Preston Liang
Head of Marketing and Operations at Adore- Claim this Profile
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Mandarin Chinese Limited working proficiency
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Cantonese Native or bilingual proficiency
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English Native or bilingual proficiency
Topline Score
Bio
Experience
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Adore
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United States
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Transportation, Logistics, Supply Chain and Storage
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1 - 100 Employee
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Head of Marketing and Operations
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May 2022 - Present
Create decisions surrounding traditional and digital marketing, campaign goals, brand deals and company/product branding, promos, etc. Additionally responsible for finances and operations, including outreach and partnership, manufacturing, product design and management, ethicality research, supply chain logistics, accounting/purchases, inventory, creation of e-commerce sites, and more. Create decisions surrounding traditional and digital marketing, campaign goals, brand deals and company/product branding, promos, etc. Additionally responsible for finances and operations, including outreach and partnership, manufacturing, product design and management, ethicality research, supply chain logistics, accounting/purchases, inventory, creation of e-commerce sites, and more.
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Graphic Designer
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Jan 2022 - Present
Create numerous rough illustrations of logos and making necessary adjustments after consulting with clients. Produce different versions of designs, colour palettes, and brand style that reflect the company’s core values based on research/knowledge of company brand image. Create numerous rough illustrations of logos and making necessary adjustments after consulting with clients. Produce different versions of designs, colour palettes, and brand style that reflect the company’s core values based on research/knowledge of company brand image.
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Cloudmates
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Canada
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Education Administration Programs
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1 - 100 Employee
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Director Of Expansion
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Jun 2020 - Feb 2021
Designed an all-purpose social platform for Upper Canada College (UCC) students to build connections and facilitate daily student life, including lunch menus, clubs, and community service. Pitched to the UCC Administration, the Board of Stewards, and students, resulting in 650+ UCC student users and 12,000+ visits. Continued with outreach to expand release to three additional Greater Toronto Area schools to establish new chapters. Designed an all-purpose social platform for Upper Canada College (UCC) students to build connections and facilitate daily student life, including lunch menus, clubs, and community service. Pitched to the UCC Administration, the Board of Stewards, and students, resulting in 650+ UCC student users and 12,000+ visits. Continued with outreach to expand release to three additional Greater Toronto Area schools to establish new chapters.
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Flyte Technologies Inc.
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Food & Beverages
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Marketing Manager
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Sep 2019 - Apr 2020
Managed marketing strategies, such as designing/hanging flyers and running social media accounts to penetrate digital market space, amassing a total of 86.4k Instagram followers. Launched Flyte on multiple platforms such as Google Play Store, and Apple Store, reaching peak ranking 29th in the Food and Drinks category . Partnered with over 30 fast food restaurants, including well-known fast food chains such as McDonald’s, Subway, and Harveys to increase brand awareness/relevancy. Managed marketing strategies, such as designing/hanging flyers and running social media accounts to penetrate digital market space, amassing a total of 86.4k Instagram followers. Launched Flyte on multiple platforms such as Google Play Store, and Apple Store, reaching peak ranking 29th in the Food and Drinks category . Partnered with over 30 fast food restaurants, including well-known fast food chains such as McDonald’s, Subway, and Harveys to increase brand awareness/relevancy.
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Education
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University of California, Berkeley
Bachelor of Science - BS and Bachelor of Arts - BA, Business Administration and Computer Science -
Upper Canada College
IB Diploma