Preksha Gupta

Research Analyst at M-Brain Group
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Contact Information
us****@****om
(386) 825-5501
Location
CA
Languages
  • English Full professional proficiency
  • Hindi Native or bilingual proficiency
  • German Elementary proficiency

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Credentials

  • Analyze Data to Answer Questions
    Google
    Jan, 2022
    - Oct, 2024
  • Process Data from Dirty to Clean
    Google
    Jan, 2022
    - Oct, 2024
  • Ask Questions to Make Data-Driven Decisions
    Google
    Aug, 2021
    - Oct, 2024
  • Excel Skills for Business Specialization
    Macquarie University
    Jul, 2021
    - Oct, 2024
  • Foundations: Data, Data, Everywhere
    Google
    Jul, 2021
    - Oct, 2024
  • Prepare Data for Exploration
    Google

Experience

    • Finland
    • IT Services and IT Consulting
    • 100 - 200 Employee
    • Research Analyst
      • Jan 2023 - Present

    • Market Research
    • 1 - 100 Employee
    • Research Associate
      • Apr 2022 - Aug 2022

      * As a research associate, I conducted extensive secondary research covering market analysis and trends in the fintech and e-commerce domain. * Analysed industry verticals to determine the market segmentation and market size. * Generated market estimation (ME) sheets for various Fintech and Ecommerce domain markets. * Wrote informative and engaging articles to help the brand showcase their reports. * Analysed the data gathered by secondary research to discover valuable insights. * Created charts and graphs to present to the leadership team.

    • United States
    • Market Research
    • 200 - 300 Employee
    • Research Analyst
      • Jan 2022 - Mar 2022

      * Analysed key markets in different domains and end user industries, competitive and customer trends, and evaluated the impact on various market segments through secondary research. *Created reports that clearly highlight the actionable insights combined with business implications/strategic & tactical options. * Worked on market estimations, sizing, forecasting ME generation, report preparation and helping the product owner with updating the latest reports on the website. * Monitoring quality of reports, both qualitatively and quantitatively.

    • India
    • Advertising Services
    • 1 - 100 Employee
    • Research Consultant
      • Jan 2020 - Jan 2022

      *Providing consultative guidance on data management *Collecting data from various sources. *Performing cleansing, processing, and validation on the data subject to analyse, in order to ensure its quality. *Design and manage data in excel sheets to ensure smooth business operations. *Researching and making recommendations about training, equipment, and technology to improve data use. *Clearly communicating the findings from the analysis to turn information into something actionable through reports, dashboards, and/or presentations.

  • Enlash
    • India
    • Founder
      • Dec 2019 - Mar 2021

      * Outlined the entire concept and managed the sourcing of all raw materials * Created marketing and social media content for the promotion of the brand * Analyzed the market to identify the audience for the product * Built and managed the website and SEO * Managed the sales and shipping of the products * Outlined the entire concept and managed the sourcing of all raw materials * Created marketing and social media content for the promotion of the brand * Analyzed the market to identify the audience for the product * Built and managed the website and SEO * Managed the sales and shipping of the products

    • Cosmetics
    • 1 - 100 Employee
    • Retail Sales Representative
      • May 2016 - Nov 2017

      *Driving sales through engagement of customers, suggestive selling, and sharing product knowledge. *Serving customers by helping them select products. *Assisting with inventory, including receiving and stocking merchandise. *Documenting sales by creating or updating customer profile records. *Processing payments by totaling purchases, processing checks, cash, and store or other credit and debit cards. *Driving sales through engagement of customers, suggestive selling, and sharing product knowledge. *Serving customers by helping them select products. *Assisting with inventory, including receiving and stocking merchandise. *Documenting sales by creating or updating customer profile records. *Processing payments by totaling purchases, processing checks, cash, and store or other credit and debit cards.

    • India
    • Technology, Information and Internet
    • 700 & Above Employee
    • Customer Relations Executive
      • Jun 2015 - Sep 2015

      *Resolving customer complaints quickly and efficiently. *Meeting with managers in the organization to plan strategically. *Understanding key customer individual needs and addressing them. *Keeping customers updated on the latest products in order to increase sales. *Resolving customer complaints quickly and efficiently. *Meeting with managers in the organization to plan strategically. *Understanding key customer individual needs and addressing them. *Keeping customers updated on the latest products in order to increase sales.

Education

  • Guru Gobind Singh Indraprastha University
    Bachelor of Business Administration (B.B.A.), Business Administration and Management, General
    2012 - 2015

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