Prem Chandran

Member at Product Marketing Alliance
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Contact Information
us****@****om
(386) 825-5501
Location
San Jose, California, United States, US
Languages
  • English -
  • Malayalam -
  • Tamil -

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Khurram Hassan

I have had the privilege of working with Prem for the last 10 years on different products. He is an exceptional team player and is always keen to share his knowledge and help others in the team when required. He has led GTM teams for multiple products successfully delivering impactful collateral for sales enablement. He is well respected by the sales and account teams for his knowledge and ability to convey complex topics in a simple manner. He has experience leading teams to deliver big projects and he leads by example. He was one of the key players in the launch of the Cisco DNA Center product. His integrity and communication skills are what set him apart. His skills and professional qualities would make him an invaluable addition to any team.

Saurav Prasad

I have had the privilege of working with Prem for 5+ years as part of the Cisco DNA Center Technical Marketing team. During this time, we have collaborated together for numerous customer briefings, sales meets, partner meetings and a number of industry events delivering Technical Marketing sessions. With his hands-on approach and the ability to understand the fundamental underpinnings of the technical solution, Prem exhibits a highly desired confidence in communicating the solution and strategy to our customers. He takes the time to understand customer requirements and is eager to jump into new technology areas to provide thoughtful solutions for our customers and partners. Apart from being a strong advocate for the customer’s technical requirements and needs, Prem goes above and beyond to ensure that customers and partners have a positive experience implementing and using our products. Prem is a great team player with an amazing personality, a refreshingly positive attitude and with an ability to bring a fun atmosphere to any situation. His technical expertise, knowledge, ability to lead and willingness to learn & grow makes him a great asset to any organization.

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Credentials

  • (Google Cloud Skill Badge) Introduction to Generative AI
    Google
    Sep, 2023
    - Nov, 2024
  • (Google Cloud Skill Badge) Introduction to Responsible AI
    Google
    Sep, 2023
    - Nov, 2024
  • (Google Cloud Skill Badge} Generative AI Fundamentals
    Google
    Sep, 2023
    - Nov, 2024
  • Supervised Machine Learning; Regression and Classification
    Stanford Online
    Sep, 2023
    - Nov, 2024
  • [Google Cloud Skill Badge] Introduction to Large Language Models
    Google
    Sep, 2023
    - Nov, 2024
  • SaaS Metrics Fundamentals
    Udemy
    Dec, 2022
    - Nov, 2024
  • Digital Marketing Strategies - Data, Automation, AI and Analytics
    Kellogg Executive Education
    Oct, 2022
    - Nov, 2024
  • Microsoft Excel from Beginner to Advanced
    Udemy
    Aug, 2022
    - Nov, 2024
  • Positioning and Messaging Fundamentals
    Udemy
    Aug, 2022
    - Nov, 2024
  • Data Storytelling for Business
    StoryIQ
    Mar, 2022
    - Nov, 2024
  • Microsoft Azure Administrator Exam Certification
    Udemy
    Mar, 2022
    - Nov, 2024
  • Google Analytics
    Google
    Jun, 2020
    - Nov, 2024
  • Fundamentals of Digital Marketing
    Google
    Jan, 2020
    - Nov, 2024
  • AWS Certified Cloud Practiotioner
    Udemy

Experience

    • United States
    • Education
    • 100 - 200 Employee
    • Member
      • Mar 2023 - Present

      The Product Marketing Alliance exists to create a space to help individuals and organizations drive company-wide alignment around product marketing as the scalable, sustainable source of business growth. Join our Slack community and never miss out again! The Product Marketing Alliance exists to create a space to help individuals and organizations drive company-wide alignment around product marketing as the scalable, sustainable source of business growth. Join our Slack community and never miss out again!

    • United States
    • Software Development
    • 700 & Above Employee
    • Technical Leader, Technical Marketing - Cisco DNA Center
      • Mar 2018 - Mar 2023

      Go To Market Strategy and Messaging• Create and execute GTM plan for product updates comprised of target persona, messaging and content creation working cross functionally across product marketing, engineering and sales. • Develop videos and blog content to evangelize the AIOps features reaching over 10,000+ people. • Collaborate with product marketing executives to create and setup demo stories for Gartner analyst consideration using storytelling techniques. • Strategize and deliver monthly webinars on different product features reaching 1000’s of potential customers. • Conduct customer interviews to provide insights and feedback to influence the roadmap. • Lead beta programs for product updates to garner early feedback resulting in improved product quality and customer references. • Present at industry events like Cisco Live to evangelize the many benefits of new releases of the product to 100’s of customers and partners.Product launch• Build content and labs for partner education for key SaaS product launch, and attend training events worldwide. (150 partners trained, 200% increase in adoption of product). Receive multiple awards from CEO’s office. • Build content for digital course to generate awareness of the new product and its benefits reaching 1000’s of prospective leads. Sales Enablement• Create technical decision maker decks and train technical solution architects and customer success teams to scale sales enablement by 500%.• Create and present pitch decks and demos at sales and partner events reaching over 700+ people collaborating with other business units. Show less

    • Senior Technical Marketing Engineer, Technical Marketing - Prime Infrastructure
      • Apr 2015 - Mar 2018

      Go To Market Strategy, Messaging and Positioning• Draft key parts of analyst questionnaire for product consideration in Gartner Magic Quadrant. Create demo storylines resulting in product being in visionary quadrant.• Participate in roadshows to evangelize value proposition of the product to customers and partners across the USA resulting in increased awareness.• Collaborate with content creators to generate walk me guides for complex product features acting as the subject matter expert resulting in increased adoption of the features by 300%. • Manage the product booth, demo product and input customer information into salesforce CRM for sales teams to pursue leads at industry events like Cisco Live and HIMSS. • Create the messaging for multiple product features targeting NetOps persona working cross functionally with product marketing, sales and engineering. • Manage the GTM for multiple products working cross functionally with product marketing, sales and engineering to generate the messaging, run webinars and create content for target persona. Sales Enablement. • Setup and maintain a demo lab consisting of virtual machines and networking devices to enable product demos used by 100’s of people. Show less

    • Technical Marketing Engineer - Prime Network Analysis Module and Security Packet Analyzer
      • Mar 2013 - Mar 2015

      Go to Market Strategy and Competitive analysis• Learn complex product within 1 month to present at Cisco live Europe to 100+ customers and partners. • Manage 6 different physical and virtual form factors of product educating customers on differences to allow them to choose the right product.• Act as de facto product manager for over 6 months conducting customer interviews and providing feedback to engineering team.• Conduct competitive analysis and provide feedback to product and engineering teams resulting in improved UI workflow. Show less

    • Technical Marketing Engineer - Prime Collaboration
      • Apr 2012 - Mar 2013

      Go to Market Strategy and Customer success• Manage key customer engagement for over 2 years for product resulting in $2M product sales and a customer case study. • Support POC’s for multiple big customers across finance, manufacturing, education and technology verticals.• Author deployment guides for the provisioning and assurance features of the product helping customers deploy the product faster resulting in increased customer satisfaction.

Education

  • California State University, Chico
    Masters, Computer Science
  • University of Phoenix
    MBA, Global Management
  • Loyola School, Trivandrum
    10
  • Product Marketing Alliance
    2023 - 2023

Community

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