Experience

TiLa

• Saudi Arabia
• Retail
• 1 - 100 Employee

• DBA Lead

  • Jul 2017 - Present



CASHU

• Virgin Islands, British
• Financial Services
• 1 - 100 Employee

• BI & DBA Manager

  • Nov 2014 - Jun 2017

  • Worked on building Analytics platform to collect data from internal systems and external sources for “Data mining & Process mining”, develop and create BI reports using Fusion charts and Qlik Sense reporting platform. Qlik sense made the analytical results available to business users to provide predictive , current, historical views of the data • Extensively worked on data analysis and worked closely with Data Sciences team to build reports using Qlik Sense, Alterian studio, Microsoft Power Query and Fusion Charts, PHP. • Worked on data modeling, designed database for the CASHU revamp system. • Worked on building the internal tool: URL, Campaign and Coupon Builder for the CASHU Marketing team. • Worked on building the CASHU website internal tracking tool "Doppler" using Google Analytics/Piwik to track the CASHU users traffic. Show less



Aditya Birla Minacs world Wide Ltd

• United Kingdom
• Outsourcing and Offshoring Consulting
• 100 - 200 Employee

• Technical Lead

  • Mar 2009 - Oct 2014

  • Experienced in working closely with business partners and translate complex business reporting requirements to BI architecture, design specifications and code using Oracle Business Intelligence Applications: ODI, ETL Diagnostics, data warehouse. • Continuous end-client interaction for improving business excellence. • Worked as Subject Matter Expert on Loyalty Programs to design and develop intensive data churning models, campaign fulfillment, lead management, customer segmentation, data-warehouse , analytics and reporting for the Honda Acura Canada (HCA) Service Reminder Program. • Worked on enhancement to implementation of declined communications in the Service Reminder Template (SRT) System. • As part of Honda and Acura Loyalty Program, worked on Maintenance Minders responses to track the differences between enrolled dealers and non-enrolled dealers to identify ROI for each of the campaign. • Been in Onsite (Farming ton Hills,Michigan,US) for the smooth migration of existing application to Aurora Product suite. • Involved in the introducing new campaigns in the Honda/Acura Loyalty Program. • Extensively worked in Honda Customer Appreciation Day (HCAD) campaign and automated all the activities including the campaign reports to notify ROI to the management using Sybase and LogiXML from Oracle. • Worked in Lyris e-mail system to design, automate, and optimize data-driven interactive marketing campaigns that facilitate customer engagement, increase conversions, and deliver measurable business value. Show less



Mphasis

• India
• IT Services and IT Consulting
• 700 & Above Employee

• Associate Technical Architect

  • Mar 2005 - Mar 2009

  Client: Xerox • Extensively worked in reporting platform using Oracle, MS-SQL Server for various modules Marketing Customer Knowledge Base, Sales Force Automation, SMP. • Gathering client requirements and communicate to the offshore team on regular basis. • Improve client satisfaction and ensure all project deliverable's are met. • Provide functional and technical expertise to team. • Been in Onsite (Rochester, New York, US) at Client (XEROX) location for smooth transition of the project. Show less



Standard Chartered Bank

• United Kingdom
• Banking
• 700 & Above Employee

• Technical Lead

  • Aug 2003 - Mar 2005

  • Involved in critical development phase of project: Client Account Services. • Worked on completing the enhancement of existing business logic to suit the new requirements and to roll-out in additional 4 countries in addition to Singapore, Malaysia & Hong Kong. • Worked extensively on reporting platform, developed complex reports using Oracle Reporting. • Worked on migrating Oracle 6i reports to Oracle 10g reporting builder. • Involved in critical development phase of project: Client Account Services. • Worked on completing the enhancement of existing business logic to suit the new requirements and to roll-out in additional 4 countries in addition to Singapore, Malaysia & Hong Kong. • Worked extensively on reporting platform, developed complex reports using Oracle Reporting. • Worked on migrating Oracle 6i reports to Oracle 10g reporting builder.