Punnapa Ngamlerd

Buying and Merchandise Planning Assistant Section Manager at Jaspal Group
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Contact Information
us****@****om
(386) 825-5501
Location
Bangkok, Bangkok City, Thailand, TH

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Experience

    • Thailand
    • Retail Apparel and Fashion
    • 200 - 300 Employee
    • Buying and Merchandise Planning Assistant Section Manager
      • Jun 2022 - Present

      - Support the setting of brands' offline & online targets and periodically performance monitoring providing data reports - Analysis of pricing strategy, promotions, and vouchers. Including contributes to identifying patterns and insights that improve conversion rate. - Support assortment selection and stock allocation to reach planned targets and minimize out-of-stock. - Work closely with DC, Operation Team, VM, and Marketing departments to implement effective product selection and merchandising to ensure optimal placement and promotion. - Responsible for stock shipment and inbound to facilitate any kind of business model. - Overlook fulfillment operations ensuring smooth integration with internal processes. Show less

    • Business Consulting and Services
    • 1 - 100 Employee
    • Strategy Planner
      • Dec 2021 - Jan 2022

      Data consulting •CDM Strategy & Communication plan: Mobile phone & Tablet category •Create Year Plan & Strategy, including data analysis, Customer insights and communication. •Create a strategy, including data analytic and communication plan for each product phasing (Pre-Launch, Launch, Onboarding, Sustenance) •Create a calendar plan for campaign blasting •Create Weekly, Monthly and Yearly Report, and suggestion for improving on the next campaign •Monitoring and improve RHQ / Local CDM KPIs •Create and Approve target for All campaigns •Campaign Setup and Execution •Coordinate with Creative Agency for receiving a campaign brief, including target, Aw, SJL, PH, Tilte, Text for all campaign set up •Create a final campaign target according to Brief for approval. •Implementing all campaign test and set up for blasting as scheduled Show less

    • Retail Apparel and Fashion
    • 1 - 100 Employee
    • Retail Merchandiser & Buyer ( Crocs )
      • Jan 2020 - Nov 2021

    • Switzerland
    • Retail Apparel and Fashion
    • 700 & Above Employee
    • Buyer
      • Mar 2019 - Jan 2020

    • Thailand
    • Retail
    • 700 & Above Employee
    • Assistant Buyer
      • Nov 2016 - Feb 2019

    • Merchandiser & Production Manager
      • Apr 2014 - Apr 2016

Education

  • Burapha University
    Bachelor of Fine Arts - BFA, Acting

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