preethi kancharla
Ecommerce - digital marketing at Chicnutrix- Claim this Profile
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Bio
Madhavi Tadepalli
I have worked with Preethi for about 1 year and definitely she is a one of the best manager i have worked with, had a lots of conversations shared and learnt a lot of knowledge from her.
Venkatarao A.
Preethi is one of the talented leaders I worked with in Netelixir. Preethi is very hardworking and extremely talented individual. In the ever-changing e-commerce and digital marketing landscape, Preethi stands out as a strategic leader. She is meticulous and demonstrates complex data in a simple way. She has distinctive ability in forming which KPI's & metrics to use to determine the profitability in Google & Bing ads using her top notch PPC Knowledge. I highly recommend Preethi!
Sri Lakshmi Lalitha Nagavarapu
Preethi is a friendly communicator who has maintained a perfect relationship with everyone in the company and is always ready to offer assistance to colleagues who are having difficulty with their duties. She is one of the best mentor that i have worked with.
Madhavi Tadepalli
I have worked with Preethi for about 1 year and definitely she is a one of the best manager i have worked with, had a lots of conversations shared and learnt a lot of knowledge from her.
Venkatarao A.
Preethi is one of the talented leaders I worked with in Netelixir. Preethi is very hardworking and extremely talented individual. In the ever-changing e-commerce and digital marketing landscape, Preethi stands out as a strategic leader. She is meticulous and demonstrates complex data in a simple way. She has distinctive ability in forming which KPI's & metrics to use to determine the profitability in Google & Bing ads using her top notch PPC Knowledge. I highly recommend Preethi!
Sri Lakshmi Lalitha Nagavarapu
Preethi is a friendly communicator who has maintained a perfect relationship with everyone in the company and is always ready to offer assistance to colleagues who are having difficulty with their duties. She is one of the best mentor that i have worked with.
Madhavi Tadepalli
I have worked with Preethi for about 1 year and definitely she is a one of the best manager i have worked with, had a lots of conversations shared and learnt a lot of knowledge from her.
Venkatarao A.
Preethi is one of the talented leaders I worked with in Netelixir. Preethi is very hardworking and extremely talented individual. In the ever-changing e-commerce and digital marketing landscape, Preethi stands out as a strategic leader. She is meticulous and demonstrates complex data in a simple way. She has distinctive ability in forming which KPI's & metrics to use to determine the profitability in Google & Bing ads using her top notch PPC Knowledge. I highly recommend Preethi!
Sri Lakshmi Lalitha Nagavarapu
Preethi is a friendly communicator who has maintained a perfect relationship with everyone in the company and is always ready to offer assistance to colleagues who are having difficulty with their duties. She is one of the best mentor that i have worked with.
Madhavi Tadepalli
I have worked with Preethi for about 1 year and definitely she is a one of the best manager i have worked with, had a lots of conversations shared and learnt a lot of knowledge from her.
Venkatarao A.
Preethi is one of the talented leaders I worked with in Netelixir. Preethi is very hardworking and extremely talented individual. In the ever-changing e-commerce and digital marketing landscape, Preethi stands out as a strategic leader. She is meticulous and demonstrates complex data in a simple way. She has distinctive ability in forming which KPI's & metrics to use to determine the profitability in Google & Bing ads using her top notch PPC Knowledge. I highly recommend Preethi!
Sri Lakshmi Lalitha Nagavarapu
Preethi is a friendly communicator who has maintained a perfect relationship with everyone in the company and is always ready to offer assistance to colleagues who are having difficulty with their duties. She is one of the best mentor that i have worked with.
Credentials
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Amazon Marketing
Amazon Web Services (AWS)Mar, 2019- Nov, 2024 -
Google Ads Search Certification
GoogleAug, 2022- Nov, 2024 -
Shopping ads Certification
GoogleAug, 2022- Nov, 2024 -
Google Adwords
Google Analytics
Experience
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Chicnutrix
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India
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Wellness and Fitness Services
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1 - 100 Employee
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Ecommerce - digital marketing
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Jan 2022 - Present
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NetElixir
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United States
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Advertising Services
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100 - 200 Employee
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Paid Search Planner
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Jan 2020 - Jan 2022
• Understand clients' business, industry, trends, and implement best possible strategies to meet and exceed performance targets.• Design Digital Media Plans for Digital Marketing Channels to achieve Clients' goals & objectives.• Optimize accounts Performance based on the target KPIs (ROI, ROAS).• Implementing new strategies and tactics to improve accounts revenue.• Send Performance reports to clients on weekly and monthly basis.• Undergo Periodic Review of accounts performance with the clients over the Call.• Coordinate any necessary data / reports from the SEM Helpdesk to empower the decision making for Client’s e commerce needs.• Research, Analyze and Implement best practices in the industry.• Up-sell and Cross-sell products and services based on clients’ requirements, and overall accounts' growth.• Work in collaboration with internal research team to identify latest industry trends/hacks and use them for clients' business growth• Support Pre-Sales team by Auditing SEM/Social Media Accounts' for prospective clients.• Business Development.• Lead a team of associates to ensure smooth flow of operations.• Prepare KRAs for the team and rate them according to their performance.• Identify Training needs for self and/or for the team.• Deliver Knowledge Transfer sessions for new joiners and/or existing team members to help them with Account Management Process. Show less
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Sr.Analyst
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Jun 2017 - Jan 2020
• Understand clients' business, industry, trends, and implement best possible strategies to meet and exceed performance targets.• Design Digital Media Plans for Digital Marketing Channels to achieve Clients' goals & objectives.• Optimize accounts Performance based on the target KPIs.• Implementing new strategies and tactics to improve accounts revenue.• Send Performance reports to clients on weekly and monthly basis.• Undergo Periodic Review of accounts performance with the clients over the Call.• Coordinate any necessary data / reports from the SEM Helpdesk to empower the decision making for Client’s e commerce needs.• Research, Analyze and Implement best practices in the industry.• Up-sell and Cross-sell products and services based on clients’ requirements, and overall accounts' growth.• Work in collaboration with internal research team to identify latest industry trends/hacks and use them for clients' business growth• Support Pre-Sales team by Auditing SEM/Social Media Accounts' for prospective clients.• Business Development.• Lead a team of associates to ensure smooth flow of operations.• Prepare KRAs for the team and rate them according to their performance.• Identify Training needs for self and/or for the team.• Deliver Knowledge Transfer sessions for new joiners and/or existing team members to help them with Account Management Process. Show less
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NetElixir
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United States
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Advertising Services
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100 - 200 Employee
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Search Marketing Analyst
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Jun 2014 - Dec 2016
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Genpact
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United States
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Business Consulting and Services
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700 & Above Employee
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Process Developer
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Jan 2013 - Jun 2014
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Process Associate
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Feb 2012 - Jun 2013
Create campaigns to advertise in Google. Helps customer in getting relevant traffic to their websites through AdWords
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PPC Expert
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Jan 2010 - Jan 2012
Create campaigns to advertise in Google. Helps customer in getting relevant traffic to their websites through AdWords Create campaigns to advertise in Google. Helps customer in getting relevant traffic to their websites through AdWords
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Education
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Pragathi Degree College For Women
Bachelor of Commerce (B.Com.) -
spring's high school