Platform Specialist

• Dec 2021 - Present

Platform Specialist

• Jul 2021 - Present

— Platform Design and Development— Analytics and Dashboarding

Digital Strategist

• Aug 2019 - Jul 2021

The digital strategist leads the client's digital marketing strategy and execution. This includes research, strategy, brand positioning, content marketing strategy, social media strategy, website design and development, email marketing strategy and campaign development, PPC strategy and campaign management.Responsibilities:-Develop a robust digital marketing plan that aligns with the client's business objectives-Work closely with the team to conceptualize and create new digital marketing campaigns-Develop content for all digital channels (website, social media)-Manage all PPC campaigns-Conduct competitive analysis to identify best practices in the industry-Partner with design team to create beautiful user experiences for all channels-Partner with sales team to track ROI of digital campaigns

Platform Specialist

• Jan 2021 - Present

Platform Specialist

• Jul 2021 - Present

Digital Strategy consultant

• Nov 2020 - Oct 2021

Business Strategy Manager

• Nov 2019 - Jan 2021

Provided data-driven financial analysis and consultation management for a healthcare store focused on wheelchair sales. Assessed the company’s goals and developed a winning business strategy to endure the COVID-19 pandemic. • Implemented a complete business strategy development process consisting of identification, evaluation, realization, and optimization to capitalize upon business opportunities. • Conducted competitive analysis through research and data analysis within various competing industries and provided recommendations for growth opportunities in prime markets to senior leadership. • Drove daily activities and forwarded notes from calls/meetings to direct the team in capitalizing upon opportunities and accounts. •Cross-collaborated with quality analysts, sellers, leadership, business advisors, and teams, including client-facing teams, delivery, and support to improve outcomes and return values.

Student Researcher

• Feb 2019 - Sep 2019

Conducted research on behalf of Solar Miles as part of a bachelor thesis project. Generated a roadmap for rural energy cooperative to enhance its value creation model by introducing a shared electric vehicle program. • Worked directly with the board of cooperatives in making informed business decisions by presenting cutting-edge business intelligence reports, forecasting sales scenarios, and putting forth actionable strategies. • Fostered positive stakeholder relations through data analysis/visualization and presentations detailing findings.

Compliance Intern

• Jan 2017 - Aug 2017