Head Of Marketing

• Jul 2019 - Present

Digital Marketing Manager

• Apr 2017 - Jul 2019

Online Marketing Specialist

• Jun 2016 - Apr 2017

• Build and actively managed the PPC campaigns for 3 significant clients in Air Conditioning, Disability Access Solutions and Insurance Industry. Increased conversion for Airconditioning brand by 166%, Disability Access brand by 127%, Insurance brand by 68%. • Was responsible to analyse, implement SEO strategies. Experienced in performing keyword and competitor research, on-page/off-page optimization and content planning. • Provided end to end support to the agency clients on different projects related to brand launch, website design and build, technical SEO, dealing with google penalties etc.• Successfully launched product campaigns on YouTube, Taboola and Adroll.

Digital Marketing Manager

• Apr 2014 - Feb 2016

• Developed strong relationship with agency clients, in addition to supporting new business, by demonstrating the value, benefits and capabilities of Mediacle for all digital marketing services.• Successfully built and managed a core team of 6 marketers to work on different Web design & development, SME, Social Media and affiliate projects • Was responsible for creating and optimizing SEO content, performing keyword research, implementing Google ranking techniques to deliver results as promised.• Collaborated regularly the with internal team of affiliate managers & our network of affiliates to improve ROI. • Implemented new strategies by constantly studying the UX/UI and web data to improve the conversion rate and a better ROI to the clients.

Digital Marketing Intern

• Oct 2013 - Dec 2013

• Designed and Managed Google shopping campaign for over 2200 products.• Analysed, identified and implemented various successful bidding strategies for each category of products according to the market requirements in Google adwords.• Prepared and presented a weekly report to the Marketing Manager and proposed future strategies and current changes required based on the analyses performed in Google analytics.• Analysed different keywords for the improvement of the website and also assisted in various SEO, PPC and social network projects.• Assisted and designed the overall development and marketing of the website and was also involved in creating promotional schemes on different platforms. • Analysed, created and successfully managed different listings for more than 2200 products with different customer targets for different market sectors on EBay.

Social Media Strategist Intern

• Jun 2013 - Aug 2013

• Created Facebook Page for the company.• Identified content and created a structured social media strategy for targeting the right audience for both Facebook as well as Twitter page. • Also suggested future business plan and redesign ideas for the current company website. • Created Facebook Page for the company.• Identified content and created a structured social media strategy for targeting the right audience for both Facebook as well as Twitter page. • Also suggested future business plan and redesign ideas for the current company website.

Sales Manager (Part time)

• Oct 2010 - Aug 2012

• Consumer insight knowledge gained when I worked as a sales adviser for home appliances at Satoskar electronics and have developed strong knowledge about consumer demands and behaviour.• Experience in Customer service and problem solving skills improved by preparing orders, advising customers on products and dealing with complaints.• Learned and maintained service quality by ensuring that at all times assigned sections contained in date stock. • Consumer insight knowledge gained when I worked as a sales adviser for home appliances at Satoskar electronics and have developed strong knowledge about consumer demands and behaviour.• Experience in Customer service and problem solving skills improved by preparing orders, advising customers on products and dealing with complaints.• Learned and maintained service quality by ensuring that at all times assigned sections contained in date stock.

Business Development Executive

• Jul 2010 - Aug 2012

• Managed and organised outdoor advertising campaigns, including identifying and serving key poster locations & mobile media.• Negotiated cost and credits, leading a team of 5 to achieve maximum available visibility.• Handling clients advertising campaign and ensuring that the service is delivered on time and with highest quality. • Managed and organised outdoor advertising campaigns, including identifying and serving key poster locations & mobile media.• Negotiated cost and credits, leading a team of 5 to achieve maximum available visibility.• Handling clients advertising campaign and ensuring that the service is delivered on time and with highest quality.