Purna Sharma
Associate Manager- Digital Marketing at Attero Recycling Pvt Ltd- Claim this Profile
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Bio
Experience
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Attero Recycling Pvt Ltd
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India
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Environmental Services
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100 - 200 Employee
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Associate Manager- Digital Marketing
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Mar 2023 - Present
Noida, Uttar Pradesh, India
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Design Indya Advertising Pvt. Ltd.
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India
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Advertising Services
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1 - 100 Employee
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ORM And Client Servicing Manager
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Jun 2022 - Mar 2023
Noida, Uttar Pradesh, India Formulating plans for digital, print media, ATL and BTL activities Escalating any possible PR issues and interacting on the clients behalf to build positive customer relationship (CRM and ORM) Collaborating with clients to devise new strategies for ongoing and upcoming projects Giving complete analysis of the website and sharing the areas of improvement Bringing the team together to build campaign ideas and collaborating throughout the process to ensure client goals are… Show more Formulating plans for digital, print media, ATL and BTL activities Escalating any possible PR issues and interacting on the clients behalf to build positive customer relationship (CRM and ORM) Collaborating with clients to devise new strategies for ongoing and upcoming projects Giving complete analysis of the website and sharing the areas of improvement Bringing the team together to build campaign ideas and collaborating throughout the process to ensure client goals are met Staying updated on current market trends for social media while getting them incorporated in the monthly calendars Client based analysis: review current marketing scenarios that a client can leverage tohelp gain more traction Reviewing performance marketing and SEO plans to share optimization tips (FB, Instagram and Google ads) Weekly review with clients to communicate the short term goals and weekly deliverables Sharing MoM growth reports with clients showcasing PP change in deliverables and ROI with new strategies to be followed Formulating plans and goals for exhibitions, conferences, influencers for clients Collaborating with the performance marketing manager to review the plans and optimize strategy looking at previous months report Managing a team of 10+ Individuals Show less
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FIS
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United States
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Information Technology & Services
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700 & Above Employee
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Team Coach Production, Aligned with the Google Ads Community and Social Program
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Dec 2019 - Jun 2022
Gurugram, Haryana, India On boarding and training new team members to follow the voice and tone set for corporate communications for external collaborators (CRM and ORM) Interacting with different stake holders Google Partners and other agencies of the community program to ensure program success Evaluating the feasibility of new feature requests and forwarding them to the productteams for further considerations with impact analysis Conducting quality checks for different members of the Product Expert program… Show more On boarding and training new team members to follow the voice and tone set for corporate communications for external collaborators (CRM and ORM) Interacting with different stake holders Google Partners and other agencies of the community program to ensure program success Evaluating the feasibility of new feature requests and forwarding them to the productteams for further considerations with impact analysis Conducting quality checks for different members of the Product Expert program and team members Collaborating data and analyzing it to share key pointers of ongoing trends in different markets (Sprinklr and Community dashboard used) Reviewing the collected data and sharing key pointers with global project leads to help them devise trainings to help the program grow Escalating any possible PR or legal issues and collaborating with the teams to help tackle them Planning organizing and conducting training sessions and refreshers for team members to ensure that the team and individual meets the targets Upskilling different members of the team to reach the finesse of corporate communications to Show less
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FIS
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United States
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Information Technology & Services
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700 & Above Employee
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Team member aligned with the Google Ads Social Team
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Jul 2018 - Oct 2019
Managing the communications on different social media channels for Google through the official Google handles (Sprinklr) Proactively engaging and interacting with users by responding to questions and joining in relevant conversations Communicating best practices and platform updates with platform users Taking feedback about Google Ads features while taking action to educate users Escalating feedback shared by the users about their 1:1 interaction with relevant support… Show more Managing the communications on different social media channels for Google through the official Google handles (Sprinklr) Proactively engaging and interacting with users by responding to questions and joining in relevant conversations Communicating best practices and platform updates with platform users Taking feedback about Google Ads features while taking action to educate users Escalating feedback shared by the users about their 1:1 interaction with relevant support teams Understanding the ongoing trends while keeping an eye out for any possible PR or legal escalations Staying updated to Google Ads, Analytics and Merchant center roll outs to Sharing feedback with the content management team for Skillshop in terms of users asks Show less
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Middle Management
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Feb 2018 - Jun 2018
Customer, hub, and workforce management internship Helping recruit relevant talent to help expand the business Completed numerous orders and projects per shift with high accuracy
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AIESEC
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Canada
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Non-profit Organizations
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700 & Above Employee
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Team Member Incoming Global Sector
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Feb 2017 - Jun 2017
Delhi IIT Internship with AIESEC at Delhi IIT: Incoming Global Volunteer Dealing with NGO's and raising projects that work on Sustainable Development Goals Matching interns (foreign interns) to work on the projects offered by the NGO's Interviewing interns and helping them through the process like sending invitations, taking them to their work space Acting as a point of contact for the NGO and the interns. My role as an intern here helped me understand different cultures and taught me… Show more Internship with AIESEC at Delhi IIT: Incoming Global Volunteer Dealing with NGO's and raising projects that work on Sustainable Development Goals Matching interns (foreign interns) to work on the projects offered by the NGO's Interviewing interns and helping them through the process like sending invitations, taking them to their work space Acting as a point of contact for the NGO and the interns. My role as an intern here helped me understand different cultures and taught me networking skills Show less
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Education
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Delhi University
Bachelor's degree in Political Science, B.A (H) Political Science -
The Khaitan School
High School Diploma, Liberal Arts and Sciences, General Studies and Humanities