Product Manager

• May 2023 - Present

Product Manager

• Feb 2023 - Apr 2023

- Led design amidst resource constraints, crafted the complete user experience for the company's pivot to staffing and recruitment industry, incorporating "MOPID".- Led product operations and revitalized the development process by addressing critical gaps.- Skilfully juggled multiple responsibilities, managed the agile product lifecycle from sprint planning and Jira ticket creation to sprint reports and retrospectives.- Singlehandedly composed and maintained the PRD (Product Requirements Document) and SOW (Statement of Work), while ensuring accurate versioning. Show less

Product Designer

• Aug 2022 - Feb 2023

- As the company's first full-time Product Designer, established and streamlined design processes, including link tracking, project-based file organisation, and asset distribution/storage.- Led the comprehensive design overhaul of the platform's UI, introducing incremental UX improvements, a dark mode with WCAG compliance, and advanced analytics features.- Conceptualized paywall hooks for freemium subscription implementation.- Prior to transitioning to PM, mastered custom JQL queries and set up advanced Jira dashboards for enhanced project visibility and work progress monitoring.- Conducted research and devised a solid gamification strategy based on the Octalysis Framework, Kevin Werbach's 6D Gamification Framework, and Human-Focused Design.- Designed a comprehensive push notification architecture, encompassing events, triggers, segments, and exceptions to boost daily active users (DAU).- Refined the Q&A section with innovative AMA (Ask Me Anything) features and designed the Community Module.- Assumed full responsibility for copywriting tasks such as product video scripts, UX copywriting, release notes, and push notification copy. Show less

Creative Manager

• Apr 2022 - Jul 2022

- Researched and spearheaded the transition to 3D asset design, enhancing the company's visual offerings.- Orchestrated the creation of the organisation’s comprehensive branding guidelines from inception to completion.- Served as the design team's liaison for client engagement, product, technology, and marketing departments, facilitating seamless collaboration and project implementation.- Supervised and directed a team of seven skilled designers and animators, ensuring punctual delivery of assets and materials for diverse teams and clientele.- Solely crafted the official Unstop merchandise collection, encompassing T-shirts, mugs, tote bags, and diaries. Show less

Associate Creative Manager

• Sep 2021 - Apr 2022

- Co-led the design of a comprehensive company rebranding initiative in my fourth month, which remains in use today.- Collaboratively participated in ideation sessions and independently crafted the Unstop logo, which is currently in use.- Streamlined the certificate creation process by implementing variable data merge automation, leading to a remarkable 95% improvement in workflow efficiency.- Co-led design operations to create innovative design concepts for clients, transforming marketing team visions into reality and effectively managing the process.- Developed client-specific lookbooks, showcasing imaginative design themes and providing in-depth concept descriptions for diverse campaigns.- Crafted visually engaging editorial pages for the organisation’s yearly award event, which were prominently showcased in Forbes India Magazine. Show less

Head Of Public Relations

• Sep 2020 - Oct 2021

- Crafted the 3rd edition of IAESTE India's editorial magazine, capturing the vibrant cultural tapestry of our nation and featuring immersive accounts of students' internship experiences within the exchange program. - Mentored and advised junior members across 9 constituent Indian institutions, offered social media engagement strategies; Part of the interview panel that elected the successive National Committee. - Served as an Indian delegate at the Annual General Conference 2021 and functioned as an exchange administrator for the country. - Elevated IAESTE India to 3rd place in the international IAESTE Global Challenge leaderboard through consistent involvement in various activities. - Collaboratively ideated and independently designed IAESTE India's JUMP 2021 presentation, which received significant praise from the panel. - Oversaw IAESTE India's social media marketing efforts, participated in international PR collaborations, and managed the organisation's official social media channels. Show less

Senior Coordinator

• Nov 2019 - Aug 2020

Collaborated across departments, executing key initiatives:• Administration:- Organized campus recruitment drives, increasing membership to 900+ students.- Managed candidate participation records.- Issued internship offer forms for engineering departments.- Addressed member queries.• Finance:- Handled refunds and reimbursements for organizational expenses.- Maintained and audited expense records.• Public Relations:- Led promotional campaigns on campus.- Designed eye-catching posters, brochures, and handbooks per organizational needs. Show less

Probationary Member

• Mar 2019 - Nov 2019

- Served as a buddy for a German intern, guaranteeing a seamless academic and personal experience while attending to her well-being.- Thoroughly proofread internship offer forms for accuracy.- Skillfully documented detailed and comprehensive meeting minutes, earning praise from organizational leaders.- Engaged in numerous tasks to ensure the flawless execution of The International Evening 2019 event.

Graphic Designer

• Jun 2020 - Jun 2020

- Composed visually appealing graphic designs for social media. - Volunteered for social media campaigns. - Created social media posts for an online contest. - Composed visually appealing graphic designs for social media. - Volunteered for social media campaigns. - Created social media posts for an online contest.