Experience

Mountaineer Casino Resort

• United States
• Gambling Facilities and Casinos
• 100 - 200 Employee

• Digital Marketing Coordinator

  • Apr 2019 - Present

  • Maintain and manage Mountaineer’s social media channels with a combined 50,000 followers. (Facebook primarily, Instagram, Twitter)• Create and design digital as well as print content and copy for use across digital channels and throughout Mountaineer’s property when not using external design agency.• Responsible for digital asset selection for the creation of our new cnty.com/mountaineer website which went live in December 2019.• Manages website content and calendar section through our CMS system and light HTML editing.• Create email campaigns and monthly newsletters which go out to over 10,000 addresses each month.Responsible for keeping all digital signage throughout the casino, hotel, and resort up to date each month. • Use Google Analytics to support recommendations for optimizing Mountaineer’s website as well as create weekly analytics reports for General Manager and Director of Marketing.• Solely responsible for planning, coordinating, executing and reporting on Google Adwords campaigns.• Collaborate with the marketing team to define campaign objectives, scope, audience and metrics that drive players and increase visits.



Pitt Student Affairs Marketing & Communications Department

• Student Digital Marketing Worker

  • Apr 2018 - Apr 2019

  • Wrote and posted content for Twitter, Instagram and Facebook pages to a combined over 20,000 followers• Attended various events to get photos and video content for social media• Planned new marketing campaigns to increase engagement with students• Tracked growth of pages through various analytic tools• Created graphics for tv screens on campus and for social media pages• Originally started as an internship, but was asked to stay on and continue working after the internship ended.



Flying Cork

• United States
• Advertising Services
• 1 - 100 Employee

• Student Extern

  • Sep 2015 - Dec 2015

  • Learned day to day operations of a digital media company by coming in each week• Witnessed firsthand the process of different departments within a company cooperating in order create a final product for professional clients•This learning opportunity ended because it was only scheduled to be for the fall semester.