Assistant Manager - Sports Marketing

• Jul 2023 - Present

• Jan 2023 - Jul 2023

• Apr 2022 - Jan 2023

• Aug 2021 - Apr 2022

Planning, implementing and studying strategies to integrate the market of premium outdoor sports brands. Increase brand awareness as well as discovering a new market while focusing on the current trend with new digital tools.- Brand principal management - Inventory Management (Forecast and plan for procurement of inventory)- Event marketing & branding (Offline and Online)- Monthly reporting & budgeting for all channels- Accountable for top to bottom line (Sales and Profit)- Planning and handling marketing budgets- Monthly product marketing planning for all channels (Online and Offline)- Market visit to different channels to analyse and improve based on feedback- Quality control for brand websites, social platforms and e-commerce sites. Show less

Cluster Brand Marketing & Communications Executive

• Sep 2019 - Aug 2021

Planning and execution of all marketing strategies, including digital marketing for all platforms inclusive of the F&B outlets and OTT Booking sites as well as driving traffic to the official website. Building long term media relationships with curated experiences. Developing and Implementing the procedures and precautionary measures during the Covid-19 Pandemic. Migration of websites to new website provider. Implementation of privacy policy and undergoing a Data Governance process. Planning and coordination events for VIPs and media representatives. Show less

Public Relations Consultant

• Apr 2019 - Sep 2019

Took up a training programme with a boutique PR agency as a PR consultant. Handled PR consulting, preparing press documents, worked on proposals as well as planning and handling events for clients. Worked on managing social media postings of a number of clients. - Launched Heineken 0.0 #NowYouCan campaign. - Press events for Cadbury Durian, Bubbly and Oreo. - Planned and executed the Maybank GoAhead Challenge. - Launched Viu Malaysia's Keluarga Baha Don series Season 1 - Launched Strongbow's new cider #NewVibes - Worked with Citibank for the Paralympics programme - Other big brands include, Apple Fox, Magnum, Foodpanda, Ben and Jerrys, Dove, Artbox and Common Ground Co Working spaces. Show less

Account Executive

• Dec 2017 - May 2018

Completed my internship in an established PR agency as a junior PR consultant. Handled basic of PR consulting and preparing press documents as well as planning and executing events of clients. - Pre-opening and media tour of Hilton Garden Inn KL, BookXcess Tamarind Square and Lot10 Mall. - Launched Brands Innershine Prune Essence. - Handled YTL Foundation's FrogAsia, #leapsofknowlege launch event. - Handled media clients for Energizer's Shop In The Dark 2018 on ground event. - Launched Siren Season 1 series with Blue Ant Entertainment. - Other brands and on ground events I have worked on with include Philips, Refresh, Uber and Fight of Champions KL. Show less

Customer Relations Officer

• 2016 - Dec 2017

Worked in TGV Cinemas for about almost a year and a half as a part timer during my college education. I have gained enough experience as well as have trained new joiners. I learned that the ultimate goal is to provide the best service to customers. Job scope: - Handling ticketing counter which includes the cashier. - Handling the food and beverage counter. Providing clean and fresh food and handling it with care by being mindful to the food and safety rules and making sure to keep a count of stock checks in place. - Manage crowd control during peak hours and illegal entry/ video taking during movies. Includes the checking of bags for outside food. - Making sure of the customers get their best experience, regular checking of halls for any disruptions. - Adhere to and follow all policies and procedures of the company. - Attentive of current promotions, movies and information that has been either told by top management or posted in social media to make sure the free flow of accurate information to the customer. - Provide strong and excellent customer service for all customer needs and purchases. - Existence of teamwork and advice among my colleagues. - Focus on Multitasking and working on high speed to make sure the crowd flow is smooth during peak hours. - Able to adapt to shifting to different departments on a short notice. -Monitoring a polite tone of voice and language when engaging a conversation with customers. - Monitoring of the surrounding of the cinema to make sure every poster or notice is updated to conveying the proper information to customers. Includes the cleanliness of the cinema. - Carry out additional duties as assigned efficiently. Show less

Customer Service Officer

• 2014 - 2016

This was my first job working in a big company after I completed my secondary education. I gained many skills and hands on experiences working there. I worked for 2 years as a full timer as well as a part timer during my college education. The foundation of my communication skills was built by working in this company. Effective of the year 2017, True fitness and Spa in Malaysia as well as a few other countries had closed down and their members were all transferred to Chi Fitness. Job scope: - Follow all policies and procedures of the company. - Attentive of current promotions and information to make sure the free flow of accurate information to the customer. - Handling main counter which includes the cashier. - Explaining the terms and conditions to new members. Includes engaging face to face communication with members of diverse ethnicity. -Answering phone call enquires of members and clients. Conveying proper information to clients. -Monitoring a polite tone of voice and language when engaging a conversation with customers. - Able to Multitask and working on high speed to make sure the crowd flow is smooth during peak hours also monitor in invalid entries. -Ability to provide quick solutions to customers’ problems and queries. - Making sure of the customers get their best experience, regular checking of equipment, temperature and cleanliness of the gym. - Provide strong and excellent customer service for all customer needs and purchases. - Existence of teamwork and advice among my colleagues. - Monitoring of the surrounding of the gym to make sure every poster or notice is updated to conveying the proper information to customers. Includes the cleanliness of the cinema. - Carry out additional duties as assigned efficiently. Show less

Admin Assistant

• Nov 2011 - Dec 2011

Worked in the company for about 2 months to gain some experience about working during my school holidays. Job scope: -Basic paperwork and filing -Learning how to use office equipment like printers, paper shredders, binding machine. -Basic data entry in a written form. Worked in the company for about 2 months to gain some experience about working during my school holidays. Job scope: -Basic paperwork and filing -Learning how to use office equipment like printers, paper shredders, binding machine. -Basic data entry in a written form.