Pragati Patwardhan

Brand Reputation Management executive (ORM) at SocialPanga
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Contact Information
us****@****om
(386) 825-5501
Location
Mumbai, Maharashtra, India, IN
Languages
  • English Full professional proficiency
  • Hindi Full professional proficiency
  • Marathi Full professional proficiency

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Credentials

  • Content Marketing
    HubSpot Academy
    Jan, 2021
    - Nov, 2024
  • Email Marketing
    HubSpot Academy
    Dec, 2020
    - Nov, 2024
  • Digital Skills : Web Analytics
    Accenture
    Nov, 2020
    - Nov, 2024
  • Digital Skills : Digital Marketing
    Accenture
    Aug, 2020
    - Nov, 2024
  • Media Management
    Rizvi Institute of Management Studies and Research
    Nov, 2019
    - Nov, 2024
  • Social Media Marketing
    HubSpot Academy
    Mar, 2021
    - Nov, 2024
  • Google Ads Search Certification
    Google
    Jan, 2021
    - Nov, 2024
  • SEO Fundamentals
    Semrush Academy
    Jan, 2021
    - Nov, 2024
  • Search Engine Optimization
    Semrush Academy
    Jan, 2021
    - Nov, 2024

Experience

    • India
    • Advertising Services
    • 300 - 400 Employee
    • Brand Reputation Management executive (ORM)
      • Jan 2023 - Present

      - Weekly reports -Engaging with the client on daily basis. - Creating monthly reports and dashboard for the clients. - Responding to the customer queries. - Managing the overall Brand health on all social media platforms. -Sentiment and Category analysis. - TAT analysis and maintaining the TAT for every brand. - Weekly reports -Engaging with the client on daily basis. - Creating monthly reports and dashboard for the clients. - Responding to the customer queries. - Managing the overall Brand health on all social media platforms. -Sentiment and Category analysis. - TAT analysis and maintaining the TAT for every brand.

    • Freelance Copywriter
      • Sep 2022 - Feb 2023

    • India
    • Advertising Services
    • 200 - 300 Employee
    • Senior Executive- Brand Reputation Management
      • Jun 2022 - Oct 2022

      -Making daily reports and analyzing them for the client. -Maintaining the TAT and responding on social media platforms -Managing the hygiene of all the social media platforms. -Analyzing the sentiments of the users and making final reports. -Making daily reports and analyzing them for the client. -Maintaining the TAT and responding on social media platforms -Managing the hygiene of all the social media platforms. -Analyzing the sentiments of the users and making final reports.

    • India
    • Software Development
    • 100 - 200 Employee
    • Jr.Social Media Executive
      • May 2021 - Jun 2022

      -Analyzing data in bulk and concluding the insights. -Managing the hygiene of all the social media platforms. -Analyse content focused action plans as per the client need. -Making daily reports and analyzing them for the client. -Preparing monthly social media reports for the clients. -Maintaining the TAT and responding on social media platforms with a creative approach. -Analyzing data in bulk and concluding the insights. -Managing the hygiene of all the social media platforms. -Analyse content focused action plans as per the client need. -Making daily reports and analyzing them for the client. -Preparing monthly social media reports for the clients. -Maintaining the TAT and responding on social media platforms with a creative approach.

    • India
    • Apparel & Fashion
    • Social Media Marketing Specialist
      • Feb 2021 - Apr 2021

      -Worked on Social media marketing campaigns. -Create content for Flying Wing's social media handles. -Writing creative blogs related to fashion industry. -Making creative designs and videos for the brand using Canva, Crello and PlaceIt. -Using SEO tools to work on keyword research, for a better reach. -Making online marketing strategies for the brand. - Creating and maintaining social networking channels for the apparel brand. - Writing copy for the creatives. -Looking after trending posts and executing the same with the design team. -Ensuring the social media posts are prepared in 15 days advance. -Talking & negotiating with influencers and assigning tasks for promoting the brand. - Handling basic ORM for the brand. Show less

    • India
    • Advertising Services
    • 1 - 100 Employee
    • Digital Marketing Intern
      • Nov 2020 - Jan 2021

      -Worked on Social media marketing campaigns. -Create content for various social media handles. -Making online marketing strategies for clients. -Liaising with web and graphic designers to create visually effective online ads and social media posts. - Creating and maintaining social networking channels for clients. - Writing copy for social media & email marketing campaigns - Communicating key information relating to digital products to non-digital marketing colleagues and the clients. -Liaising with the digital marketing team for client pitch & ideation. -Looking after trending posts and executing the same with the design team. -Ensuring the social media posts are prepared in 30 days advance. -Talking & negotiating with influencers and taking them onboard for various assignments. - Handling basic ORM for social media clients. Show less

    • India
    • IT Services and IT Consulting
    • 100 - 200 Employee
    • Design Research and Market Research Intern
      • May 2019 - Jul 2019

      -Conducted Design research for well known websites, analysed their website and articulated reports on the findings. -Market research on Mutual Funds and it's growth in the economy. -Conducted Primary and Secondary research for a Global Spirituality Trust and articulated reports on the findings. -Sentiment Analysis -Transcripting interviews and making final reports on the observations. -Preparing mood board for brands and analysing the same. -Conducted Design research for well known websites, analysed their website and articulated reports on the findings. -Market research on Mutual Funds and it's growth in the economy. -Conducted Primary and Secondary research for a Global Spirituality Trust and articulated reports on the findings. -Sentiment Analysis -Transcripting interviews and making final reports on the observations. -Preparing mood board for brands and analysing the same.

    • India
    • Hospitals and Health Care
    • 200 - 300 Employee
    • Sales Executive and Customer service
      • Jun 2015 - Sep 2015

      -So to be precise briefing the potential customers about the services which were offered in different clinics situated all over India, -Generate maximum walk-ins for the day and also solve the queries of the existing customers, -Was also involved in customer relationship management activities. -So to be precise briefing the potential customers about the services which were offered in different clinics situated all over India, -Generate maximum walk-ins for the day and also solve the queries of the existing customers, -Was also involved in customer relationship management activities.

Education

  • Rizvi Institute of Management Studies & Research New Rizvi Education Complex, Off Carter Road, Bandra (West), Mumbai - 400 050
    Master of Business Administration - MBA, Marketing/Marketing Management, General
    2018 - 2020
  • Sathaye College - India
    Bachelor of Management studies, Marketing
    2013 - 2016
  • St. Charles High School, Vakola
    SSC, A
    2002 - 2012

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