Pratiksha Das

Search Engine Optimization Executive at Velocity Consultancy
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Contact Information
us****@****om
(386) 825-5501
Location
Chandigarh, IN
Languages
  • English Full professional proficiency
  • Hindi Full professional proficiency
  • Bengali Full professional proficiency

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Credentials

  • Master of Business Administration - Marketing Management
    NMIMS Global
    Oct, 2023
    - Nov, 2024
  • Digital Skills: Digital Marketing
    Accenture
    Aug, 2022
    - Nov, 2024
  • Best of Website Traffic 2022: SEO, Facebook Ads, and Google ads
    Udemy
    Jul, 2022
    - Nov, 2024
  • Google Analytics for Power Users
    Google
    Aug, 2022
    - Nov, 2024
  • Advanced Content Marketing
    Semrush
    Nov, 2022
    - Nov, 2024
  • Semrush SEO Crash Course
    Semrush
    Feb, 2023
    - Nov, 2024
  • Digital Marketing
    HubSpot Academy
    Jan, 2023
    - Nov, 2024

Experience

    • India
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Search Engine Optimization Executive
      • Sep 2022 - Nov 2023

      ● Conducting on-site and off-site analysis of web SEO competition. Technical SEO, keyword analysis, competitor analysis, GAP analysis, Meta tags, titles, submissions, traffic analysis, rank optimization, etc. ● Good communication skills with clients, teams, and management on strategy/project development, timelines, and results. ● Using google analytics, and google search console to conduct performance reports regularly. ● Knowledge of product listing in Shopify, and basic… Show more ● Conducting on-site and off-site analysis of web SEO competition. Technical SEO, keyword analysis, competitor analysis, GAP analysis, Meta tags, titles, submissions, traffic analysis, rank optimization, etc. ● Good communication skills with clients, teams, and management on strategy/project development, timelines, and results. ● Using google analytics, and google search console to conduct performance reports regularly. ● Knowledge of product listing in Shopify, and basic website building/element fixing with Elementor plugin in Wordpress. ● Creating high-quality SEO backlinks, analyzing competitor backlink profiles, Guest blogging, and content creation along with creating web stories to gain higher traffic and better ranking. ● Led keyword research, and optimization of content. Communication management on strategy/project development, timelines, and results. ● Thorough understanding and hand on of SEO tools ( Semrush, and Ahref ) and Schema markup. ● Knowledge of GMB/GBP ( Google My Business ) optimization, and Press release. Show less ● Conducting on-site and off-site analysis of web SEO competition. Technical SEO, keyword analysis, competitor analysis, GAP analysis, Meta tags, titles, submissions, traffic analysis, rank optimization, etc. ● Good communication skills with clients, teams, and management on strategy/project development, timelines, and results. ● Using google analytics, and google search console to conduct performance reports regularly. ● Knowledge of product listing in Shopify, and basic… Show more ● Conducting on-site and off-site analysis of web SEO competition. Technical SEO, keyword analysis, competitor analysis, GAP analysis, Meta tags, titles, submissions, traffic analysis, rank optimization, etc. ● Good communication skills with clients, teams, and management on strategy/project development, timelines, and results. ● Using google analytics, and google search console to conduct performance reports regularly. ● Knowledge of product listing in Shopify, and basic website building/element fixing with Elementor plugin in Wordpress. ● Creating high-quality SEO backlinks, analyzing competitor backlink profiles, Guest blogging, and content creation along with creating web stories to gain higher traffic and better ranking. ● Led keyword research, and optimization of content. Communication management on strategy/project development, timelines, and results. ● Thorough understanding and hand on of SEO tools ( Semrush, and Ahref ) and Schema markup. ● Knowledge of GMB/GBP ( Google My Business ) optimization, and Press release. Show less

    • India
    • IT Services and IT Consulting
    • 200 - 300 Employee
    • Search Engine Optimization Executive
      • Apr 2022 - Sep 2022

      ●Worked thoroughly on in-house projects of Blockchain, NFT Marketplace, web3 development etc. ●Posting Guest Post of high authority and making quality backlinks. ●Handling social media and reporting. ●Worked thoroughly on in-house projects of Blockchain, NFT Marketplace, web3 development etc. ●Posting Guest Post of high authority and making quality backlinks. ●Handling social media and reporting.

    • India
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Search Engine Optimization Executive
      • May 2021 - Apr 2022

      ● Created dynamic SEO strategies to exceed market competitors and meet client needs. ● Researched and monitored social media along with email-marketing campaign results. ● Conducted trials and tests of marketing channels such as social media, Email Marketing, and wrote fresh content for the website and social media. ● Provided detailed reporting and analyses on client website demographics and statistics using Google Analytics. ● Utilized search engine optimization… Show more ● Created dynamic SEO strategies to exceed market competitors and meet client needs. ● Researched and monitored social media along with email-marketing campaign results. ● Conducted trials and tests of marketing channels such as social media, Email Marketing, and wrote fresh content for the website and social media. ● Provided detailed reporting and analyses on client website demographics and statistics using Google Analytics. ● Utilized search engine optimization and emphasized the importance of link building. ●Analyzed and audited clients' websites to address performance issues. Show less ● Created dynamic SEO strategies to exceed market competitors and meet client needs. ● Researched and monitored social media along with email-marketing campaign results. ● Conducted trials and tests of marketing channels such as social media, Email Marketing, and wrote fresh content for the website and social media. ● Provided detailed reporting and analyses on client website demographics and statistics using Google Analytics. ● Utilized search engine optimization… Show more ● Created dynamic SEO strategies to exceed market competitors and meet client needs. ● Researched and monitored social media along with email-marketing campaign results. ● Conducted trials and tests of marketing channels such as social media, Email Marketing, and wrote fresh content for the website and social media. ● Provided detailed reporting and analyses on client website demographics and statistics using Google Analytics. ● Utilized search engine optimization and emphasized the importance of link building. ●Analyzed and audited clients' websites to address performance issues. Show less

    • India
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Digital Marketing Intern
      • Feb 2021 - May 2021

      ● Worked on SEO And Social Media projects ● Post and caption fabrication for the projects ● Writing content for the company’s blog or website. ● Managing the company’s social media ● Worked on SEO And Social Media projects ● Post and caption fabrication for the projects ● Writing content for the company’s blog or website. ● Managing the company’s social media

Education

  • SVKM's Narsee Monjee Institute of Management Studies (NMIMS)
    Master of Business Administration - MBA, Marketing
    2021 - 2023
  • CHANDIGARH UNIVERSITY
    Bsc. Travel & Tourism Management, Aviation/Airway Management and Operations
    2018 - 2021
  • Kendriya vidyalaya
    2005 - 2018

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