Prasanth Annaduai
Zonal marketing manager at Mahindra & Mahindra Limited., Farm Equipment Sector, Mumbai.- Claim this Profile
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Bio
Experience
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Mahindra & Mahindra Limited., Farm Equipment Sector, Mumbai.
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India
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Appliances, Electrical, and Electronics Manufacturing
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1 - 100 Employee
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Zonal marketing manager
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Jun 2022 - Present
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TAFE - Tractors and Farm Equipment Limited
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India
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Motor Vehicle Manufacturing
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700 & Above Employee
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Assistant Manager - Product Marketing
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Jun 2017 - May 2022
• Responsible for handling higher horse power tractors, with an objective to gain MS through additional volumes from new products/product extensions while retaining volumes from existing products • New product introduction: Analyse gaps/opportunities in the market & launch products to meet the market requirements. • To promote & handhold the newly launched product thr different promotional campaigns till the product gets its own traction. • Creating content & managing promotional campaigns for the focus models. • Get continuous feedback from the customers to improve the new and existing product & its features.
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Cognizant
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United States
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IT Services and IT Consulting
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700 & Above Employee
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Programmer Analyst
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May 2013 - May 2015
Programmer Analyst in Cognizant: • Worked on VISA software up gradation for Lloyds Banking Group. • Handling defects and mitigating risk for software projects. Programmer Analyst in Cognizant: • Worked on VISA software up gradation for Lloyds Banking Group. • Handling defects and mitigating risk for software projects.
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Scintillating Engg CNC India Pvt Ltd
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Hosur Area, India
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Quality Engineer
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Dec 2012 - Mar 2013
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Education
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Bharathidasan Institute of Management Tiruchirapalli
Master of Business Administration (M.B.A.), Marketing -
Kumaraguru college of Technology
Engineer’s Degree, Mechanical Engineering