Experience

Aga Khan Health Services, Tanzania

• Tanzania
• Hospitals and Health Care
• 100 - 200 Employee

• Creative Head & PR Coordinator

  • Mar 2019 - Present

  The Aga Khan Health Service, Tanzania (AKHS,T) is one of the longest serving not-for-profit private health care institutions in Tanzania. Today, with over 25+ Outreach health facilities across Tanzania, the AKHS,T offers quality health care through its world-class facilities, cutting edge technology and human resources. What I do • Build conversion-focused marketing collateral for email, social media, and websites • Interpret creative briefs and design requests from the BD team • Maintain consistency and quality of design between channels • Make graphic design art for services available at the hospital to push sales/numbers for inpatients & outpatients • In the electronic arena, create banners for web pages, city digital screens or graphics for television broadcasts • Completes projects by coordinating with outside agencies, art services, printers, etc. • Coordinate media’s (Radio’s, Tvs, Blogs & Print Media) on different events by our institution • Instititution visibility in community based acts (Screening camps, Health Talks, Events) • Defining the company’s public relations goals by developing and implementing strategies to maintain the company’s public image • Cultivating strong relationships with media outlets and journalists to ensure efficient communication and maximum coverage • Scheduling press conferences and public events, and coordinating interview requests • Working with the marketing team to plan and implement campaigns aimed at increasing brand awareness both online and offline • Analyzing the outcome of public relations campaigns and reporting the findings to management • Maintaining an up-to-date press list of journalists, influencers, and other members of the media Show less



Selcom Tanzania

• Tanzania
• Financial Services
• 1 - 100 Employee

• Marketing Communications Officer

  • Jan 2018 - Feb 2019

  Selcom is a cross-segment financial and payment services provider operating in Tanzania, Kenya, Uganda, providing with a full range of electronic payment products and services focusing on digital, card and cardless processing services. Duties breakdown • Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns • Design, build and maintain social media presence • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) • Preparing press releases and events management • Brainstorm with marketing team on new and creative growth strategies • Collaborate with internal teams to create landing pages and optimize user experience (revamped the website: www.selcom.net) • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate • Creation of bulk SMS for different services and disburse them • Creation of Tills for merchants who accepts Masterpass payment gateway • Training to the sales team on different ways to push our products (Selcom Pay/Masterpass, Selcom Card App, BULK SMS, API’S, Selcom Huduma (Vendors), Selcom Banking, Qwikrewards) and many others. • Looking for payment solution tenders from different corporates & government institutions and push the agreements • Print and Digital Media visibility for different events / product launch • Gathering & assessing market data for customer experiences with our products and recommend ways to improve our products for better customer experience Show less