Quynh Trang Vu
Category Manager at Tập Đoàn Vàng Bạc Đá Quý Doji- Claim this Profile
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Bio
Experience
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Tập Đoàn Vàng Bạc Đá Quý Doji
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Retail Apparel and Fashion
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1 - 100 Employee
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Category Manager
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Jan 2020 - Present
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Vietnam Project Management Institute/ Viện quản lý dự án Việt Nam
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Vietnam
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Education Administration Programs
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Chief Marketing Officer
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2019 - Present
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Project Manager
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Jan 2017 - Present
AuStars - Dancing & fashion Mobile - online game in VietNamTake up 2 positions at the same time:1. Bussiness manager:- Implementation planning, cost estimation, and risk management- Collaborate with all required internal and external teams to define and deliver solutions for Game development, include content, fashion, promotion & platform.- Conduct needs analysis with clients and key stakeholders to identify growth opportunities and take overall vision of our product roadmap.- Clearly articulate requirements and path forward to all colleagues and CEOs.- Identify product strategy for certain business period to brief/share with cross functional team (Trade Mktg, Brand, Community) so they can develop detailed plan2. UI Designer- Design the monthly fashion collection for Ingame Shopping Mall. - Design UI and localize for monthly Update content. Show less
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Business Project Manager
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Aug 2016 - Dec 2016
Audition Project - No1 dancing & fashion online game in VietNam- implementation planning, cost estimation, and risk management- Collaborate with all required internal and external teams to define and deliver solutions for Game development, include content, fashion, promotion & platform.- Conduct needs analysis with clients and key stakeholders to identify growth opportunities and take overall vision of our product roadmap.- Clearly articulate requirements and path forward to all colleagues and CEOs. Show less
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Pr/Marketing/Communication Manager
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Feb 2016 - Aug 2016
Audition Project - No1 dancing & fashion online game in VietNam- Plan, carry out and follows up on communication activities based on bussiness plan- Lead, manage and organise the communications team based on the approved plans- Plan, carry out and follow up on PR activities to effectively spread trend messages to Online Media channels, national press, direct customers and other relevant stakeholders- Monitor and responds to local media enquiries to work effectively and cooperatively with business development teamsDevelop and manage annual budgets for the department; review periodic costs and productivity analyses, and financial reports.- Develop plans to identify trends and key group interests based on customer insight and execute all marketing activities. Align all sales and marketing strategies and activities with the bussiness schedule - Act as representative of the Company in interactions with various business partners, government and agencies, funding agencies and the general public.- Advise the project development division and the bussiness Management of potential problems/issues with respect to time, quality and cost of investment from market and customer perspective- Identify product strategy for certain business period to brief/share with cross functional team (Trade Mktg, Brand, Sales) so they can develop detailed plan Show less
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Head Of Public Relations
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Jan 2019 - Present
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Art Designer
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2011 - Jan 2020
- Design the monthly VIP fashion collection for Ingame Shopping Mall. - Design UI and localize for monthly Update content.- Design promotion banner & PR news for 2 webshop- Design interface concept for 2 webshop to update twice each year.
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Website Management Manager
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Jan 2014 - Jul 2016
Audition Project - No1 dancing & fashion online game in VietNam-Take up 4 positions at the same time:1. Website content manager- Manage 2 webshop with 2 format: groupon and sale-off. These are best addon stores for Audition upto now.- Implementation planning, cost estimation, and risk management for 2 webshop and fashion content ingame Audition- Drive the page design and ongoing revamp in alignment for all Audition websites with Company standard and project guidelines.Manage the development of content strategy in accordance with the business' strategic focus. Ongoing content update to ensure its effectiveness and freshness.Customer journey mapping and site optimization: increase the website visitors’ stickiness to our site and improve user experience throughout the entire online journey; maximize major search engine to drive traffic to the websites.Track and report on all site metrics; conduct statistical analysis on website usages and collect & review users’ feedback so as to derive action plans to improve usability, users’ experience and the number of visits to the websites.2. Sale Manager- Set up business plan and discuss with bussiness manager to upgrade product positioning for new business year.- Analyze competitive landscape to set up margin structure and incentive scheme on regular basis (monthly or quarterly) with consensus from Finance, Sales and communication- Manage Profit and Loss to make business strategy report and provide simulation bussiness plan3. Promotion Designer- Design promotion banner & PR news for 2 webshop- Design monthly VIP fashion items which is best-selling collection in Shopping mall Audition4. Community executive- Founder of 2 Fanpage for Audition game & Stores- Online community manager for social page to lead customer trendy and awareness for the brand. Show less
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Event Executive
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2009 - Apr 2011
Audition Project - No1 dancing & fashion online game in VietNam
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Game Developer
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2009 - Apr 2011
Fashion content - Audition Project - No1 dancing & fashion online game in VietNam
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Game Master
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Mar 2008 - 2009
Crossfire project - No1 FPS online game in VietNam
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Manager of Marketing
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Jan 2018 - Dec 2018
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VTC Intecom technology & Digital Content Company
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18 Tam trinh, Hanoi, VietNam
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Online Sale Executive
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Apr 2011 - Feb 2014
Audition Project - No1 dancing & fashion online game in VietNam Take up 2 positions at the same time 1. Website content manager - Creat the groupon webshop: http://au.vtcgame.vn/vipshop, in 4/2011. Be Store manager until 6/2016. This is the first addon store for InGame Mall in VietNam. - Creat the sale off webshop: http://au.vtcgame.vn/vipshop, in 1/2014. Be Store manager until 6/2016. - Implementation planning, cost estimation, and risk management for 2 webshop and fashion content ingame Audition - Manage the development of content strategy in accordance with the business' strategic focus. Ongoing content update to ensure its effectiveness and freshness. - Manage Profit and Loss to make business strategy report and provide simulation bussiness plan 2. Promotion Designer: - Design promotion banner & PR news for 2 stores - Design monthly VIP fashion items which is best-selling collection in Shopping mall Audition Show less
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Game Tester
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2005 - 2008
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Game Master
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2007 - 2007
Perfect World project Perfect World project
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Education
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Hanoi open university
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