Experience

Digital Strategy Institute

• United States
• Education Administration Programs
• 1 - 100 Employee

• Digital Marketing Executive

  • Feb 1999 - Present

  A strategic and creative global senior management leader who loves big ideas and making them happen. Known for unwavering positivist. Successful history of creating opportunities out of challenges and growing businesses using consumer insights, fact based strategies and bold action plans. I thrive leading global teams in complex, fast-paced environments. Diverse experience and skills include:-Strategic Planning-Licensing Strategy-Consumer Insights Led Marketing Strategy-Global Franchise Development-Brand Management-Digital Marketing-Social Media Marketing-Public Speaking-Retail and Shopper Marketing-Promotions and Partnership Marketing-Consumer Products New Category Development-Retail Sales-New Business Development-Events & Experiences-Content Marketing Plans-Team Management & Leadership-Brainstorm and Meeting FacilitationMajor strengths are stakeholder relationship management and building, leading, motivating and mobilizing a global cross functional team to unprecedented results.Published Author. Non-fiction book, From the Outhouse to the Mouse House, Crap You Need to Know for a Dream-Come-True Career, launched in October 2018 via Pelican Publishing.Executive and career development coaching using a combination of corporate experience, Fielding University training and positive psychology insights.Motivational speaking and university guest lecturing are also passions.