Prí L.

Content Lead at Central Outdoor Group
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Contact Information
Location
Granada, Andalusia, Spain, ES
Languages
  • English Full professional proficiency
  • Spanish Full professional proficiency
  • Portuguese Native or bilingual proficiency

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Rebeca Ferrari de Siqueira e Souza

Prí sempre contribui com ideias dinâmicas, criativas e entusiasmadas. Ela se mostra interessada, comprometida e disposta a aprender mais!

Gutenberg Almeida

Prí merece mais que uma recomendação, deveria receber uma menção honrosa por seus conhecimentos e habilidades com plataformas sociais. Uma profissional de mídia social com excelente visão de negócios. Junto com Glaucimara Castro e João Paulo Motta Fonseca formam o meu Dream Team Digital, ainda terei o privilégio de trabalhar com eles no dia-a-dia. Em resumo Pri Loredo é SENSACIONAL!

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Credentials

  • Digital Marketing Specialist
    UniBH - Centro Universitário de Belo Horizonte

Experience

    • Switzerland
    • Entertainment Providers
    • 1 - 100 Employee
    • Content Lead
      • Sep 2023 - Present

      Central Outdoor Group champions enriching outdoor experiences, inspiring discovery, deepening knowledge, promoting active lifestyles, and strengthening connections among friends, families, and colleagues. We're proud to feature two leading brands: Foxtrail and Explorial. Central Outdoor Group champions enriching outdoor experiences, inspiring discovery, deepening knowledge, promoting active lifestyles, and strengthening connections among friends, families, and colleagues. We're proud to feature two leading brands: Foxtrail and Explorial.

    • Travel Arrangements
    • 1 - 100 Employee
    • Travel and Game Writer
      • Oct 2021 - Present

      Solve puzzles. Have fun. Get to know the city. Explorial is the new and fun scavenger hunt with the smartphone. A mixture of sightseeing, a scavenger hunt, and an escape game. The perfect experience to discover the best sights of a city. Solve puzzles. Have fun. Get to know the city. Explorial is the new and fun scavenger hunt with the smartphone. A mixture of sightseeing, a scavenger hunt, and an escape game. The perfect experience to discover the best sights of a city.

    • Netherlands
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Host and Design of Experience
      • Aug 2017 - Oct 2021

      Withlocals connects travellers to local hosts who offer private and personalised tours. As an Experience host for Barcelona's city I created successful experiences that reached more than 500 single customers from all over the world. I believe that all clients are unique and my goal is to understand their desired outcomes, profile and context to provide an unforgettable experience. - Designing one-of-a-kind private experience for travelers visiting Barcelona, such as: Polaroid Photo Walk, Instagram Picture Perfect, Barcelona’s photo-shooting with a local. - Ability to empathize and understand clients necessity fast forward. Build strong relationship with travellers before, during and after the Experience. - Direct advice for travelers on how to spend their time smartely while visiting Barcelona. Creating personalized offers based on their desired outcomes, profile and context. - Provide training for new hosts and give direct advice on strategies to create a strong relationship with their clients during the whole customer's journey of the Experience provided. - Market research of new trends on Travel and Experience industry. - Quality improvement of Experiences based on customer experience and market trends. Show less

    • Social Media and Digital Marketing Consultant and Facilitator
      • Aug 2013 - Feb 2018

      I have enjoyed working with multiple small, medium, and startup clients throughout my Freelancer career. Helping to create more human-centric brands that inspire their customers through communication and relationships. This journey has taught me 10 important things about myself: 1. I can successfully lead workshops, teach classes at universities, and speak to 10 to 100 people about anything worthy enough to inspire them to fulfill their dreams. 2. I have a creative approach to problem-solving, always putting the clients at the center of attention 3. I am a very empathic person who can build meaningful relationships with different kinds of customers from kids to managers 4. I am driven by helping people to achieve their desired outcomes. 5. I love creating engaging presentation and conducting workshops 6. My intuition is very good, but I also believe that data is very important for decision-making 7. I am constantly learning and I will always be 8. I am very flexible and stay calm when managing adversities, focus on making high-quality decisions based on the current scenario. 9. I love beautiful and useful products that helps to create a good impact on the world 10. I love to collaborate with my team and see them succeed Show less

    • Brazil
    • Higher Education
    • 700 & Above Employee
    • Social Media Instructor
      • Jan 2014 - Sep 2014

      Una it's among the best private university centers in Brazil according to the Ministry of Education (MEC). Una it's among the best private university centers in Brazil according to the Ministry of Education (MEC).

    • Brazil
    • Education Administration Programs
    • 700 & Above Employee
    • Marketing and Social Media Instructor
      • May 2013 - Aug 2014

      Senac is the main professional education agent focused on the Commerce of Goods, Services, and Tourism in Brazil. Senac is the main professional education agent focused on the Commerce of Goods, Services, and Tourism in Brazil.

    • Brazil
    • Software Development
    • 100 - 200 Employee
    • Marketing Product Manager | Sales | Customer Success Manager
      • Jun 2011 - Jul 2013

      Graph Monitor: was the first Brazilian platform for monitoring and measuring brands engagement and performance on Facebook• Sales and Customer Success Management: Responsible to be the trustful advisory for Graphic Monitor’s customers throughout the sales pipeline towards their lifecycle - from onboarding, adoption, advocacy, and renewal; • Product Manager: work closely with the Product Development team to introduce new features, create social indicators, and help with the product roadmap.• Product Marketing Manager: development of effective digital marketing strategies to the go-to-market and plan the communication to customers and press. Show less

    • Strategic Planner & Digital Marketing Manager
      • Feb 2011 - Jul 2013

      Dito helps marketing teams to get to know their consumers in-depth from social behavior data, focusing on retention and referral. - Responsible for briefing, planning, and presenting social apps for enterprise clients, such as Fiat, Heineken, Grupo Abril, Orloff, Mondelez International, Ingresso.com and Baby.com- Brand Content and Inbound Marketing to help Dito reach new clients and promote its brand.

    • Brazil
    • Manufacturing
    • 300 - 400 Employee
    • Public Relations Intern
      • Dec 2008 - Nov 2010

      Tilibra has been a leader in stationary and school supplies in Brazil for the past 80 years. As a public relations intern, I helped the PR manager and HR department to communicate the values, culture, and mission of the company to different stakeholders. Tilibra has been a leader in stationary and school supplies in Brazil for the past 80 years. As a public relations intern, I helped the PR manager and HR department to communicate the values, culture, and mission of the company to different stakeholders.

Education

  • IED Barcelona
    Trends Investigation, Trends
    2014 - 2015
  • Grisart Escola Internacional de Fotografia
    Digital Retouching Course (Level 1 and 2)
    2018 - 2019
  • Institut d'Estudis Fotogràfics de Catalunya (IEFC)
    City and Architecture Photography
    2017 - 2018
  • Fuga Foto
    Photography, Basic itinerary; Advanced photography; File management and retouching
    2016 - 2017
  • Centro Universitário de Belo Horizonte
    PostGraduate, Digital Marketing
    2011 - 2013
  • Escola Superior de Propaganda e Marketing
    Summer Course, Transmedia Storytelling
    2011 - 2011
  • Escola Superior de Propaganda e Marketing
    Summer Course in São Paulo (SP), Digital Marketing
    2010 - 2010
  • Universidade Estadual Paulista 'Júlio de Mesquita Filho'
    Graduate in Bauru (SP), Public Relations
    2007 - 2010

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