Data Analyst

• Sep 2022 - Present

Research Analyst

• Jul 2021 - Aug 2022

+ Developed a spreadsheet template to generate high-value data-driven insights, which led to a 20% increase in time savings and a 3x increase in overall quality of deliverables.+ Spearheaded the development of automation tools using Google Apps Script, Python, and Zapier, leading to an 82% decrease in cycle time for client deliverables.+ Increased operational efficiency by collaborating cross-functionally with internal teams to ensure timely delivery of over 60 client deliverables per quarter.+ Conducted extensive desk research to gather competitive intel to support platform-generated data insights for client deliverables leading to a higher quality of the final deliverables. Show less

Student Consultant

• Jan 2020 - May 2020

Part of an academically sponsored team-based project + Consulted with Ayco’s Financial Planners and Account Managers to understand business segments, competitive landscape, and core objectives; devised an engagement contract to define project scope, deliverables, and confidentiality issues. + Gathered primary research through surveys, and interviews with employees, professors, and industry experts to evaluate the perception of wealth management firms amongst Millennials and Gen Z ultra-high net worth individuals. + Developed a three-phase plan that could be implemented to address the core objective of the consulting project using data gathered through research. Delivered executive summary and high-level findings via a formal presentation to Ayco Executives. Show less

Digital Marketing Intern

• Jun 2019 - Aug 2019

India’s largest online automobile marketplace + Managed multiple vendors to develop support materials for ad campaigns such as price quotes, graphics, and budgets. + Conducted a thorough competitive analysis using site analytics data, Search Engine Optimization (SEO) data, and the company’s key performance indicators (KPIs). + Increased the average engagement rate by 15% in a month by creating targeted Ad campaigns by narrowing down peak seasons of revenue growth and defining mean income levels of the audience. Show less

Director Of Marketing

• Sep 2018 - Apr 2019

The Babson India Symposium was created to provide an opportunity to students and professionals in the Boston area to listen to and network with some of the most eminent business leaders, entrepreneurs, academics, and eminent sporting and media personalities from India. + Led the organizational efforts for the symposium with 200+ attendees and facilitated communication between the graduate and the undergraduate school with over 35 team members. + Designed the organization’s website by applying key UI/UX principles and used HTML, and CSS to create a high-fidelity prototype for the outsourced developers. + Created dynamic marketing content such as the event trailer and digital posts for social media Ad campaigns to build anticipation for the main event. Show less

Sales Director

• Sep 2017 - May 2018

Part of the Foundations of Management and Entrepreneurship Course at Babson. + Cold-called and emailed 15+ potential clients on a daily basis with a conversion rate of 65% + Maintained accurate tracking of budgeting and sales costs, as well as the sales account to ensure timely payments and receivables. + Engaged with students and faculty customers to understand requirements and provide exceptional sales service via post-purchase surveys to gather customer feedback. Part of the Foundations of Management and Entrepreneurship Course at Babson. + Cold-called and emailed 15+ potential clients on a daily basis with a conversion rate of 65% + Maintained accurate tracking of budgeting and sales costs, as well as the sales account to ensure timely payments and receivables. + Engaged with students and faculty customers to understand requirements and provide exceptional sales service via post-purchase surveys to gather customer feedback.