Priscila Teixeira Ferreira

Research Associate at ENV Media
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Contact Information
us****@****om
(386) 825-5501
Location
Rio de Janeiro, Rio de Janeiro, Brazil, BR
Languages
  • English Full professional proficiency
  • Espanhol Professional working proficiency

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Lorena Lima de Azevedo Soares

Aos nossos anos na UFRJ, Priscila sempre se mostrou uma pessoa de inúmeras habilidades. Sempre muito responsável e dedicada, ela se destacava em todas as atividades que participava e com a rapidez e dinamismo em que se comunicava com os colegas. Sempre gostou de desafios e de conclui-los! Na época do estágio de biblioteconomia, estava sempre compartilhando informações e ajudando. Suas capacidades analíticas e sua destreza em solucionar problemas sempre foram seu ponto forte. Priscila é sempre o nome número um que me vem à mente quando se trata de um profissional competente e que está sempre buscando evoluir e melhorar suas skills. Uma ótima companheira de equipe, eficiente e eficaz em sua área de atuação.

LinkedIn User

Priscila é muito proativa e organizada. Tem uma habilidade diferencial para pesquisas e complementa com uma excelente habilidade analítica. É uma pessoa inteligente, com bons argumentos e que sempre busca evidências para reforçá-los. Profissional muito dedicada que tenho o prazer de dividir o dia a dia.

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Credentials

  • UX Research para iniciantes
    Domestika
    Apr, 2023
    - Nov, 2024
  • Google Analytics for Beginners
    Google
    Jan, 2022
    - Nov, 2024
  • Introduction to Power BI
    DataCamp
    Jan, 2022
    - Nov, 2024
  • Data Literacy Fundamentals Track
    DataCamp
    Dec, 2021
    - Nov, 2024
  • Introduction to SQL Server
    DataCamp
    Sep, 2021
    - Nov, 2024
  • Bootcamp UX Design
    Instituto de Gestão e Tecnologia da Informação
    Jun, 2020
    - Nov, 2024

Experience

    • Advertising Services
    • 1 - 100 Employee
    • Research Associate
      • Sep 2023 - Present

      Performance-based media agency in the iGaming industry Performance-based media agency in the iGaming industry

    • Brazil
    • Travel Arrangements
    • 1 - 100 Employee
    • Marketing and Business Planning Analyst
      • Jul 2023 - Sep 2023

      - I was part of the first Business Planning team, which initiated an analytical department responsible for supporting business decisions and strategic plans through data analysis, business insights, customer research, and market studies. - I measured the results and financial impact of various marketing campaigns by conducting user surveys. - I obtained a detailed profile and behavioral mapping of the public through customer satisfaction surveys and NPS, identifying opportunities for business and customer experience improvement. - I conducted market research, benchmarking, and desk research on the tourism market and competing players, contributing to decision-making in the development of new attractions and products. - I executed projects with qualitative and quantitative research consultancies to gain insights into consumer behavior and market research, generating new insights for business strategies. Show less

    • Brazil
    • Travel Arrangements
    • 100 - 200 Employee
    • Marketing and Business Planning Analyst
      • Feb 2022 - Sep 2023

    • Marketing and Customer Experience Assistant
      • Nov 2020 - Feb 2022

      - Supported the implementation of marketing campaigns and actions to attract the public;- Contributed with insights and support to the action plan and improvements in the customer experience;- Performed sales monitoring and analysis (KPI);- Led the team of young apprentices in the area;- Managed the area's budget and accounts payable.

    • Operations Assistant
      • Aug 2019 - Nov 2020

    • Library Science Intern
      • Jan 2019 - Jul 2019

    • Customer Service Assistant
      • May 2018 - Dec 2018

    • Library Science Intern
      • Jan 2016 - Jan 2018

    • Brazil
    • Higher Education
    • 700 & Above Employee
    • Library Science Intern
      • Jul 2015 - Jan 2016

Education

  • UFRJ - Universidade Federal do Rio de Janeiro
    Bachelor degree, Library Science
    2014 - 2019

Community

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