Experience

adidas

• Germany
• Sporting Goods
• 700 & Above Employee

• Digital Analytics

  • Aug 2018 - Present

  Leading the Digital Analytics team for North America (Digital Partner Commerce) with a goal to grow the digital wholesale business by generating data driven insights, comprehensive reporting infrastructure and providing analytics expertise. Leading the Digital Analytics team for North America (Digital Partner Commerce) with a goal to grow the digital wholesale business by generating data driven insights, comprehensive reporting infrastructure and providing analytics expertise.



Tata International Limited

• India
• International Trade and Development
• 700 & Above Employee

• Senior Manager - Strategy and Business Development

  • 2014 - 2017

  Manage the strategic planning process across the 6 diverse business lines, ranging from commodity trading, solar module mounting systems, raw materials, service centres. Worked closely with all stakeholders to identify and evaluate strategic growth opportunities and managed operational improvement projects for forecasting and financial reporting to reach optimum inventory levels and efficiently reducing turnaround time. Transitioned from the global corporate strategic team to focus on growth opportunities in North America and Latin America markets. Included (but not limited to) PESTEL analysis for evaluating market intelligence data, create alternative scenarios for organic and inorganic growth, risk assessment (likelihood vs impact), SWOT. Led the implementation of digitizing the trading supply chain from sourcing to sales using SalesForce.Designed executive Balanced Scorecard to support senior management on making strategic decisions in monthly review meetings using performance metrics. Conducted a portfolio assessment for the organization based on industry attractiveness and business unit strength to support the management in prioritizing investments. With the volatility in the commodity markets globally, this role demanded focused monitoring of markets, competitors and business intelligence from multiple sources to make sound business decisions.



Tata Administrative Services

• Telecommunications
• 100 - 200 Employee

• TAS Manager

  • 2009 - 2017

  TAS, formerly known as the Tata Administrative Services, is the flagship leadership programme conceived by JRD Tata, the late chairman of the Tata Group. As part of the training, TAS recruits are taken through the various sectors, businesses, financials and development strategies, by some of the best managing directors and top level executives.

• TAS Manager

  • Jun 2009 - May 2010

  The first year of TAS consists of cross-functional, cross-business and cross-location assignments. These were 3 month projects each, squeezed timelines with sometimes no dedicated team - great to bring out the best of resourcefulness and focus! a. Marketing and Branding for new product launch (Tata Water Plus), Tata Global BeveragesWe were launching fortified water in India for the first time and my role involved establishing partnerships with technical design agencies for bottle design, labels and complete trade dress across brand variants. Conducted extensive market ground research to tap consumer requirements and developed a plan for brand visibility.b. Strategy and Business Development for Fertilizer Business, Tata Chemicals Ltd.Prepared a 10-year expansion plan for production of Single super phosphate across international markets after evaluating strategic options of mergers, alliances, acquisitions and capacity enhancement processes at established plants.Reviewed sourcing of raw material and price and supply volatility for determining the M.R.P of the product in target markets.c. Implementation of knowledge management system, Tata Motors Ltd.Designed and implemented an interactive web platform to share inter-regional best practices amongst sales teams. Responsible for proposal preparation, vendor identification and cost estimation. Evaluated technology options, resource availability and user requirements across all regions. Learnt how technology could be leveraged to share tacit knowledge across locations and hierarchies in an organization.



Tata Steel Europe

• Netherlands
• Mining
• 1 - 100 Employee

• Project Manager

  • 2010 - 2014

  My first long term work experience outside my native country and this turned out to be a great opportunity to learn about a new industry, new culture and new geography! Had a phenomenal set of people around me who encouraged an environment of free thinking and healthy brainstorms over disagreements. Led the development of the annual business plan for my department, which included developing key strategies, priorities and targets and was the owner of six enabling strategies myself. Used the OGSM tool (objectives-goals-strategies-measure) for clear communication and monitoring. My role also involved review of ~60 capital expenditure projects annually. This meant critically analysing conceptual studies, alternatives and risk justifications and recommending projects for approval to the senior management. For a year I worked as a consultant to design and deploy an efficient logistics schedule to optimize costs. Worked closely with top tier consulting firms to reduce demurrage costs by 12% and losses in overall equipment effectiveness by 7%. Working with a great team, we also reached the finals of the Tata Business Leadership Awards in 2013 by proposing an entry strategy into Africa to increase the Group foothold. The idea also won the CEO award in Innovation category.



Tata Consultancy Services

• India
• IT Services and IT Consulting
• 700 & Above Employee

• Team Lead, Oracle Database Administration

  • 2005 - 2009

  Formative years of my career, I started as an Oracle database administrator (DBA) after engineering and moved to project management with some great mentoring and learning. Led the end to end application for customer delivery framework for a leading bank in North America. Managed a team of DBAs in different time zones. I really learned the art of structuring problems here and solving them in the most efficient manner, thanks to the agile methodology we followed in this project. My first project in TCS was to implement the Value Added Tax in Indian states which gave me exposure to liaising with senior officials in Indian State governments.Great learning of different management styles of handling government and private projects.