Putri Artha
Brand Manager (Wines) at PT Indowine- Claim this Profile
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English Professional working proficiency
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Japanese Elementary proficiency
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Indonesian Native or bilingual proficiency
Topline Score
Bio
Credentials
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Miss Internet Indonesia ( Bali ) 2017
APJIIJan, 2017- Oct, 2024
Experience
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PT Indowine
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Wine & Spirits
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1 - 100 Employee
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Brand Manager (Wines)
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Feb 2020 - Present
PT Indowines add new brand to their wines portfolio ; White Monkey WinesWhite Monkey Wines is one of the biggest Indowines project since 2019, until it successfully launched the launched in 2020 in the middle of global pandemic.White Monkey Wines has different brand positioning from Plaga Wine (Indowines's locally produced wine). It targeted more high-end market and the only New Zealand wine available in local market with latest vintage.- Managing 2 different wine brands in the company with different brand positioning & objectives. – Build relationships with local promoters/community/influencers for event support– Conduct market research as necessary and analyse trends, brand awareness, and competitive venues– Drafting and executing marketing plans, owned and paid advertising, and direct marketing– Source advertising opportunities and place advertisements across paid channels in Bali– Oversee and organize all related campaigns activation include printed media– Working closely with the creative team to send out all creative requests for marketing campaigns to ensure all creative is received on time to support the marketing calendar– Basic SEO managements for digital presence– Press publications & managements– Reporting directly to Owner, take ownership of the marketing calendar to plan marketing campaigns by channel– Take the lead on effectively distributing marketing collateral across the Bali, Jakarta & Surabaya venues, working closely with the operations team to ensure distribution is accurate and on time– Directing few online video contents & photoshoot - Directing yearly art collaboration series event (STUDIO PLAGA 1,2) Show less
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Sales Representative
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Jan 2018 - Jun 2022
PT Indowines is one of the biggest and oldest wine importer in Indonesia. They also main distributor for Segafredo Coffee, Riedel Glass and in 2013 they produce their best local wine PLAGA.My job involves open new and managing a high ends clients including 5 star hotels and resort both for imported wines & local wine (PLAGA), together with most of my client we create a massive events and endless wine tasting to improve my knowledge in a wine industry.
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Plaga Wine
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United States
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Restaurants
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Marketing Coordinator
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Nov 2018 - Jun 2022
Develop website content, plan and manage social media and public relations campaigns, develop email campaigns and create print and online publications, Planning event, promotion and execution. Develop website content, plan and manage social media and public relations campaigns, develop email campaigns and create print and online publications, Planning event, promotion and execution.
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Miner8.com
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United States
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Civil Engineering
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1 - 100 Employee
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Editor and Content Creator
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Jan 2016 - Jun 2016
Miner 8 is Japanese tourism website, create a content that enhance the readers' interest to travel to japan, and responsible to provide facts and interesting article that increasing daily click and visitor for the website. Miner 8 is Japanese tourism website, create a content that enhance the readers' interest to travel to japan, and responsible to provide facts and interesting article that increasing daily click and visitor for the website.
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Television Presenter
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Jan 2012 - Feb 2013
PT Mediantara Televisi Bali (Dewata TV) is local television company based in Bali, established in 2007. The company focus on building people awareness about local culture in Bali and trigger overseas visitor interests to experiencing Balinese culture. was assign as presenter and producer for weekly show called : “ Ikut Kita Yuukk “. PT Mediantara Televisi Bali (Dewata TV) is local television company based in Bali, established in 2007. The company focus on building people awareness about local culture in Bali and trigger overseas visitor interests to experiencing Balinese culture. was assign as presenter and producer for weekly show called : “ Ikut Kita Yuukk “.
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Education
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2015 - 2017
Curtin Singapore
Bachelor's degree, Marketing & Advertising -
2015 - 2016
ARC ACADEMY
Japanese Language and Literature -
2013 - 2014
Curtin Singapore
Diploma of Commerce, Marketing and Advertising
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