Marketing Specialist

• May 2023 - Present

Marketing Manager

• May 2022 - Apr 2023

Developed GTM strategies for the Beta launch of the Comearth Metaverse Automated Email DRIPs and drafted Product features email content Partnered with Influencers and PR agencies for marketing communication Amplified followers and engagement rate on Social Media Platforms Collaborated with Clients to execute their NFT/Metaverse launch strategy Led the content writing team to produce top-notch educational SEO content Instituted and executed internal processes for seamless… Show more Developed GTM strategies for the Beta launch of the Comearth Metaverse Automated Email DRIPs and drafted Product features email content Partnered with Influencers and PR agencies for marketing communication Amplified followers and engagement rate on Social Media Platforms Collaborated with Clients to execute their NFT/Metaverse launch strategy Led the content writing team to produce top-notch educational SEO content Instituted and executed internal processes for seamless execution of tasks Show less Developed GTM strategies for the Beta launch of the Comearth Metaverse Automated Email DRIPs and drafted Product features email content Partnered with Influencers and PR agencies for marketing communication Amplified followers and engagement rate on Social Media Platforms Collaborated with Clients to execute their NFT/Metaverse launch strategy Led the content writing team to produce top-notch educational SEO content Instituted and executed internal processes for seamless… Show more Developed GTM strategies for the Beta launch of the Comearth Metaverse Automated Email DRIPs and drafted Product features email content Partnered with Influencers and PR agencies for marketing communication Amplified followers and engagement rate on Social Media Platforms Collaborated with Clients to execute their NFT/Metaverse launch strategy Led the content writing team to produce top-notch educational SEO content Instituted and executed internal processes for seamless execution of tasks Show less

Sales and Marketing

• Jan 2022 - May 2022

Crypto Research and Content Analyst

• Nov 2021 - Mar 2022

Currently working on Munch. A Newsletter providing crispy fat-free weekly updates from the world of Crypto. Check it out: https://munch.moving.so/ Currently working on Munch. A Newsletter providing crispy fat-free weekly updates from the world of Crypto. Check it out: https://munch.moving.so/

Account Manager

• May 2019 - Dec 2019

Managed high-value client accounts, and ensured month-on-month growth in routing digital transactions Pitched CMS and fintech products to corporates, and onboarded PSUs and MSMEs and ensured long term revenues Analyzed RFPs,/REQs and drafted proposals for participation in bidding to secure FDs from Govt enterprises Assisted the retail banking team to create 1000+ Fastag accounts for national transporters within 2 weeks TAT Supported the leadership team to optimize the operations and… Show more Managed high-value client accounts, and ensured month-on-month growth in routing digital transactions Pitched CMS and fintech products to corporates, and onboarded PSUs and MSMEs and ensured long term revenues Analyzed RFPs,/REQs and drafted proposals for participation in bidding to secure FDs from Govt enterprises Assisted the retail banking team to create 1000+ Fastag accounts for national transporters within 2 weeks TAT Supported the leadership team to optimize the operations and improved branch profitability. Show less Managed high-value client accounts, and ensured month-on-month growth in routing digital transactions Pitched CMS and fintech products to corporates, and onboarded PSUs and MSMEs and ensured long term revenues Analyzed RFPs,/REQs and drafted proposals for participation in bidding to secure FDs from Govt enterprises Assisted the retail banking team to create 1000+ Fastag accounts for national transporters within 2 weeks TAT Supported the leadership team to optimize the operations and… Show more Managed high-value client accounts, and ensured month-on-month growth in routing digital transactions Pitched CMS and fintech products to corporates, and onboarded PSUs and MSMEs and ensured long term revenues Analyzed RFPs,/REQs and drafted proposals for participation in bidding to secure FDs from Govt enterprises Assisted the retail banking team to create 1000+ Fastag accounts for national transporters within 2 weeks TAT Supported the leadership team to optimize the operations and improved branch profitability. Show less

Management Intern

• May 2018 - Jun 2018

Researched, and implemented a digital proof-of-delivery (ePOD) feature for an outbound logistics system Analysed ERP data, and interviewed multiple stakeholders to identify bottlenecks for product development Organised a training program for 100+ drivers, and planned the launch with a demo for all the drivers Improved ePOD impressions by 20% in Odisha, and managed 70% adoption of the ePOD feature Researched, and implemented a digital proof-of-delivery (ePOD) feature for an outbound logistics system Analysed ERP data, and interviewed multiple stakeholders to identify bottlenecks for product development Organised a training program for 100+ drivers, and planned the launch with a demo for all the drivers Improved ePOD impressions by 20% in Odisha, and managed 70% adoption of the ePOD feature

IT Support Analyst

• Aug 2016 - Jun 2017

Coordinated with a team of 24 members to provide internal IT support with 95% SLA Acted as an escalation point for 11 pilot projects on Citrix Desktop, RBWM tools, and Network printers Served as the voice of internal stakeholders and provided feedback on product improvements, and bugs Assisted the quality team in restructuring internal processes to improve delivery efficiency by 10% Coordinated with a team of 24 members to provide internal IT support with 95% SLA Acted as an escalation point for 11 pilot projects on Citrix Desktop, RBWM tools, and Network printers Served as the voice of internal stakeholders and provided feedback on product improvements, and bugs Assisted the quality team in restructuring internal processes to improve delivery efficiency by 10%

Customer Advisor

• Aug 2014 - Apr 2015

Managed a team of 17 members to drive problem resolutions, and ensured 90% C-SAT score Recorded 92% first-call resolution in handing issues of premium post-paid telecom customers Collaborated with 3 teams to ensure hassle-free customer onboarding, and capped the churn rate below 7% Pitched customisable plans to customers, and increased customer retention by more than 15% Managed a team of 17 members to drive problem resolutions, and ensured 90% C-SAT score Recorded 92% first-call resolution in handing issues of premium post-paid telecom customers Collaborated with 3 teams to ensure hassle-free customer onboarding, and capped the churn rate below 7% Pitched customisable plans to customers, and increased customer retention by more than 15%