Co-Founder and Chief Revenue Officer (CRO)

• Dec 2022 - Present

Vice President, Head of Revenue | Founding Team Member

• Apr 2022 - Dec 2022

Vice President | Founding Team Member

• Jan 2021 - Mar 2022

At ConsCent, we are building a unified solution that helps digital content platforms to generate and scale user revenue by deeply understanding user behavior, driving personalized engagement, content recommendations, user retention, and transactions by offering pay-walling solutions starting with micropayments journey to subscriptions, with a unique content gating strategy and analytics.

Angel Investor | Advisor

• Dec 2020 - Present

Country Ambassador- Community Impact Challenge

• Aug 2020 - Present

-Part of Engagement Management Team and Country Ambassador for South Africa, Turkey, Russia, Sweden, Egypt, Nigeria, and Lebanon - Working with CIC to build Social Media Channels and Content Startegy to create awareness and drive reach & engagement globally. - Engaging with INSEAD communities and Business Leaders across different countries and working together to create sustainable solutions for a better world. -Part of Engagement Management Team and Country Ambassador for South Africa, Turkey, Russia, Sweden, Egypt, Nigeria, and Lebanon - Working with CIC to build Social Media Channels and Content Startegy to create awareness and drive reach & engagement globally. - Engaging with INSEAD communities and Business Leaders across different countries and working together to create sustainable solutions for a better world.

Growth Strategy, and Business Partnerships-Consultant

• Aug 2020 - Dec 2020

Regional Head-LCS- North, ZEE5

• Nov 2018 - Jul 2020

-Responsible for scaling up the business revenue for the region. Managing and consulting brands in CPG, Auto, and Tech categories to meet their business objectives by using right strategy and planning tools. Helping brands to build the right narrative in OTT space by extending insights based solutions- Data, Tech and Content and leading and driving team towards meeting the business goals. -Driving and executing strategies with internal Data, CLM, Product and Marketing teams for the platform as well as the clients to drive effective marketing solutions. Show less

Regional Head- Zee Social & Publishing-North & East

• Oct 2017 - Nov 2018

Responsible for establishing ZEE Digital- Social Media Managment and Publication business in North & East region and driving revenue growth in the region. Leading and guiding the team towards the business goal and nurturing them to manage larger business goals. On boarded new clients in the new established business within two months and scaled up the revenue by 3x. Managing P&L for the region. Working alongside with internal department to drive synergies in business growth strategy. Responsible for establishing ZEE Digital- Social Media Managment and Publication business in North & East region and driving revenue growth in the region. Leading and guiding the team towards the business goal and nurturing them to manage larger business goals. On boarded new clients in the new established business within two months and scaled up the revenue by 3x. Managing P&L for the region. Working alongside with internal department to drive synergies in business growth strategy.

Regional Head- North(Video/Social Media)

• Apr 2017 - Oct 2017

Monetisation of social media and brand solutions of Culture Machine’s Brands by providing end to end solution and seeding of content across all digital platforms.Consulting brands on native content along with automated/programmatic social videos and Display. Steered revenue growth by 2x in the region. Evangelized the market on the new product offerings and interacted with C suite,Sr Management at client end and agency to drive regular engagement. Created and trained the team in the assigned region. Show less

Senior Manager- Native,Social and Digital Video Content

• May 2015 - Apr 2017

Managed 70% of the market revenue growth for North & east region. Provide social media content solutions to clients on Culture Machine brands like Being Indian/Blush/PutChutney, which is backed by AI & ML tool-Intelligence Machine. Suggesting brands the right platform to drive engagement and reach through our social assets. On boarded the largest F&B client for first ever IP established by Culture Machine.

Manager- Product Marketing, North and East

• May 2014 - May 2015

Associate Account Manager

• Apr 2013 - May 2014

HBO & WB

Sr Executive, Warner Bros.

• Jun 2011 - Apr 2013

Ad Sales

• Dec 2009 - Jun 2011

Territory Manager

• 2008 - 2009

Business Development Manager

• Oct 2007 - Apr 2008