Prita Choksy Shah
Go-To Market (GTM) Strategy Lead - Banking at Coherent- Claim this Profile
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Bio
Rajlaxmi Shivram
An astute professional who can see the big picture quickly and can get to brass tacks where required. A smart leader who dons many hats as required to get the work done. It was a pleasure working with you.
Rajlaxmi Shivram
An astute professional who can see the big picture quickly and can get to brass tacks where required. A smart leader who dons many hats as required to get the work done. It was a pleasure working with you.
Rajlaxmi Shivram
An astute professional who can see the big picture quickly and can get to brass tacks where required. A smart leader who dons many hats as required to get the work done. It was a pleasure working with you.
Rajlaxmi Shivram
An astute professional who can see the big picture quickly and can get to brass tacks where required. A smart leader who dons many hats as required to get the work done. It was a pleasure working with you.
Experience
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Coherent
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United States
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Software Development
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100 - 200 Employee
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Go-To Market (GTM) Strategy Lead - Banking
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Apr 2022 - Present
Global Go To Market Lead for Banking and Capital Markets Global Go To Market Lead for Banking and Capital Markets
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Finastra
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United Kingdom
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Financial Services
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700 & Above Employee
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Digital & Core Banking Head - South East Asia
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Jun 2020 - Mar 2022
Regional Sales and Business Lead for Universal Banking (Core Banking) across South East Asia
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Business Manager - Singapore, Myanmar, Malaysia
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Oct 2014 - May 2020
Account Management and Regional Sales Lead for Finastra (previously Misys) across Retail Banking, Corporate Banking and Treasury solutions.
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Intellect Design Arena Ltd
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India
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Software Development
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700 & Above Employee
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AVP
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Jan 2010 - Sep 2014
• Managing global account relationships in APAC for repeat and new business Product Manager, FT Grid (Jan 2010 - Oct 2013): • Strategy and business development for FT Grid (Cloud Computing business) • Created and managed the execution of the Business Plan • Product Management including sales and marketing strategy and planning • Partner identification and management • Created processes and guidelines for engaging with internal and external partners • Managing global account relationships in APAC for repeat and new business Product Manager, FT Grid (Jan 2010 - Oct 2013): • Strategy and business development for FT Grid (Cloud Computing business) • Created and managed the execution of the Business Plan • Product Management including sales and marketing strategy and planning • Partner identification and management • Created processes and guidelines for engaging with internal and external partners
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HDFC Limited
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Financial Services
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700 & Above Employee
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Sr Manager
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Dec 2007 - Jan 2010
Product Manager Personal Loans o Product positioning and portfolio management of personal loan (unsecured retail lending) and unsecured overdraft product and portfolio, including acquisition and retention Product Manager Personal Loans o Product positioning and portfolio management of personal loan (unsecured retail lending) and unsecured overdraft product and portfolio, including acquisition and retention
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ITC Infotech
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India
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IT Services and IT Consulting
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700 & Above Employee
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Head - Corporate Marketing and Communications
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Jun 2005 - Nov 2007
• Managed the corporate marketing and communications function and budgets across - o Brand Management o PR and AR o Market intelligence o Lead Generation o Internal communications o Go-to-market collateral creation • Managed the corporate marketing and communications function and budgets across - o Brand Management o PR and AR o Market intelligence o Lead Generation o Internal communications o Go-to-market collateral creation
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Tech Mahindra
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IT Services and IT Consulting
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700 & Above Employee
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Manager - Global Marketing
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Jul 2003 - Apr 2005
Market intelligence, analyst relations and sales support Market intelligence, analyst relations and sales support
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Tech Mahindra
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IT Services and IT Consulting
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700 & Above Employee
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Software Engineer
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Aug 2000 - Jul 2001
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Education
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Jamnalal Bajaj Institute of Management Studies
MBA, Marketing -
University of Mumbai
Bachelor of Engineering, Computers -
JAI HIND COLLEGE, MUMBAI
HSC -
Walsingham House School
ICSE