Senior Campaign Manager

• May 2023 - Present

Campaign Manager

• Apr 2021 - Present

Digital Marketing Executive

• Sep 2018 - Apr 2021

+Managing ActionAid’s Pay Per Click and Social Media campaigns PAN India. +Helping to create PPC strategies including keyword research, Account structuring, Bid Management and Optimization. +Performing A/B testing to establish best performing ad copy and landing page. +Maintaining and monitoring keyword bids and monthly budget caps. +Creating performance reports with recommendations for improvements +Campaign monitoring & maintenance to ensure continued campaign success and… Show more +Managing ActionAid’s Pay Per Click and Social Media campaigns PAN India. +Helping to create PPC strategies including keyword research, Account structuring, Bid Management and Optimization. +Performing A/B testing to establish best performing ad copy and landing page. +Maintaining and monitoring keyword bids and monthly budget caps. +Creating performance reports with recommendations for improvements +Campaign monitoring & maintenance to ensure continued campaign success and optimal performance +Website Analysis to understand the Target market and audience +Possess good analytical skills to gain high quality score & improve PPC Campaigns +Possess strong written and verbal communication skills to create enticing ad texts +Proficiency in managing moderate to large-scale PPC account and Email Campaigns +Search Engine Optimization +Content Marketing +Youtube Optimisation +Wordpress Show less +Managing ActionAid’s Pay Per Click and Social Media campaigns PAN India. +Helping to create PPC strategies including keyword research, Account structuring, Bid Management and Optimization. +Performing A/B testing to establish best performing ad copy and landing page. +Maintaining and monitoring keyword bids and monthly budget caps. +Creating performance reports with recommendations for improvements +Campaign monitoring & maintenance to ensure continued campaign success and… Show more +Managing ActionAid’s Pay Per Click and Social Media campaigns PAN India. +Helping to create PPC strategies including keyword research, Account structuring, Bid Management and Optimization. +Performing A/B testing to establish best performing ad copy and landing page. +Maintaining and monitoring keyword bids and monthly budget caps. +Creating performance reports with recommendations for improvements +Campaign monitoring & maintenance to ensure continued campaign success and optimal performance +Website Analysis to understand the Target market and audience +Possess good analytical skills to gain high quality score & improve PPC Campaigns +Possess strong written and verbal communication skills to create enticing ad texts +Proficiency in managing moderate to large-scale PPC account and Email Campaigns +Search Engine Optimization +Content Marketing +Youtube Optimisation +Wordpress Show less

Digital Marketing Trainee

• Jan 2018 - Aug 2018

I learned Digital Marketing from the institution Digital Academy 360 and acquired internship here. I learned Digital Marketing from the institution Digital Academy 360 and acquired internship here.

Shared Edge Coordinator

• Dec 2015 - Jan 2017

I worked as a Network & Content Supporter for the Schools running Tata Class edge product. I worked as a Network & Content Supporter for the Schools running Tata Class edge product.