership by example by working with the team & showcase strategy to get success.

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Credentials

  • Fundamentals of digital marketing
    Google Digital Garage
    Apr, 2020
    - Sep, 2024

Experience

    • India
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Head Of Sales & Marketing
      • Apr 2022 - Present

    • Business Owner
      • Apr 2014 - Apr 2022

      CAREER SUMMARY Present- Entrepreneur & Business Owner of Poly-house Farming of organic foods (Protected Cultivation)Leading Operations, sales and business growth for past 5+ years.Previous- Over 16+ years of cross-functional experience into the fields of Sales, Administration, Marketing, Profit Centre Management, Policy Lobbying with Corporate and PSUs. was Manager Corporate Sales with HDFC Bank Limited. A keen adventurist and sports person. An avid cyclist and a photography traveller.

    • India
    • Banking
    • 700 & Above Employee
    • Assistant Branch Manager
      • Jun 2013 - Mar 2014

      • Joined the Organization as Assistant Branch Manager at Baddi and Nalagarh Industrial Area. Managing a portfolio of over 200 customers, with a key responsibility of value building in their A/c and development of new business. Handling Corporate salary accounts.• W.e.f. from November 2013 handling the Current Accounts portfolio in the retail banking channel with over 150 profiled customers in my portfolio. (Pvt. and Govt. sector) • Procurement of business through Corporate & Govt. sectors. Handling of Salary Accounts and CASA value build up.• Solutions oriented approach with excellent relationship skills, successfully and consistently delivering the responsibilities of revenue generation, profitability, and market share and customer satisfaction. In coordination with trade finance, Assets team and other important verticals.• Was managing the portfolio of Backup Manager with the responsibility of Panchkula Clusters' day to day operations and facilities management. Worked in close coordination with the Admin and Marketing team to fulfill the requirements of our cluster.

    • United States
    • 1 - 100 Employee
    • Business Development Manager
      • Dec 2011 - May 2013

      Business Development, Photo Shoots, Wedding Photography, Portfolio shoots, Business Development, Photo Shoots, Wedding Photography, Portfolio shoots,

    • IT Services and IT Consulting
    • Area Manager
      • Jan 2008 - Oct 2011

      Handled Channel Sales for Punjab, Haryana and Rajasthan, and Corporate Sales for Punjab and Chandigarh. Handled Channel Sales for Punjab, Haryana and Rajasthan, and Corporate Sales for Punjab and Chandigarh.

    • Territory Manager
      • 2008 - 2010

      Handled Channel Sales for Haryana and Chandigarh. Area Handled Channel Sales for Haryana and Chandigarh. Area

    • India
    • Retail
    • 100 - 200 Employee
    • Deputy Manager Store Operations
      • Jan 2007 - Jan 2008

      • The prime objective was to serve the customer at the fullest, keeping in view the motto of “Grahak Devo Bhava” as priority, to generate profitable business for the store and maintain logistics and optimum use of manpower. • Planning and forecasting the sales trends and indents for F & Vs. • Ensured scheduled working hours for the employees and was responsible for timely store opening and closing.• Responsible for the day-to-day management of store, facilitate all HR issues. Worked closely with the Marketing and Category team for display of new products, schemes and promotions. • Recruited & provided training to new employees bringing them within the organisational culture.• Provided advice and assistance to customers within the store. Implemented ATL and BTL activities for the store.

    • India
    • Telecommunications
    • 700 & Above Employee
    • Pre Paid Sales Lead
      • Nov 2004 - Dec 2006

      • Joined as Prepaid Sales Executive for the area of Ambala, Kurukshetra, Yamuna Nagar & Kaithal districts. Handled channel partners for these districts. Ensured achievement of ARPU of the assigned territory. • With Phase 2 towns in progress, catered to additional responsibility of handling the upcoming markets with focus on sales and signage.• The main profile was to manage the distribution channel, expansion and retail market, to monitor competitor schemes, develop relationship with the retail market and ensure proper & timely disbursement of market commitments and settle distributor claims. • Managed a sales team of 30 + sales executives.

    • Area Sales Manager
      • Sep 1999 - Oct 2004

      • Joined as Management Trainee and finally as Area Sales Manager. The Company was in alliance with Pepsi Co International USA for bottling and Marketing Soft Drinks in Northern Region with a product portfolio of 10 different brands and 30 variants.• Managed a team of RAs & CEs and expanding channel network of distributors. Monitored and motivated sales team to achieve targets. • Strengthened relationships with key Accounts and distributors to increase sales and crack competitors' monopolies analysing market competition and planning innovative incentive schemes for increasing market share. • Successfully launched major products of “Aquafina” in area of responsibility.• Exclusively managed three promotional campaign of “Pepsi Blue” for Cricket World Cup.• Executive in charge for field management during various International Cricket matches hosted in PCA Mohali stadium.• Launched “Mountain Dew” product which became the hottest selling drink. • Responsible for execution & monitoring sales promotion of pack based & flavour based products during events like International Cricket matches, Star Gigs, Trade Fairs.

Education

  • Lucknow University, Lucknow
    Master of Business Administration - MBA, Marketing/Marketing Management, General
    1996 - 1999
  • DAV College Chandigarh
    Bachelor of Arts (B.A.), Royals
    1991 - 1995
  • St Kabir Public School
    Matric
    1981 - 1988

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